About Us - ENG

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1. I N T R O D U C T I O N V e r 1 4 . 1 - 2 0 2 6 0 5 CONFIDENTIAL オイアンドタス 株式会社 紹介資料 O i & TA S © 2026 Oi&Tas
2. About Us – Company and Founder 2 HIDEMASA KUWAE Founder and CEO, Oi & Tas Inc. After studying architecture and sustainability at the University of Tokyo and the Technical University of Munich, Hidemasa began his career at Taisei Corporation, where he developed a strong foundation in project delivery and organizational management. He later joined Recruit, one of Japan’s leading HR and business services companies, where he worked on new business creation and operational improvement. He then served as Head of Transformation at OYO Japan, leading localization, market entry, branding, and property design initiatives. Through this role, he gained hands-on experience in adapting global business models to the Japanese market and scaling operations locally. Building on these experiences, he founded Oi & Tas Inc. The company provides IT, AI, design, and business development support across Japan and Southeast Asia, with a focus on regional revitalization and cross-border collaboration. Throughout his career, Hidemasa has consistently connected global perspectives with local execution, bridging new technology with traditional industries. 桑江 英将 Academic Background Career Background OI& TAS Headquarters: 1-60-12, Nishi-nippori, Arakawa-ku, Tokyo, 116-0013, JAPAN Tokyo Office: 3-2-14, Nihombashi, Chuo-ku, Tokyo 103-0027, JAPAN Business Areas • New business design and project management across multiple industries • International partner sourcing and cross-border project coordination • UI/UX, digital product, architectural, interior, exterior, and landscape design • Regional revitalization projects in collaboration with local governments Oi& TAS Oi & Tas Inc. オイアンドタス株式会社 © 2026 Oi&Tas
3. 3 About Us – Partners and Clients O i & TA S © 2026 Oi&Tas
4. 4 Industry Experience: Industry Experience - HR Tech - Staffing and Workforce Services - Hospitality and Accommodation - Travel and Tourism - Energy and Utilities - Real Estate - Transportation and Mobility - Food and Beverage - Healthcare, Nursing, and Welfare - Entertainment and Leisure - Education - Government and Public Services - Broadcasting - Advertising - Media and Communications - Agriculture and Forestry - Architecture and Construction - Design - Chemicals - Electronics - Retail Business Experience: Business Development - Project and strategy design - Team / organization building - Necessary skill set and resource provision Marketing & Advertising - Market research and analysis - SNS marketing and advertisement - Mass marketing and advertisement Sales System Improvement - CRM and BI system development - KPI and KGI analysis - Sales management tool introduction Web & Mobile App Development - PM skillset and resource provision - Web service / App launch support - Project structure / offshore development support Data Science - Data coordination support - Data analysis and interpretation Design - Strategic branding make - UI / UX, Web, App, Ad, Video design Overseas Expansion – International resourcing - Overseas business expansion support - Government partnership support Innovative Technology Adaption - AI product dev support - AR / VR product support - DAO / blockchain product support On-site Optimization - Operation improvement support - Management system introduction & development - Feasibility and report Back Office Optimization - Hiring and onboarding process make - Recruitment tool / knowledge share support About Us – Business & Industry Experience Oi & Tas has experience across a wide range of industries and business functions, including business development, marketing, digital product development, design, overseas expansion, and operational improvement. © 2026 Oi&Tas
5. P O R T F O L I O 実績紹介 © 2026 Oi&Tas
6. Hidemasa Kuwae, founder and CEO of Oi & Tas Inc., has been invited to speak at business lectures, seminars, and workshops on entrepreneurship, regional revitalization, design, and business development. His work and perspectives have also been featured in business magazines and media interviews. 6 Portfolio – Media Coverage, Seminars and Lectures © 2026 Oi&Tas
7. As COO of MinkaLife, Hidemasa is working to match international investment opportunities with local government projects in Japan to help solve problems eme rging in the Japanese countryside, such as increasing vacant housing and declining population. Working with local governments, authorities, major companies working in rural revitalization, and regional stakeholders, we have conducted a number of projects that add cultural and historical value to rural assets and attract ESG investors. This eventua lly led to the reuse of local properties and created jobs for the community. 7 Portfolio – Rural Revitalization, Development and ESG Investing Management in Japan © 2026 Oi&Tas
8. 8 Portfolio – Lac Duong Development Project in Vietnam We participated as project leader in an international collaboration initiative connecting Lạc Dương Province in Vietnam with municipalities in Ibaraki Prefecture, Japan. The project focused on creating technical and business development opportunities in areas such as park development and biomass-related initiatives. We coordinated Japanese companies, local partners, municipalities, and government stakeholders from both countries to support investment discussions, partnership formation, joint research opportunities, and cross-border personnel exchange. © 2026 Oi&Tas
