Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Opportunities for your Plugin | Aviva Pinchas
Search
WooConf
October 19, 2017
Business
1k
0
Share
Embed
Copy iframe code
Copy JS code
Copy link
Start on current slide
Opportunities for your Plugin | Aviva Pinchas
WooConf
October 19, 2017
More Decks by WooConf
See All by WooConf
Weaving CRO and Agile methodologies: A Big Brand Case Study | Laura Nelson
wooconf
0
460
Open eCommerce | Beka Rice
wooconf
2
480
Enterprise ecommerce with WooCommerce at the centre of your architecture | David Lockie
wooconf
0
630
Paid Search and eCommerce | Elizabeth Marsten
wooconf
0
130
How To Price Your Product for Profitability | Kenn Kelly
wooconf
0
120
Moving from Etsy to WooCommerce | Jeff Daigle
wooconf
1
130
Scaling WooCommerce for international sales | Jimmy Rosén & Richard Sweeney
wooconf
0
920
WooCommerce Speed Demon | Zach Stepek
wooconf
1
470
Using the Woo API for Data Visualization with JavaScript | Zac Gordon
wooconf
0
190
Other Decks in Business
See All in Business
コーポレートストーリー(新規投資家様向け会社説明資料)
gatechnologies
2
19k
捨てる、という判断 — エンジニアの役割の変化に向き合うConference
appleworld
1
670
ITが何の略なのかも知らないままエンジニアになっちゃったのでインターネットに生き恥を晒してみた話
m_k__77
1
270
CEOの価値観を言語化することでメンバーの心を動かすマネジメントを体得するワークショップ
nagam3618
1
190
情報を集める時間を チームを進める時間へ-Backlog AIアシスタントで変わった時間の使い方-
yasuhirox
0
350
【詳細版】パーソルクロステクノロジー_システムインテグレーション領域のご紹介 / Introduction_of_persol-xtech_gs_es_dx_all
pxt_gs_ssol
1
25k
dotcue採用ピッチ2606.pdf
dotcue
0
120
メンバーズ会社紹介資料/Members company brochure
members_recruiting
0
37k
株式会社うるる エンジニア向け採用資料
uluru_hr
3
130k
ログラス会社紹介資料 / Loglass Company Deck
loglass2019
17
550k
ラッコ株式会社 Linear本導入説明会
mayahoney
0
510
エンジニアのためのコミュニケーション術
zashii
1
450
Featured
See All Featured
Why Your Marketing Sucks and What You Can Do About It - Sophie Logan
marketingsoph
0
170
Stop Working from a Prison Cell
hatefulcrawdad
274
21k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
addyosmani
10
1.2k
Evolving SEO for Evolving Search Engines
ryanjones
0
210
The Mindset for Success: Future Career Progression
greggifford
PRO
0
360
Bash Introduction
62gerente
615
220k
Tell your own story through comics
letsgokoyo
1
950
Agile that works and the tools we love
rasmusluckow
331
21k
What Being in a Rock Band Can Teach Us About Real World SEO
427marketing
0
250
Digital Ethics as a Driver of Design Innovation
axbom
PRO
1
310
The innovator’s Mindset - Leading Through an Era of Exponential Change - McGill University 2025
jdejongh
PRO
1
200
The Impact of AI in SEO - AI Overviews June 2024 Edition
aleyda
5
1.1k
Transcript
3M+ stores run on WooCommerce.
34% Data via WooCommerce Tracker 28% 22% 7% 4% 4%
2017 2016 2015 0 3.75 7.5 11.25 15 15 plugins
per store Data via WooCommerce Tracker
2017 2016 2015 0 3.75 7.5 11.25 15 15 plugins
per store Data via WooCommerce Tracker 2017 2016 2015 0 3.75 7.5 11.25 15 6 extensions per store
18M extension installs
18M opportunities
18M Problems Solved.
None
2011 Marketplace opens
Developer site 10% Code Canyon 18% Woo Marketplace 72% Data
via WooCommerce Tracker paid extensions installs
2017 Open Marketplace
Develop extensions for customers on the WooMarketplace
Others 16% Myself 84% Building for themselves Data from WooCommerce.com
Data from WooCommerce.com Physical products Digital Services Vendors Memberships Tickets
0 0.125 0.25 0.375 0.5
Data from WooCommerce.com One Time Offline Pre Order Subscription Payment
Plan 0 0.15 0.3 0.45 0.6
Data from WooCommerce.com Fashion Electronics Health & Beauty Design &
Marketing Art & Photography Food & Drink Education Software Hobbies & Crafts Home Goods Jewelry Sports Books Toys Gifts & Collectibles Travel Music Construction Templates & Printables Auto Office supplies Charity Pets 0 0.035 0.07 0.105 0.14
Woo Marketplace customers are DIY builders creating stores with complex
products across many verticals
Develop extensions that solve problems for customers and
fill gaps in the Woo Marketplace
Store Management 12% Product Type 6% Marketing 13% Enhancements 19%
Shipping 16% Payments 35% inventory Data from Automattic
Store Management 21% Product Type 17% Marketing 18% Enhancements 25%
Shipping 17% Payments 2% installs Data from WooCommerce Tracker
Store Management 21% Product Type 17% Enhancements 25% Shipping 17%
Payments 2% installs Data from WooCommerce Tracker
None
None
Store Management 12% Product Type 6% Marketing 13% Enhancements 19%
Shipping 16% Payments 35% inventory Data from Automattic
Store Management 13% Product Type 29% Marketing 12% Enhancements 16%
Shipping 15% Payments 14% revenue Data from Automattic
Store Management 13% Product Type 29% Enhancements 16% Shipping 15%
Payments 14% revenue Data from Automattic
None
None
Data from Automattic Installs Revenue 0 25 50 75 100
13% 21% 29% 17% 12% 18% 16% 25% 15% 17% 14% 2% Payments Shipping Enhancements Marketing Product Type Store Management
Data from Automattic Installs Revenue 0 25 50 75 100
13% 21% 29% 17% 12% 18% 16% 25% 15% 17% 14% 2% Payments Shipping Enhancements Marketing Product Type Store Management
None
None
None
34% Data via WooCommerce Tracker 28% 22% 7% 4% 4%
Data via WooCommerce Tracker
None
1200 ideas!
Develop extensions in the Enhancement, Product Type Marketing or Store
Management categories Develop extensions for countries outside the US. Solve problems for real customers then validate your idea with community feedback.
Connect to customers through the Woo Marketplace
None
None
Support + Updates
None
Connect to customers in WooCommerce in their inbox for the
length of their relationship with you
When?
November existing developers 2017
2018 new developers
woocommerce.com/ develop-woocommerce
3M+ stores run on WooCommerce.
Thanks! Twitter: @in_a_pinch Slack: @aviva