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An Introduction to Monetizing Your Community

Patrick O'Keefe
February 25, 2013

An Introduction to Monetizing Your Community

When people think about monetizing an online community, they often think about display advertising – and for good reason. It is a mature medium with many companies and services that exist to support it. But there is so much more.

In this session, we will briefly introduce the myriad of methods that are available to you, discuss how to get started, share tips on how to move past the starting gate and name some of the vendors that you can work with.

Since there are several methods to discuss, I aim to give you an idea of what is out there and how you can get to work, allowing you to do further research into the methods that speak to you.

Patrick O'Keefe

February 25, 2013
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  1. Founder and owner, iFroggy Network, responsible for monetization and (practically)

    everything else. Over 13 years of hands on community management experience, leading communities like KarateForums.com. “Managing Online Forums” and “Monetizing Online Forums.” Twitter: @iFroggy Facebook: /patrickokeefe Google+: patrickokeefe.com/plus SlideShare: /iFroggy CNN, Dell, FedEx, SXSW Interactive, North Carolina State and more. Author, ManagingCommunities.com and BadBoyBlog.com. Contributor to Social Media Explorer, SitePoint, ProBlogger and more.