Pinkoi - the #1 curated C2C marketplace selling design products in Asia

Vision of Pinkoi - Build the largest curated online community and marketplace for designers in Asia. Enable people to live around great designs every day.

Transcript

1. Pinkoi.com  
   Builds  Design  Ecosystem for  people  to  BUY  /  SELL  /  SHARE  designs  and  to  be  INSPIRED.
3. Pinkoi,  #1  curated  C2C  marketplace     selling  design  products   in  Taiwan twiKer  @pinkoi  
4. Three  Founders  -­‐  Peter,  Mai,  Mike twiKer  @pinkoi  
5. Peter  Yen          CEO  /  Cofounder   ! Responsible  for  overall  strategy,  merchandising,  business  operaSons,  partner   relaSonship  &  plaTorm  infrastructure.  Previously  team  lead  at  Yahoo  Social  Search   Group  (Sunnyvale),  senior  engineer  at  TrendMicro  (Cuper=no),  and  Intel  research   lab;  M.S  in  computer  science  from  Carnegie  Mellon  Univ.  &  Na=onal  Taiwan  Univ. Maibelle  Y  Lin          CCO  /  Cofounder   ! Responsible  for  product  roadmap,  UX  /  UI,  markeSng  strategy  &  all  things  design   related.  Previously  work  at  mulSple  startups  in  Silicon  Valley  such  as  Affinity   Circles  (Mt.  View),  Zammee  (Mt.  View)  &  Paper  Culture  (Burlingame);  M.F.A  in   Design  +  Technology  from  Parsons  School  of  Design  &  Na=onal  Chengchi  Univ. Mike  Lee          CTO  /  Cofounder   ! Responsible  for  technology,  operaSon,  mobile  architecture  &  engineering   innovaSon  development.  Previously  a  business  owner  of  bou=que  café  (Taiwan),   self-­‐employed  tech  consultant;  M.S  in  engineering  from  Na=onal  Chiao  Tung  Univ. Team twiKer  @pinkoi  
6. The  Pinkoi  Team   twiKer  @pinkoi  
7. Problems  &  Challenges Designers CUSTOMERS ? ? ? Designers  lack  of  experSse  in  business,  markeSng  &   selling.  Even  good  designers  don’t  necessarily  know   how  to  sell  and  where  to  find  their  customers.     twiKer  @pinkoi  
8. OpportuniSes Global Etsy  1.5+  B/yr   Fab,  Fancy   ! Selling  design  is  an   emerging,  trendy   and  profitable   business. Asia No  Such  PlaTorm  &   Community.   ! But  there  are  mulS-­‐ ple  new  emerging   design  capitals.
9. Our  Vision   Build  the  largest  curated  online  community  and   marketplace  for  designers  in  Asia.  Enable  people     to  live  around  great  designs  every  day.   twiKer  @pinkoi  
10. twiKer  @pinkoi  
11. 孵士壆 ⍿⌱䄄 廙㦣䥕 娾士壆 ᵸ㫡㉦呤 ⺩Ṅ䗉䗉ᶈ㒣㖾⊕䱰⊉㉦呤Ʊ⠻夓᳋㑵䕂␄⍿濕⑚㨟⫯屓⺩⳴▜⩴⋥濊 㣡䈦䄷␄⍿ ㋚⫉ ハ堿ㄼ 䔹‣壹⁈ 105376 twiKer  @pinkoi  
12. 孵士壆 ⍿⌱䄄 廙㦣䥕 娾士壆 ᵸ㫡㉦呤 ⺩Ṅ䗉䗉ᶈ㒣㖾⊕䱰⊉㉦呤Ʊ⠻夓᳋㑵䕂␄⍿濕⑚㨟⫯屓⺩⳴▜⩴⋥濊 㣡䈦䄷␄⍿ ㋚⫉ ハ堿ㄼ 䔹‣壹⁈ 105376 twiKer  @pinkoi  
13. 孵士壆 ⍿⌱䄄 廙㦣䥕 娾士壆 ᵸ㫡㉦呤 ⺩Ṅ䗉䗉ᶈ㒣㖾⊕䱰⊉㉦呤Ʊ⠻夓᳋㑵䕂␄⍿濕⑚㨟⫯屓⺩⳴▜⩴⋥濊 㣡䈦䄷␄⍿ ㋚⫉ ハ堿ㄼ 䔹‣壹⁈ 105376 twiKer  @pinkoi  
14. 0 27500 55000 82500 110000 2011 2012 2013/11 Products  listed 8542 41252 105392 We  become  the   leading  curated   design  marketplace,   and  conSnue  growing Now  We  have： 158,548+    
 4000+    
 10000+   designs   brands   indie  designers What  we’ve  delivered
15. Growth  of  designer  community 412  K Designers Joined 0 1000 2000 3000 4000 2010 2011 2012 2013 Stores
16. 16+  countries  we’re  selling  to twiKer  @pinkoi  
17. markets  we  focus  on USA HK JAPAN CHINA twiKer  @pinkoi  
18. Be  very  strong  on  mobile
19. iOS  app,  Jan  2014   Android,  Apr,  2014   mobile  web,  Apr  2013   twiKer  @pinkoi  
20. twiKer  @pinkoi  
21. Japan A.  Mobile  only  strategy
    ! B.  Seeking  partnership  with  online   medias,  social  channels,  offline   publicaSons,  brand,  shop/cafe  owners.   ! C.  Seeking  strategic  alliance  and   collaboraSon  on  mobile  commerce. China A.  Launched  Simplified  Chinese  in  2013
    ! B.  Partnered  with  Alipay  for  cross   border  payment.
    ! C.  Working  with  WeChat  to  integrate   mobile  commerce  on  their  plaTorm   and  payment  soluSon. InternaSonal  markets  expansion
22. twiKer  @pinkoi  
23. QuesSon?   ! ありがとう  謝謝  Thank  you!   ! peter.yen@pinkoi.com twiKer  @pinkoi