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Ever wonder how Google advertising works? You've surely seen these ads when you search Google.
Usually, Google shows 3-4 advertisements before any organic website results.
But from a business perspective, is Google AdWords effective as an advertising source and how much does it cost to get started?
It is pay-per-click, also known as a PPC, where you're only get charged when people click on your ad and visit your website.
See what types of ads you can setup using the Google AdWords platform and the strategy behind setting up a winning campaign with a small or large budget.