Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Scaling WooCommerce for international sales | J...

Avatar for WooConf WooConf
October 20, 2017
Business
0
880

Scaling WooCommerce for international sales | Jimmy Rosén & Richard Sweeney

Avatar for WooConf

WooConf

October 20, 2017
Tweet

More Decks by WooConf

See All by WooConf
Weaving CRO and Agile methodologies: A Big Brand Case Study | Laura Nelson
Avatar for WooConf wooconf
0
450
Open eCommerce | Beka Rice
Avatar for WooConf wooconf
2
440
Enterprise ecommerce with WooCommerce at the centre of your architecture | David Lockie
Avatar for WooConf wooconf
0
590
Paid Search and eCommerce | Elizabeth Marsten
Avatar for WooConf wooconf
0
110
How To Price Your Product for Profitability | Kenn Kelly
Avatar for WooConf wooconf
0
97
Moving from Etsy to WooCommerce | Jeff Daigle
Avatar for WooConf wooconf
1
120
WooCommerce Speed Demon | Zach Stepek
Avatar for WooConf wooconf
1
440
Using the Woo API for Data Visualization with JavaScript | Zac Gordon
Avatar for WooConf wooconf
0
170
Test Everything, or just set money on fire | Brian Richards
Avatar for WooConf wooconf
0
130

Other Decks in Business

See All in Business
仕事と家庭は繋がっている 〜「おうち経営学」のススメ 〜
Avatar for kosuke T kosuket
0
320
転職せずに 仕事の満足度を上げる方法：ジョブ・クラフティング入門
Avatar for megumikeda（池田めぐみ） megumikeda
1
1.2k
ファブリカホールディングス_2026年3月期第2四半期説明資料
Avatar for fabrica holdings fabrica_com
1
5k
Speee_2025年９月期 通期決算説明資料
Avatar for 株式会社Speee speee_pr
0
520
Enterprise CS
Avatar for Resilire resilire
0
390
SASアピールブック（Web公開版）
Avatar for SAS sas_si
0
1.4k
ウィルゲート開発組織の紹介 / willgate engineering team
Avatar for willgate-pr willgate
0
340k
2025年12月期 第三四半期決算説明資料
Avatar for MOBCAST HOLDINGS INC. mobcast20040326
PRO
0
440
【新卒採用資料】Natee Company Deck _202511
Avatar for Natee nateehr
0
230
merpay-Overview
Avatar for Mercari, Inc. mercari_inc
8
190k
現場とIT部門の橋渡しをして3000人の開発者を救った話 / Talk. Collaborate. Support. Lessons from Bridging Field and IT
Avatar for NTT docomo Business nttcom
2
1.1k
（4枚）部下育成の基本 「叱る」と「褒める」の基準とは？　存在承認（アクノレッジメント）を意識しよう！
Avatar for 横山信弘／絶対達成スライド館 nyattx
PRO
0
120

Featured

See All Featured
The Art of Programming - Codeland 2020
Avatar for Erika Heidi erikaheidi
56
14k
Evolution of real-time – Irina Nazarova, EuRuKo, 2024
Avatar for Irina Nazarova irinanazarova
9
1k
Designing Dashboards & Data Visualisations in Web Apps
Avatar for Des Traynor destraynor
231
54k
Build your cross-platform service in a week with App Engine
Avatar for Jose L jlugia
234
18k
Responsive Adventures: Dirty Tricks From The Dark Corners of Front-End
Avatar for Vitaly Friedman smashingmag
253
22k
GitHub's CSS Performance
Avatar for Jon Rohan jonrohan
1032
470k
[RailsConf 2023] Rails as a piece of cake
Avatar for Vladimir Dementyev palkan
57
6.1k
Why Our Code Smells
Avatar for Brandon Keepers bkeepers
PRO
340
57k
Code Reviewing Like a Champion
Avatar for maltzj maltzj
527
40k
Building an army of robots
Avatar for Kyle Neath kneath
306
46k
Bash Introduction
Avatar for André Augusto Costa Santos 62gerente
615
210k
Designing for Performance
Avatar for Lara Hogan lara
610
69k

Transcript

  1. Scaling WooCommerce for international sales

  2. Jimmy Rosén Founder, Angry Creative

  3. Richard Sweeney Senior developer, Angry Creative

  4. E-commerce Elastic Search & Solr GitLab phpUnit Laravel BuddyPress Social

    Intranet Digital marketing Monitoring WooCommerce

  5. Case: iDeal of Sweden

  6. None

  7. Fast-paced startup

  8. Why WooCommerce?

  9. Cashflow

  10. ”WooCommerce won’t scale, use X” - Generic E-commerce development firm

  11. Bang for the buck

  12. The mission

  13. Goal 1 
 Make current setup survive

  14. Goal 2 Build brand & increase conversion

  15. Goal 3 New market in < 1 week

  16. Goal 4 
 Scale from $0.5M to $120M

  17. What we did

  18. Process

  19. Architecture

  20. WooPIM

  21. None

  22. Custom checkout

  23. None

  24. Hosting

  25. Results

  26. Conversions are up +24%

  27. Launching in new markets in 2 days

  28. Scaling

  29. Takeaways

  30. Takeaway 1 GeoIP is harder than you think

  31. Takeaway 2 Scaling multisite < Scaling single instance

  32. Takeaway 3 ERP & PIM

  33. Takeaway 4 Good partner is 80%

  34. Takeaway 5 You can’t spend enough on hosting

  35. We’re here all week! angrycreative.se

  36. Questions? angrycreative.se

  37. Thank you! angrycreative.se