Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Opportunities for your Plugin | Aviva Pinchas
Search
WooConf
October 19, 2017
Business
0
980
Opportunities for your Plugin | Aviva Pinchas
WooConf
October 19, 2017
Tweet
Share
More Decks by WooConf
See All by WooConf
Weaving CRO and Agile methodologies: A Big Brand Case Study | Laura Nelson
wooconf
0
450
Open eCommerce | Beka Rice
wooconf
2
450
Enterprise ecommerce with WooCommerce at the centre of your architecture | David Lockie
wooconf
0
600
Paid Search and eCommerce | Elizabeth Marsten
wooconf
0
120
How To Price Your Product for Profitability | Kenn Kelly
wooconf
0
100
Moving from Etsy to WooCommerce | Jeff Daigle
wooconf
1
120
Scaling WooCommerce for international sales | Jimmy Rosén & Richard Sweeney
wooconf
0
890
WooCommerce Speed Demon | Zach Stepek
wooconf
1
450
Using the Woo API for Data Visualization with JavaScript | Zac Gordon
wooconf
0
180
Other Decks in Business
See All in Business
YassLab (株) サービス紹介 / Introduction of YassLab
yasslab
PRO
2
41k
カンパニーデック 2025.12.25
toggletest
0
1.8k
AI時代のデータアナリストの立ち位置
isseiito
0
130
【採用候補者向け】BrainPad AAAご紹介資料
brainpadpr
0
230
株式会社スマートラウンド 会社紹介資料 / CompanyDeck
smartround
0
1.4k
コーポレートストーリー(新規投資家様向け会社説明資料)
gatechnologies
1
16k
夜を制する者が “AI Agent 大民主化時代” を制する
icoxfog417
PRO
10
8k
株式会社フジ・ネクステラ・ラボ_会社説明資料202512.pdf
fnlinc
0
240
株式会社アペルザ_中途採用向け会社紹介資料
hr_team_aperza
4
140k
数字で見る松岡会計事務所
wf714201
0
340
LATEGRA Recruitment Deck_2025
lategra
0
7.5k
AIを使ってライティングを楽に!MCP Serverの活用
hebiko
0
270
Featured
See All Featured
Organizational Design Perspectives: An Ontology of Organizational Design Elements
kimpetersen
PRO
0
51
Intergalactic Javascript Robots from Outer Space
tanoku
273
27k
Art, The Web, and Tiny UX
lynnandtonic
304
21k
The B2B funnel & how to create a winning content strategy
katarinadahlin
PRO
0
220
Paper Plane (Part 1)
katiecoart
PRO
0
2.8k
Done Done
chrislema
186
16k
Utilizing Notion as your number one productivity tool
mfonobong
2
190
Are puppies a ranking factor?
jonoalderson
0
2.6k
svc-hook: hooking system calls on ARM64 by binary rewriting
retrage
1
47
Leo the Paperboy
mayatellez
1
1.3k
The Psychology of Web Performance [Beyond Tellerrand 2023]
tammyeverts
49
3.3k
How to audit for AI Accessibility on your Front & Back End
davetheseo
0
140
Transcript
3M+ stores run on WooCommerce.
34% Data via WooCommerce Tracker 28% 22% 7% 4% 4%
2017 2016 2015 0 3.75 7.5 11.25 15 15 plugins
per store Data via WooCommerce Tracker
2017 2016 2015 0 3.75 7.5 11.25 15 15 plugins
per store Data via WooCommerce Tracker 2017 2016 2015 0 3.75 7.5 11.25 15 6 extensions per store
18M extension installs
18M opportunities
18M Problems Solved.
None
2011 Marketplace opens
Developer site 10% Code Canyon 18% Woo Marketplace 72% Data
via WooCommerce Tracker paid extensions installs
2017 Open Marketplace
Develop extensions for customers on the WooMarketplace
Others 16% Myself 84% Building for themselves Data from WooCommerce.com
Data from WooCommerce.com Physical products Digital Services Vendors Memberships Tickets
0 0.125 0.25 0.375 0.5
Data from WooCommerce.com One Time Offline Pre Order Subscription Payment
Plan 0 0.15 0.3 0.45 0.6
Data from WooCommerce.com Fashion Electronics Health & Beauty Design &
Marketing Art & Photography Food & Drink Education Software Hobbies & Crafts Home Goods Jewelry Sports Books Toys Gifts & Collectibles Travel Music Construction Templates & Printables Auto Office supplies Charity Pets 0 0.035 0.07 0.105 0.14
Woo Marketplace customers are DIY builders creating stores with complex
products across many verticals
Develop extensions that solve problems for customers and
fill gaps in the Woo Marketplace
Store Management 12% Product Type 6% Marketing 13% Enhancements 19%
Shipping 16% Payments 35% inventory Data from Automattic
Store Management 21% Product Type 17% Marketing 18% Enhancements 25%
Shipping 17% Payments 2% installs Data from WooCommerce Tracker
Store Management 21% Product Type 17% Enhancements 25% Shipping 17%
Payments 2% installs Data from WooCommerce Tracker
None
None
Store Management 12% Product Type 6% Marketing 13% Enhancements 19%
Shipping 16% Payments 35% inventory Data from Automattic
Store Management 13% Product Type 29% Marketing 12% Enhancements 16%
Shipping 15% Payments 14% revenue Data from Automattic
Store Management 13% Product Type 29% Enhancements 16% Shipping 15%
Payments 14% revenue Data from Automattic
None
None
Data from Automattic Installs Revenue 0 25 50 75 100
13% 21% 29% 17% 12% 18% 16% 25% 15% 17% 14% 2% Payments Shipping Enhancements Marketing Product Type Store Management
Data from Automattic Installs Revenue 0 25 50 75 100
13% 21% 29% 17% 12% 18% 16% 25% 15% 17% 14% 2% Payments Shipping Enhancements Marketing Product Type Store Management
None
None
None
34% Data via WooCommerce Tracker 28% 22% 7% 4% 4%
Data via WooCommerce Tracker
None
1200 ideas!
Develop extensions in the Enhancement, Product Type Marketing or Store
Management categories Develop extensions for countries outside the US. Solve problems for real customers then validate your idea with community feedback.
Connect to customers through the Woo Marketplace
None
None
Support + Updates
None
Connect to customers in WooCommerce in their inbox for the
length of their relationship with you
When?
November existing developers 2017
2018 new developers
woocommerce.com/ develop-woocommerce
3M+ stores run on WooCommerce.
Thanks! Twitter: @in_a_pinch Slack: @aviva