UXA2023 Alina Butolina - The Value of Global Inclusive Design Practices

Inclusive Design has emerged as a global practice, but what are the benefits of incorporating its principles into design practices in Australia? In this presentation, I will define what Inclusive Design is and what it isn’t, highlight common misconceptions and explore the benefits Inclusive Design brings to businesses and users. The audience will walk away with a better understanding of the global inclusive design movement, and everyday practices they can implement tomorrow to make more inclusive and accessible products, services and spaces.

Transcript

1. The Value of Global Inclusive Design Practices Alina Butolina
2. Acknowledgement of Country I would like to acknowledge the Traditional Custodian of the land we meet on today, the Gadigal People. I would like to pay my respects to their Elders past and present. I extend that respect to Aboriginal and Torres Strait Islander peoples here today.
3. Inclusive Design???
4. In this presentation • Clarify what inclusive design is • How to practice it • Benefits of inclusive design
5. Definition Inclusive design is design that considers the full range of human diversity with respect to ability, language, culture, gender, age and all other forms of human difference.
6. Diversity is a number Inclusion is a process Equity is an outcome
7. How do we design for everyone?
8. Designing for everyone
9. Human-centred design approach Persona B Persona A
10. Inclusive Design
11. Products & services put through the lens of the most complex experiences will challenge your product and make it better
12. Solve for one, and extend to many
13. Solve for one, and extend to many
14. Solve for one, and extend to many
15. Solve for one, and extend to many
16. ID in the design process
17. Where to practice ID
18. Multi million dollar design mistake $4.4 billion
19. Multi million dollar design mistake $336 million
20. Multi million dollar design mistake $336 million
21. The benefits
22. What are the benefits? Enhances Reputation & Builds Trust Drives Innovation and Creativity Enhances Customer Experience Opens New Markets
23. Enhances Customer Experience Accessible game controllers
24. Opens New Markets Audiobooks
25. Enhances Reputation & Builds Trust Uber Safety Feature
26. Drives Innovation & Creativity • Game changing designs • Questions the norms • Making people feel valued, respected and seen
27. Where to start
28. Resources Books Podcasts
29. How can you incorporate ID? Pilot Process change Connecting to communities Awareness & buy-in
30. One takeaway from today By considering people that have the most unique experiences we can elevate the quality of our designs.
31. Questions
32. Thank you