9. 9 Portfolio – Redevelopment Planning of Abandoned Rail Yard in Haiphong, Vietnam We planned the redevelopment of a former railroad facility in Haiphong, Vietnam. We proposed a phased development plan for a vast site stretching from east to west, while purposely keeping the vestiges of the former railroad facilities. The plan was designed to symbolize the development of Vietnam by making the most of the Haiphong location. © 2026 Oi&Tas
10. 10 Portfolio – Redevelopment Planning of Abandoned Rail Yard in Haiphong, Vietnam We planned the redevelopment of a former railroad facility in Haiphong, Vietnam. We proposed a phased development plan for a vast site stretching from east to west, while purposely keeping the vestiges of the former railroad facilities. The plan was designed to symbolize the development of Vietnam by making the most of the Haiphong location. © 2026 Oi&Tas
11. The company worked with local partners to manufacture furniture, household goods, and electrical appliances in Vietnam. The partner companies were selected based not only on manufacturing costs and mass production systems, but also on their performance in delivering products to Japan and the manage ment structure of their factories. Some of these factories were already producing goods for large Japanese companies. The project ultimately led to manufacturing worth several hundred million yen. 11 Portfolio – Launch Production Facilities in Vietnam © 2026 Oi&Tas
12. 12 Portfolio – Launch Production Facilities in Vietnam The company worked with local partners to manufacture furniture, household goods, and electrical appliances in Vietnam. The partner companies were selected based not only on manufacturing costs and mass production systems, but also on their performance in delivering products to Japan and the manage ment structure of their factories. Some of these factories were already producing goods for large Japanese companies. The project ultimately led to manufacturing worth several hundred million yen. © 2026 Oi&Tas
13. 13 Portfolio – Exporting Authentic Japanese Food Culture to Southeast Asia We work on branding for restaurants and systematizing know-how. For example, with a community-based ramen shop in Tochigi, we developed a structured approach to effective self- branding and staff training based on lessons learned from past failures, and supported their franchise expansion, which contributed to their growth to more than a dozen locations. We have also assisted in expanding domestic restaurant businesses into Vietnam, helping to promote the spread of Japanese food content in an overseas market. © 2026 Oi&Tas
14. Portfolio – Akihabara Old Hotel Renovation 14 Renovation project of an old hotel near Akihabara Station in Tokyo. Transforming a space that only had dormitory-style beds into an accommodation facility with a rooftop open-air bath, co- working space, and hot springs, creating a relaxing space not only for guests but also for the surrounding residents. © 2026 Oi&Tas
15. 15 Portfolio – Akihabara Old Hotel Renovation Renovation project of an old hotel near Akihabara Station in Tokyo. Transforming a space that only had dormitory-style beds into an accommodation facility with a rooftop open-air bath, co- working space, and hot springs, creating a relaxing space not only for guests but also for the surrounding residents. © 2026 Oi&Tas
16. 16 Portfolio – Akihabara Old Hotel Renovation Renovation project of an old hotel near Akihabara Station in Tokyo. Transforming a space that only had dormitory-style beds into an accommodation facility with a rooftop open-air bath, co- working space, and hot springs, creating a relaxing space not only for guests but also for the surrounding residents. © 2026 Oi&Tas
17. 17 Portfolio – OYO LIFE Business Launch, Branding and Design Management in India & Japan Hidemasa was a key member of the team that set up the Japan branch of OYO, a leading Indian accommodation management and real estate development company, when it entered the Japanese market. Hidemasa was assigned the position of "Head of Transformation," a position in which he managed the branding of the Japanese services, as well as the renovation and design of the properties. He helped create the corporate culture of OYO Japan from the ground up and contributed to the development of many OYO accommodations and homes throughout Japan. © 2026 Oi&Tas
18. 18 Portfolio – OYO LIFE Business Launch, Branding and Design Management in India & Japan Hidemasa was a key member of the team that set up the Japan branch of OYO, a leading Indian accommodation management and real estate development company, when it entered the Japanese market. Hidemasa was assigned the position of "Head of Transformation," a position in which he managed the branding of the Japanese services, as well as the renovation and design of the properties. He helped create the corporate culture of OYO Japan from the ground up and contributed to the development of many OYO accommodations and homes throughout Japan. © 2026 Oi&Tas
19. 19 Portfolio – OYO LIFE Business Launch, Branding and Design Management in India & Japan Hidemasa was a key member of the team that set up the Japan branch of OYO, a leading Indian accommodation management and real estate development company, when it entered the Japanese market. Hidemasa was assigned the position of "Head of Transformation," a position in which he managed the branding of the Japanese services, as well as the renovation and design of the properties. He helped create the corporate culture of OYO Japan from the ground up and contributed to the development of many OYO accommodations and homes throughout Japan. © 2026 Oi&Tas
