TOKYO Rails Meetup - Aug 4th 2011

Talk to your Users! This presentation outlines some of the great things you can learn from users by holding a fun event where they use your products.

Transcript

1. WELCOME Meetup #1 Aug 4th, 2011
2. COOKPAD INTERNATIONAL OFFKAI
4. WE THOUGHT we can combine ingredient input with steps to reduce the number of form fields a user must enter... 1
6. No. Ingredients are really important at the top of a recipe for authors thought process! USERS TOLD US we can combine ingredient input with steps to reduce the number of form fields a user must enter... 1 WE THOUGHT
7. ordering steps is not a top priority for users. there are other things we should prioritize. 2 WE THOUGHT
8. ordering steps is not a top priority for users. there are other things we should prioritize. 2 wrong! ordering steps is a must have! now! USERS TOLD US WE THOUGHT
9. users will enjoy uploading lots of step photos to a recipe 3 WE THOUGHT
10. users will enjoy uploading lots of step photos to a recipe 3 WE THOUGHT USERS TOLD US getting pictures from a phone/camera to the PC is a pain!
11. current flow for uploading photos from iPhone... AN EXAMPLE
12. take your step photos while cooking* 1 * sometimes difficult with messy hands
13. select 5 at a time in iPhone gallery 2
14. email them to yourself 3
15. choose the file size 4
16. wait.... emailing....
17. if you’re on 3G... wait some more...
18. back to step 2,3 and 4 if you have more than 5 photos... 5
19. go to your email 6
20. download the photo attachments 7
21. finally get your photos... 8
22. and start uploading your recipe... too much effort
23. painful.
24. moral of this story is simple
25. TALK TO YOUR USERS
26. they will really help you focus and prioritize
27. and some may become passionate users and advocates
28. http://cookpad.it