Design is Dead–Long Live Design! (Why does every website look the same?)

Presented at WordCamp Kent, 2017

Transcript

1. DESIGN IS DEAD
   Long live..design!
   (WHY DOES EVERY WEBSITE LOOK THE SAME?)
   

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2. Hi, i’m @tapps
   PARTNER, DIRECTOR OF UX + CREATIVE
   CORNERMARKET.MEDIA
   

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3. Does this look familiar?
   

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4. Does this look familiar?
   

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5. Does this look familiar?
   

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6. Does this look familiar?
   

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7. Does this look familiar?
   

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8. Does this look familiar?
   

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9. It..wasn’t..always this way
   

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10. It..used to be..worse
    

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11. It..used to be..worse
    

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12. It..used to be..worse
    

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13. It..used to be..worse
    

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14. It..used to be..worse
    

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15. It..used to be..worse
    BUT… WAS IT REALLY?
    

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16. Websites looked different
    

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17. Websites looked different
    

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18. Websites looked different
    

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19. Websites looked different
    

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20. Websites looked different
    

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21. Websites looked different
    

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22. Websites looked different
    

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23. Websites looked different
    

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24. Websites looked different
    

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25. Websites looked different
    

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26. Websites looked different
    

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27. Websites looked different
    

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28. So how’d we..get..here?
    

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29. Frameworks
    ONE:
    

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30. Web 2.0
    hangover
    TWO:
    (AKA “FLAT DESIGN”)
    

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31. More
    devices
    THREE:
    

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32. More
    distractions
    FOUR:
    AND LESS TIME*
    *at least we think we do
    

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33. Trends &
    templates
    FIVE:
    

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34. What..can..we..do about..this?
    HERE’S SOME OF MY IDEAS…
    

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35. Embrace
    REAL WORLD
    ELEMENTS
    

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36. Strategize
    AND ASK MORE
    QUESTIONS
    

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37. Look..deeper
    STUDY YOUR
    SUBJECT
    

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38. Step away
    FROM THE COMPUTER
    

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39. Take..up..a
    hobby
    

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40. Stop abusing
    STOCK PHOTOGRAPHY
    

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41. Stop abusing
    STOCK PHOTOGRAPHY
    WE ALL KNOW SHE DOESN’T WORK THERE…
    WE ALL KNOW SHE DOESN’T WORK THERE…
    

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42. Break..free
    FROM THE GRID
    SOMETIMES YOU GOTTA
    A LITTLE
    

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43. Lern..& experiment
    W/NEW TECHNOLOGIES
    AND TECHNIQUES
    

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44. Think..bigger
    than..pixels
    THE FUTURE IS
    SCREEN & SCREENLESS
    

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45. Collaborate..& listen
    STOP,
    

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46. Collaborate..& listen
    STOP,
    

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47. So.. back..to this
    

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48. Better..already...
    

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51. What..lovely..placeholder..text..you’ve..got..there...
    

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52. For..pretty…
    

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54. Carry..out..some..design..elements throughout
    

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55. And so on..and so forth...
    

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56. Questions ?
    ? ?
    Any
    @TAPPS
    @TAPPS
    @THEREALTAPPS
    IAMTAPPS.COM
    CORNERMARKET.MEDIA
    THESE SLIDES CAN BE FOUND AT
    SPEAKERDECK.COM/TAPPS
    Or..things to add?
    

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