Firebase Growth Hack

Analytics / Growth Hack with Firebase

Transcript

1. Firebase Growth Hack - #WeWork Norikazu Muramoto @1amageek Stamp Inc CEO Firebase Japan User Group Organizer
2. Norikazu Muramoto @1amageek Stamp Inc CEO
3. Stamp Inc
4. About our business
5. ߴ଎ϓϩτλΠϓͷ੍࡞
6. ந৅తͳϦΫΤετ
7. ໌֬Խ͢Δ
8. ϓϥΠΦϦςΟΛܾΊΔ
9. ΍Βͳ͍͜ͱΛܾΊΔ
10. MVP Minimum Viable Product
11. ͜ͷதͰϏδωε100% ੒ޭͤ͞Δํ͍Βͬ͠Ό͍·͔͢ʁ
12. ΞΠσΞ͕࣮ݱ͢Δ·Ͱ
13. αʔόʔαΠυΤϯδχΞ ΫϥΠΞϯταΠυΤϯδχΞ + = 400ສԁ
14. x = 1200ສԁ 400ສԁ 3ϲ݄
15. 1200ສԁ ΞΠσΞΛϓϩμΫτʹ͢Δֹۚ
16. 1 / 3
17. 1 / 3 ΞΠσΞ͕Ϗδωεʹͳͬͨ਺
18. 3600ສԁ ΞΠσΞΛϏδωε͢Δʹ͢Δֹۚ
19. ࠷ॳͷίετΛখ͘͢͞Δ͜ͱ͸ॏཁ
20. MVP
21. Komerco by ΫοΫύου 2ϲ݄ͰMVP։ൃ 2िؒͰMVP։ൃ 1ϲ݄ͷݕূͰதࢭ 6ϲ݄ͷݕূͰதࢭ 2ϲ݄ͰMVP։ൃ 6ϲ݄Ͱ੡඼։ൃ
23. ϚʔέςΟϯάʹ͍ͭͯ
24. ϚʔέςΟϯάͷجૅ஌ࣝ
25. Ϣʔβʔ਺ ୀձ਺ U
26. Ϣʔβʔ਺ ୀձ਺ U ೔໨ ೔໨ ೔໨
27. Ϣʔβʔ਺ ୀձ਺ U
28. Ϣʔβʔ਺ ୀձ਺ U
29. Ϣʔβʔ਺ ୀձ਺ U
30. Ϣʔβʔ਺ ୀձ਺ U
31. Ϣʔβʔ਺ ୀձ਺ U
32. Ϣʔβʔ਺ ୀձ਺ U
33. Ϣʔβʔ਺ ୀձ਺ U
34. Ϣʔβʔ਺ ୀձ਺ U
35. ΞΫςΟϒϢʔβʔ U Ϣʔβʔ਺ ୀձ਺
36. ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ Ϣʔβʔ਺ ୀձ਺ ཭୤
37. ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ ՝ۚϢʔβʔ Ϣʔβʔ਺ ୀձ਺ ཭୤
38. ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ ՝ۚϢʔβʔ Ϣʔβʔηάϝϯτ Ϣʔβʔ਺ ୀձ਺ ཭୤
39. +BO 'FC .BS "SQ
40. ৽ن֫ಘͷͨΊͷϓϩϞʔγϣϯ ར༻ܧଓͷͨΊͷΞϓϦͷվળ ϢʔβʔΛ஌Δ ϚʔέςΟϯάͱ͸ ӡ༻
41. ϚʔέςΟϯά͸ॏཁ
42. FirebaseͰϚʔέςΟϯά Ϣʔβʔηάϝϯτ Audience ΞϓϦͷಈ࡞Λมߋ͢Δ Remote Config ϢʔβʔͷߦಈΛ༧ଌ͢Δ Prediction ϓογϡ௨஌ΛૹΔ Cloud Messaging
43. Audience ɾϢʔβʔϓϩύςΟ Ϣʔβʔηάϝϯτ ɾΠϕϯτ ɾআ֎άϧʔϓΛઃఆՄೳ
44. Audience ΞΫςΟϒϢʔβʔ Ϣʔβʔ ՝ۚϢʔβʔ
45. Audience = - ΞΫςΟϒϢʔβʔ ՝ۚϢʔβʔ ର৅Ϣʔβʔ
46. Audience ങͬͯʂ
47. Remote Config ɾϦΞϧλΠϜʹ൓өՄೳ ΞϓϦͷಈ࡞Λมߋ
48. Remote Config ήʔϜͷ೉қ౓Λ௿͘͢Δ ҆ΊͷΦεεϝΛ঎඼Λग़͢ ର৅Ϣʔβʔ Ϣʔβʔʹ߹ΘͤͯύʔιφϥΠζ͍ͯ͘͠
49. Cloud Messaging ɾఆظ഑৴ ϓογϡ௨஌ΛૹΔ
50. Cloud Messaging
51. Cloud Messaging
52. Cloud Messaging
53. Cloud Messaging
54. Cloud Messaging
55. Cloud Messaging
56. Cloud Messaging
57. Cloud Messaging ର৅Ϣʔβʔ ඇΞΫςΟϒͷϢʔβʔ΁ Ξϓϩʔν
58. Cloud Messaging ର৅Ϣʔβʔ ඇΞΫςΟϒͷϢʔβʔ΁ Ξϓϩʔν ΞΫςΟϒͷϢʔβʔ΁ͷ ՝ۚͷΞϓϩʔν
59. Cloud Messaging ೔ ݄ Ր ਫ ໦ ۚ ౔ ຖ೔ ೔पظ ೔पظ
    
    
    ະ՝ۚϢʔβʔ
60. Prediction ɾୀձΛ༧ଌ ϢʔβʔͷߦಈΛ༧ଌ͢Δ
61. U Ϣʔβʔ਺ ୀձ਺
62. U Ϣʔβʔ਺ ୀձ਺
63. Prediction Ϣʔβʔ͕ҰઢΛӽ͑Δલʹ Ξϓϩʔν͍ͨ͠ Ͳ͏ͤ໌೔ୀձͯ͠͠·͏ͳΒ ۤ೑ͷࡦͰ΋ߏΘͳ͍
64. U Ϣʔβʔ਺ ୀձ਺
66. Thank you.