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Webinář: Jak na cookie lištu 2022 vývojářsky správně - Jan Tichý

8a8dc66b8aa607347187a39f45cf741a?s=47 Pavel Ungr, SEOloger
December 20, 2021
Business
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Webinář: Jak na cookie lištu 2022 vývojářsky správně - Jan Tichý

8a8dc66b8aa607347187a39f45cf741a?s=128

Pavel Ungr, SEOloger

December 20, 2021
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Transcript

  1. Webová analytika ve světě bez dat Jan Tichý

  2. Jan Tichý Google CertifiedTrainer jantichy.cz jan.tichy@taste.cz Digitální agentura Taste taste.cz

    digichef.cz

  3. Cookie apokalypsa

  4. None
  5. None
  6. None
  7. None

  8. Consent Mode

  9. None
  10. None
  11. None

  12. Konverzní modelování

  13. PNO Obrat Nákupní cena zboží Čistý zisk Nájem, mzdy, daně

    Reklamní náklady

  14. PNO 10% S úplnými daty 20% S dírami v datech

  15. None
  16. None

  17. Datové modelování Prediktivní analytika 1st party data

  18. Díky za pozornost! Jan Tichý jantichy.cz jan.tichy@taste.cz Školení a konzultace

    k Google Analytics 4 ga4.cz