Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Scaling WooCommerce for international sales | J...

Avatar for WooConf WooConf
October 20, 2017
Business
0
890

Scaling WooCommerce for international sales | Jimmy Rosén & Richard Sweeney

Avatar for WooConf

WooConf

October 20, 2017
Tweet

More Decks by WooConf

See All by WooConf
Weaving CRO and Agile methodologies: A Big Brand Case Study | Laura Nelson
Avatar for WooConf wooconf
0
450
Open eCommerce | Beka Rice
Avatar for WooConf wooconf
2
450
Enterprise ecommerce with WooCommerce at the centre of your architecture | David Lockie
Avatar for WooConf wooconf
0
600
Paid Search and eCommerce | Elizabeth Marsten
Avatar for WooConf wooconf
0
120
How To Price Your Product for Profitability | Kenn Kelly
Avatar for WooConf wooconf
0
100
Moving from Etsy to WooCommerce | Jeff Daigle
Avatar for WooConf wooconf
1
120
WooCommerce Speed Demon | Zach Stepek
Avatar for WooConf wooconf
1
440
Using the Woo API for Data Visualization with JavaScript | Zac Gordon
Avatar for WooConf wooconf
0
180
Test Everything, or just set money on fire | Brian Richards
Avatar for WooConf wooconf
0
130

Other Decks in Business

See All in Business
週4社員しながら個人開発にベットする / Betting on Personal Projects While Working a Four-Day Week
Avatar for kohii kohii00
4
3.1k
イグニション・ポイント株式会社／採用エントランスBook_2026
Avatar for Ignition Point-HR ignitionpointhr
2
160k
組織としてのプロダクトマネジメント力を高める 〜Sansanの実践と課題〜
Avatar for SansanTech sansantech
PRO
2
120
任されるプロダクトマネージャーのリアル - プロダクトマネージャーの成長機会 に関する実例収集調査結果
Avatar for Minoru YOKOMICHI ykmc09
3
3.7k
Connected Robotics
Avatar for Connected Robotics cr
0
55k
カンパニーデック 2025.12.25
Avatar for toggle hd toggletest
0
1.7k
QuackShift 会社紹介資料
Avatar for QuackShift riekondo
0
590
組織でAIをQAに活用する仕組みづくり / Scaling AI-Powered QA Across Your Organization
Avatar for MEDLEY, INC. medley
0
1k
イークラウド会社紹介　~挑戦で、つながる社会へ~
Avatar for Ecrowd ecrowd
1
4.3k
採用ピッチ資料｜SBペイメントサービス株式会社
Avatar for SBPS sbps
0
36k
株式会社アペルザ_中途採用向け会社紹介資料
Avatar for 株式会社アペルザ / Apérza Inc. hr_team_aperza
4
140k
AI Transformation(AX) カンパニー紹介資料
Avatar for Algomatic algomatic
PRO
0
2k

Featured

See All Featured
Hiding What from Whom? A Critical Review of the History of Programming languages for Music
Avatar for Tomoya Matsuura tomoyanonymous
1
330
Ruling the World: When Life Gets Gamed
Avatar for Sebastian Deterding codingconduct
0
120
CSS Pre-Processors: Stylus, Less & Sass
Avatar for Bermon Painter bermonpainter
359
30k
Done Done
Avatar for chrislema chrislema
186
16k
Faster Mobile Websites
Avatar for Dean Hume deanohume
310
31k
How to Think Like a Performance Engineer
Avatar for Harry Roberts csswizardry
28
2.4k
Chrome DevTools: State of the Union 2024 - Debugging React & Beyond
Avatar for Addy Osmani addyosmani
9
1k
Odyssey Design
Avatar for Ryan Kendrick rkendrick25
PRO
0
450
Building Flexible Design Systems
Avatar for Yesenia Perez-Cruz yeseniaperezcruz
330
40k
Building a Modern Day 
E-commerce SEO Strategy
Avatar for Aleyda Solis aleyda
45
8.5k
[RailsConf 2023 Opening Keynote] The Magic of Rails
Avatar for Eileen M. Uchitelle eileencodes
31
9.8k
The Illustrated Children's Guide to Kubernetes
Avatar for Chris Short chrisshort
51
51k

Transcript

  1. Scaling WooCommerce for international sales

  2. Jimmy Rosén Founder, Angry Creative

  3. Richard Sweeney Senior developer, Angry Creative

  4. E-commerce Elastic Search & Solr GitLab phpUnit Laravel BuddyPress Social

    Intranet Digital marketing Monitoring WooCommerce

  5. Case: iDeal of Sweden

  6. None

  7. Fast-paced startup

  8. Why WooCommerce?

  9. Cashflow

  10. ”WooCommerce won’t scale, use X” - Generic E-commerce development firm

  11. Bang for the buck

  12. The mission

  13. Goal 1 
 Make current setup survive

  14. Goal 2 Build brand & increase conversion

  15. Goal 3 New market in < 1 week

  16. Goal 4 
 Scale from $0.5M to $120M

  17. What we did

  18. Process

  19. Architecture

  20. WooPIM

  21. None

  22. Custom checkout

  23. None

  24. Hosting

  25. Results

  26. Conversions are up +24%

  27. Launching in new markets in 2 days

  28. Scaling

  29. Takeaways

  30. Takeaway 1 GeoIP is harder than you think

  31. Takeaway 2 Scaling multisite < Scaling single instance

  32. Takeaway 3 ERP & PIM

  33. Takeaway 4 Good partner is 80%

  34. Takeaway 5 You can’t spend enough on hosting

  35. We’re here all week! angrycreative.se

  36. Questions? angrycreative.se

  37. Thank you! angrycreative.se