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コミュニティマネージャーのための 4、3、2、1
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yukichi
October 02, 2021
Business
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コミュニティマネージャーのための 4、3、2、1
コミュニティ運営技の共有!コミュニティ勉強会!
コミュカル #4のためのプレゼンテーション
yukichi
October 02, 2021
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Transcript
ίϛϡχςΟӡӦٕͷڞ༗ʂίϛϡχςΟษڧձʂ ίϛϡΧϧ #4 ίϛϡχςΟϚωʔδϟʔͷͨΊͷ 4ɺ 3ɺ 2ɺ 1
ࠓͷ͓… ίϛϡχςΟϚωʔδϟʔͷ جૅͷཱ֬ͱҐͷ্
ผͷݴ͍ํΛ͢Δͱ… ίϛϡχςΟϚωʔδϟʔ ࡶ༻Ͱ͋Γ·ͤΜ! ͱ͍͏͓Ͱ͢
ᖒढ़ • ݩWikiaɺRemember The Milkɺ IdeaScale • ࠷ॳʹίϛϡχςΟϚωʔδϟʔ ͷݞॻ͖ͰࣄΛͨ͠ͷ2007 (࣌ຊਓҰਓ)
• Social CudeͬͯαΠτͰϒϩά ॻ͍ͯ·͢
ͱ͜ΖͰ ʮϚωʔδϟʔʯͷ ʮmanageʯͱ͍͏ݴ༿ͷ ҙຯΛͬͯ·͔͢?
ࣙॻΛҾ͘ͱ… • ʪࣄۀͳͲΛʫܦӦ͢Δɼʪܭըͳ ͲΛʫࢦش͢ΔʀʪूஂΛʫཧ͢ ΔɼʪΫϥεΛʫӡӦ͢Δɼʪνʔ ϜͳͲͷʫಜΛ͢Δ • ʪਓɾഅͳͲΛʫखͳ͚ͣΔɼ͋͠ Β͏ •
ʪۚɾ࣌ؒɾใͳͲΛʫ͏·͘ Γ͘Γ͢Δ͖ͪΜͱཧ͢Δɼ༗ޮ ར༻͢Δʀʪ࣌ؒɾ࣌ɾ༧ఆΛʫ ͳΜͱ͔߹͢Δ • ʪࠔͳঢ়گͳͲΛʫͳΜͱ͔Γ ͜ͳ͢ • …ʹͲ͏ʹ͔ରॲ͢Δɼʪঢ়ଶͳͲ Λʫ͏·͘ίϯτϩʔϧ͢Δ • ʪࣄΛʫ͏·͛͘͠Δʢղઆ తޠٛʣ • ʪߦҝΛʫԿͱ͔ߦ͏ɼʪসΈɾݴ ༿ͳͲΛʫແཧʹද͢ʀԿͱ͔…͢ Δ㲉to do≫ gooࣙॻɺϓϩάϨογϒӳதࣙయΑΓ ҙຯҙ֎ͱଟ͍…
“Manage”ͷޠݯɺ ݹϑϥϯεޠͷ”manege”(അΛૢ࡞͢ΔɺਐΊΔ)ɺ ݹΠλϦΞޠͷ”maneggiare “(৮ΔɺऔΓѻ͏)ɺ ϥςϯޠͷ”manus”(ख) “manus”͔Βɺ manual manipulate manuscript manner
ͳͲ͕ੜ
ͱ͍͏Θ͚Ͱɺ͔࣍ΒຊฤͰ͢!
4ͭͷεςοϓ Seeding ίϛϡχςΟʹೖΔਓͷ ෑډΛԼ͛ΔͨΊʹ༧උ తͳίϯςϯπΛ࡞Δ͜ ͱ ϒϩάͷهࣄߘɺࣸਅ ࡞ྫͳͲ Promotion ίϛϡχςΟʹؔ͢Δ
ใΛΊΔ͜ͱ SNSͰͷߘɺڵຯͷ ͋Γͦ͏ͳਓͷू·Δ ॴͰͷΞϐʔϧͳͲ Navigation ίϛϡχςΟʹೖ͖ͬͯ ͨਓͨͪʹɺͲ͏ͨ͠Β ͍͍ͷ͔ɺԿΛͯ͠ཉ͠ ͍͔Λ͑Δ͜ͱ ϝχϡʔϔϧϓ࡞Γɺ ར༻εςοϓͷ࡞ͳͲ Communication ίϛϡχςΟ͔Βͷҙݟ Λฉ͖ɺશମΛվળͯ͠ ͍͘͜ͱ
3ͭͷΈ Community ਓͷू·ΓͳͲ Contents ίϛϡχςΟ͕࡞Γग़͢ ༰ System ྆ऀΛࢧ͑ΔΈ
2ͭͷྲྀΕ Action ίϛϡχςΟʹू·Δਓ ͕ى͜͢ߦಈ Attention ىͨ͜͠ߦಈΛΒͤΔ ௨
1ͭͷ୯Ґ ΟΩϖσΟΞͷ τοϓϖʔδͬͯɺ ݟͨ͜ͱ͋Γ·͔͢?
ίϛϡχςΟϚωʔδϟʔͷ །Ұͷࣄͱ…? ίϛϡχςΟͷΞΫγϣϯΛ ࡞Γग़͢͜ͱ
ίϛϡχςΟϚωʔδϟʔʹ ඞཁͳࢿ࣭ͱ…? Self-motivated = ࣗൃతͳ ≒ ࣗͰࣗͷࣄΛ࡞Δਓ
ϒϩάͬͯ·͢ • Social Cubeͱ͍͏໊લͰͬͯ ·͢ • ίϛϡχςΟϚωʔδϝϯτͷه ࣄΛॻ͍͍ͯ·͢ • ͨͩɺ࠷ۙߋ৽Γؾຯ…