Convincing coworkers to adopt new tools and technology.
DRIVINGTECHNICALCHANGETerrence Ryan
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WHO ARE YOU?
DOES THISSOUNDFAMILIAR?
GETEXCITEDABOUTNEWSOLUTION
WORK HARD TOFIGURE OUT WHEREYOU COULD USE IT
STAKEHOLDERSOPPOSE
DREAMSCRUSHED
CHANGE YOURORGANIZATIONORCHANGE YOURORGANIZATION
YOU’RENOT ALONE
I NOTICED AFEW THINGS
PEOPLE TEND TORESIST IN PATTERNS
CERTAIN PEOPLERESPOND TOCERTAIN THINGS
THE PROCESS• Identify the Skeptics• Match to countering tactics• Implement tactics in a greater Strategy
WAIT
THE PROBLEM
SKEPTICSThe People in your Neighborhood
THESE ARECARICATURES.
REALPEOPLEARE…MORECOMPLEX.
THE UNINFORMED
THE HERD
THE CYNIC
THE BURNED
THE TIMECRUNCHED
THE BOSS
THEIRRATIONAL
TACTICSWhat to Focus on
TWO KINDS OF TACTICSUniversal• Can always be used• Moderate ImpactSituational• Only useful in some cases• High Impact
EXPERTISE
DELIVERY
DEMONSTRATE
TRUST
COMPROMISE
SYNERGY
PRESSURE
BRIDGING
PUBLICITY
STRATEGYWhat to do big picture wise.
IGNORE THE HOSTILE
TARGET THE WILLING
UninformedHerdCynicTime CrunchedBossIrrationalExpertiseDelieveryDemonstrationTrustCompromisePublicitySynergyBridgePressureBurned
HARNESS THECONVERTED
CONVINCE MANAGEMENT
CONCLUSIONSNow what?
CHANGETAKESTIME
IT ALSOTAKESPOLITICS
PEOPLE IN YOURORGANIZATION WANTTECHNICAL CHANGE
BETWEEN WHERE YOU ARE AND WHERE YOU WANT TO BE, THERE ARE MANY BETTER PLACES
QUESTIONS?http://terrenceryan.com[email protected]@tpryan on Twitter