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SourceKnowledge Media Kit (January 2015) + RunSafe

SourceKnowledge Media Kit (January 2015) + RunSafe

The marketplace for video advertising.
Reach, devices, formats, tech, benefits, beliefs, and things to come.

SourceKnowledge

January 20, 2015
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  1. IN-HOUSE TECH TEAM CERTIFIED VAST & VPAID   AD SERVING

    The marketplace for video advertising.
  2. KEY PATTERNS MICRO OPPORTUNITIES BIDDING FLUCTUATIONS The marketplace for video

    advertising. SMART BIDDER SMART BIDDER ANALYZES OVER 2 BILLION AUCTIONS A DAY CAPTURING THE LARGEST SCALE AND MOST QUALIFIED AUDIENCE, AT A LOWER PRICE THAN THE COMPETITION.
  3. The marketplace for video advertising. GEO-ZONE TARGETING DEMO & BEHAVIOR

    CONTEXTUAL AND SITE RETARGETING DAY-PART F-CAP CREATIVE OPTIMIZATION LOOKALIKE & PREDICTIVE RETARGETING DRIVE ACTION OPTIMIZE MAXIMIZE BUDGET TARGETING
  4. OPTIMIZATION DYNAMIC BIDDING 1 First 30 minutes Recency controls ensure

    you are capturing potential customers while they are still in the market comparison shopping 2 First 24 hours Remaining top of mind during the first 24 hours dramatically increases conversions 3 Time of day By tracking performance hourly, we are able to ensure high share of voice during crucial times of day, when users are pricing options online. CONSTANT OPTIMIZATION BY OUR AD OPERATIONS PROFESSIONALS ENSURES SHARE OF VOICE DURING PEAK CONVERSION PERIODS The marketplace for video advertising.
  5. AWARENESS & BRANDING The marketplace for video advertising. 6 CPM

    CPCV COST EFFECTIVE ACCESS PREMIUM INVENTORY THROUGH OUR MARKETPLACE
  6. CPA CPC CPM 7 The marketplace for video advertising. DRIVE

    ACTION DIRECT RESPONSE TRACK & MEASURE OPTIMIZE COST EFFECTIVE PARTNERS RETARGETING IP TARGETING CONTEXTUAL AND SITE TARGETING   3rd PARTY DATA & AUDIENCE TARGETING GEO-ZONE TARGETING LOOKALIKE MODELING DYNAMIC CREATIVE OPTIMIZATION   SEARCH RETARGETING STANDARD IAB UNITS
  7. PRE-ROLL 1 2 3 In-stream video Click-to-play 4 Companion banner

    available 15, 30 and 60+ seconds 8 The marketplace for video advertising. DESKTOP
  8. INTERACTIVE VIDEO 1 2 3 Engage with interactive overlay Share

    to social & unlock incentives 4 Video and companion 5 Fully customizable 9 The marketplace for video advertising. Scalable DESKTOP
  9. 3B 38B 4.7B 7.8B 1.5B 4.7B Total Volume: 60B (30

    day video auctions) The marketplace for video advertising. DESKTOP VOLUME
  10. VIDEO 1 2 3 Mobile web In-app interstitial 4 Smartphone

    + tablet Cross-platform 11 The marketplace for video advertising. 5 15 and 30 seconds MOBILE
  11. 844M 40M 19M 8.5M 76M 70M Total Volume: 1B (30

    day video auctions) The marketplace for video advertising. MOBILE VOLUME
  12. 12 The marketplace for video advertising. 1 2 3 Biggest

    screen in the house Engaged user 4 Average completion rate of 97% Feedback & analytics CONNECTED TV 6.7M IMPRESSIONS PER MONTH 38M IMPRESSIONS PER MONTH
  13. 1 2 3 Standard IAB formats (BB, LB, SS) Static

    or animated Rich media formats 10 The marketplace for video advertising. DESKTOP BANNERS
  14. The marketplace for video advertising. BRAND SAFETY SUITE 96% MORE

    EFFECTIVE AT ELIMINATING NON-MATCHING TRAFFIC COMPARED TO OTHER LEADING TOOLS CODE-CONTRIBUTING MEMBER OF THE OPEN VV INITIATIVE FOR VIEWABILITY STANDARDS IDENTIFY NON-HUMAN SITES AND TRAFFIC AND DYNAMICALLY ELIMINATES THEM FROM NEW AND IN-FLIGHT CAMPAIGNS
  15. 2009 Founded 2013 Key Integrations LiveRail SpotX Adapt BrightRoll AdRise

    Inneractive Google In Q1 2015, SourceKnowledge will launch a self-serve video advertising interface that will allow advertisers to run cross-device video campaigns like never before: Building Tech Ease of use 1 2 3 Transparency Unmatched pricing COMING SOON 2014 Building Interface 2015 Q1 Interface Launch Nexage Pubmatic
  16. For more information, or to request a proposal, please contact:

    1-778-819-8554 838 West Hastings, Suite 700 Vancouver, BC V6C 0A6 [email protected] LET’S WORK TOGETHER www.sourceknowledge.com