[2019 Wantedly 新人研修]BigQuery データ分析ノック / bigquery training for new comers

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1. ©2019 Wantedly, Inc. BigQuery σʔλ෼ੳϊοΫ Wantedly 2019೥ ৽ਓݚम 18.Apr.2019 -

   Tomohito Yamanaka, Yuya Matsumura

2. ©2019 Wantedly, Inc. self-Introduction

3. ©2019 Wantedly, Inc. ʮBigQuery Λ༻͍ͯ Wantedly ͷαʔϏεʹ͍ͭͯͷ ඞཁͳ৘ใΛద੾ʹऔಘͰ͖ΔΑ͏ʹͳΔʯ ͜ͷݚमͷΰʔϧ

4. ©2019 Wantedly, Inc. Why Wantedly Ͱ͸ΞϓϦέʔγϣϯΤϯδχΞ͕ࣗ෼ࣗ਎Ͱσʔλ ෼ੳΛߦͬͯ՝୊Λ೺Ѳͯ͠ࢪࡦΛ࣮ࢪ͠ɼͦͷ݁ՌͷධՁ·Ͱ Λߦ͍ͬͯΔ ࣗ཯తʹಈ͍ͯαʔϏεվળΛਐΊΒΕΔମ੍ εϐʔυײɼαʔϏεѪ…

5. ©2019 Wantedly, Inc. ✓ ໰͍΍ԾઆΛཱͯΔ ✓ ݕূํ๏Λߟ͑Δ ✓ ࣮૷͢Δ ✓

   ϩάΛऔΔ ✓ ूܭ͢Δ ✓ ධՁ͢Δ https://speakerdeck.com/ngtk/lets-be-able-to-propose-measures-for-product-growth + ͋Δఔ౓ج൫͸੔͍ͬͯΔͷͰ͋·Γߟ͑Δ͜ͱ͸ͳ͍ ࢪࡦ࣮ࢪͷྲྀΕ ίί internal only ͜ͷݚमͷҐஔ͚ͮ

6. ©2019 Wantedly, Inc. ͜ͷݚमͷҐஔ͚ͮ ✓ SQL ͷ஌ࣝ • ͜Ε͕ͳ͍ͱ࢝·Βͳ͍ɻࢥͬͨ௨ΓͷσʔλΛਖ਼͘͠औಘͰ͖ΔΑ͏ʹʂ ✓

   υϝΠϯ஌ࣝ • ݻ༗ͷσʔλߏ଄ͳͲʢͲ͜ͷςʔϒϧʹͲͷσʔλ͕͋Δͷ͔ʣ • ൺֱతҰൠతͳ΋ͷʢbot ͔ΒͷΞΫηε΍ࣗࣾͷࣾһͷσʔλʹؾΛ͚ͭΑ͏ʣ ✓ ౷ܭͳͲͷ஌ࣝ • ਖ਼͘͠਺ࣈΛूܭ͠Α͏ • ਖ਼͘͠ࢪࡦͷ݁ՌΛධՁ͠Α͏ ✓ όΠΞεʹؔ͢Δ஌ࣝ • ֬ূόΠΞεͳͲʹؾΛ͚ͭΑ͏ σʔλΛਖ਼͘͠ूܭɾධՁ͢ΔͨΊʹඞཁͳ஌ࣝ ίί

7. ©2019 Wantedly, Inc. 1. BigQuery ͷجຊతͳ஌ࣝ • جຊతͳ SQL ͷ஌ࣝ͸͋Δલఏ

   • BigQuery ͳΒͰ͸ͷಛ௃Λ཈͑Δʢྻࢦ޲ɼARRAY ͷѻ͍ɼWindow ؔ਺…ʣ 2. Wantedly ͷαʔϏεʹ͍ͭͯͷσʔλͷυϝΠϯ஌ࣝ • Ұൠతͳͱ͜ΖʢBotɼRPAɼࣗࣾࣾһͷߦಈ …ʣ͸ผͷߨٛʢʰσʔλΛਖ਼͘͠ݟΔͨΊʹʱʣͰ • ςʔϒϧϨϕϧͷ஌ࣝʢʮ࿩Λฉ͖ʹߦ͖͍ͨʯͷσʔλͱ͸ʁɼεΧ΢τػೳͷݕࡧϩά͸Ͳ͜ʹ͋Δʁʣ 3. σʔλΛ෼ੳ͢Δࡍͷࢦඪʹ͍ͭͯͷ஌ࣝ • ҰൠతͳࢦඪʢMAUɼARPUɼRetentionɼPVɼImpression…ʣ • υϝΠϯґଘͳࢦඪʢVisit ͷCVR ͱ͸ʁɼ༗ྉاۀͷܧଓ཰ͱ͸ʁʣ ͜ͷݚमΛ௨ͯ͠ಘͯ΄͍͠΋ͷ

8. ©2019 Wantedly, Inc. ࣮ࡍతͳ໰୊Λղ͍ͯ਎ʹ͚ͭΑ͏ How

9. ©2019 Wantedly, Inc. ✓ 2019೥4݄1೔ʹ͓͚Δ PC͔ΒืूҰཡ΁ͷϦΫΤετ਺ʢPVʣ ✓ 2019೥4݄1೔͔Β4݄7೔·Ͱͷ1िؒͷΞΫςΟϒͳϩάΠϯϢʔβ਺ʢWAUʣ ✓ εΧ΢τػೳʹ͓͚ΔΩʔݕࡧʹ༻͍ΒΕͨΩʔϫʔυ͝ͱͷݕࡧճ਺

   ✓ 2019೥4݄1೔ʹ1෼ؒ͋ͨΓ100ճҎ্ΞΫηε͖͍ͯͯ͠ΔIPΞυϨε ✓ 2018 ೥ͷ೔ຊࠃ಺ʹ͓͚Δ ARPU ਪҠ For Example …ଞʹ΋੝Γͩ͘͞Μʂ

10. ©2019 Wantedly, Inc. ΍͍͖ͬͯ https://github.com/wantedly/wantedly/issues/42563 What ΍Ε͹Ͱ͖Δ