20. 20 お客様 向け システム 社内 システム 基幹 システム 不動産取得 お客様契約 支払い お部屋 設え作業 チェックイン 居住サービス 受付 ・契約進捗管理 ・賃料・空室率・利 益率の算定 ・査定チェック ・お部屋取得判断機 能 ・支払状況管理 ・督促機能 ・定期支払設定機能 ・居住情報 ・お客様管理 ・物件検索機能 ・契約ワークフロー ・免許・パスポー ト・クレジットカー ド認証機能 ・定期支払機能 ・作業スケジュール 作成機能 ・作業者アサイン ・作業管理・支援機 能 ・倉庫出荷指示作成 ・チェックイン前日 鍵情報の自動配信 ・物件情報自動配信 ・付加サービスの申 込み画面 ・ ・鍵管理 ・サービスメニュー 管理 ・サービス・金額・ 集金方法等管理 [会計システム] 入金・支払管理・クレジットカード連携 [資産管理] 棚卸資産 [顧客管理] 本人確認情報管理・NPS管理・購買履歴 CENTRAL PARK セントラル・パーク App for customers to search properties and contract online MAESTRO マエストロ App for internal management of operation, procurement and properties Portfolio – OYO LIFE Business Launch, Branding and Design Management in India & Japan Hidemasa was a key member of the team that set up the Japan branch of OYO, a leading Indian accommodation management and real estate development company, when it entered the Japanese market. Hidemasa was assigned the position of "Head of Transformation," a position in which he managed the branding of the Japanese services, as well as the renovation and design of the properties. He helped create the corporate culture of OYO Japan from the ground up and contributed to the development of many OYO accommodations and homes throughout Japan. © 2026 Oi&Tas
21. 21 Portfolio – Condominium Conversion in Thailand We planned, designed and renovated some of condominiums in Thailand to turn them into accommodation properties. Combining the Thailand’s oriental atmosphere with the elements of Japanese hospitality, we created serviced apartments for casual stays, mainly for the upper class. By locally sourcing materials for the renovation and furniture for the rooms, we were able to reduce procurement costs while at the same time reflecting local culture and design, leading to the revitalization of local industry. © 2026 Oi&Tas
22. 22 Portfolio – Condominium Conversion in Thailand We planned, designed and renovated some of condominiums in Thailand to turn them into accommodation properties. Combining the Thailand’s oriental atmosphere with the elements of Japanese hospitality, we created serviced apartments for casual stays, mainly for the upper class. By locally sourcing materials for the renovation and furniture for the rooms, we were able to reduce procurement costs while at the same time reflecting local culture and design, leading to the revitalization of local industry. © 2026 Oi&Tas
23. Local Partners Impact Investors Guests and Tenants Booking Sites Design and Project Management Agreement (DPM) Management, Operation and Maintenance Agreement (MOMA) Property and Asset Management Agreement (PAMA) Management Services Agreement (MSA Incl. Impact Monitoring & Reporting) MinkaLife GK MinkaLife Co. Limited Distributions and capital gains Building repairs and repairs Cleaning and general services Abandoned Houses The next-gen regional web platform that will connect local businesses and individuals with global investors through the revitalized assets. 23 O I & TA S Portfolio – Web Platform Development for Rural Accommodation Management in Niigata, Japan This is a project in which OI&TAS is the project leader and built a web platform to operate a rural accommodations facility using an abandoned traditional Japanese house. The platform is operated not by large Tokyo-based companies, but mainly by local companies that have signed partnership agreements, leading to the activation of local industries. The renovated houses are used as accommodations, coworking spaces, restaurants, miscellaneous stores, and offices for IT venture companies. By helping the rural stakeholders to proceed with the change to digital transformation, which they are not good at, we enabled them to operate efficiently in every part of their business, including attracting and managing inbound customers. © 2026 Oi&Tas
24. 24 Part of ROI is measured by SDGs indicators and visualize the contribution to the community development * Impact Investing is an investment that evaluates ROIs not only by financial return, but also by the social and environmental impact it produces. * These SDG targets is used as a benchmark to measure and evaluate the ROI of projects. Primary Targets Secondary Targets Portfolio – Web Platform Development for Rural Accommodation Management in Niigata, Japan This is a project in which OI&TAS is the project leader and built a web platform to operate a rural accommodations facility using an abandoned traditional Japanese house. The platform is operated not by large Tokyo-based companies, but mainly by local companies that have signed partnership agreements, leading to the activation of local industries. The renovated houses are used as accommodations, coworking spaces, restaurants, miscellaneous stores, and offices for IT venture companies. By helping the rural stakeholders to proceed with the change to digital transformation, which they are not good at, we enabled them to operate efficiently in every part of their business, including attracting and managing inbound customers. © 2026 Oi&Tas
25. CONFIDENTIAL Oi& TAS Oi & Tas Inc. 1-60-12, Nishi-nippori, Arakawa-ku, Tokyo 116-0013, Japan +81 3 5604 5711 oitas.sls@oitas.jp https://oitas.jp/ © 2026 Oi&Tas