Save 37% off PRO during our Black Friday Sale! »

FirebaseSummit2018報告会

F45851534f21f9469d296950653464be?s=47 1amageek
November 14, 2018

 FirebaseSummit2018報告会

# Analytics / Marketing

## Marketingの基礎知識

## Audience
- ユーザープロパティ
- イベント
- 除外グループの設定が可能

## Remote Config
- リアルタイムに反映可能

## Cloud Messaging
- 定期配信を送る

## Prediction
- 退会予測

F45851534f21f9469d296950653464be?s=128

1amageek

November 14, 2018
Tweet

Transcript

  1. Analytics / Marketing - #Firebase Summit ใࠂձ Norikazu Muramoto @1amageek

    Stamp Inc CEO Firebase Japan User Group Organizer
  2. Norikazu Muramoto @1amageek Stamp Inc CEO

  3. Firebase Ͱ΄΅׬݁͢Δ

  4. Agenda Ϣʔβʔηάϝϯτ Audience ΞϓϦͷಈ࡞Λมߋ͢Δ Remote Config ϢʔβʔͷߦಈΛ༧ଌ͢Δ Prediction ϓογϡ௨஌ΛૹΔ Cloud

    Messaging
  5. Google Analytics for Firebase • User Properties͕25ݸ·Ͱ • Event500ݸ·Ͱ

  6. Google Analytics for Firebase • User Properties͕25ݸ·Ͱ • Event500ݸ·Ͱ ͠ΐ΅͍

    ·ΔͰ࢖͍΋ͷʹͳΒͳ͍
  7. Google Analytics for Firebase • User Properties͕25ݸ·Ͱ • Event500ݸ·Ͱ ͠ΐ΅͍

    ·ΔͰ࢖͍΋ͷʹͳΒͳ͍ ઃܭେৎ෉ʁ
  8. ϚʔέςΟϯάͷجૅ஌ࣝ

  9. Ϣʔβʔ਺ ୀձ਺ U

  10. ΞΫςΟϒϢʔβʔ U Ϣʔβʔ਺ ୀձ਺

  11. ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ Ϣʔβʔ਺ ୀձ਺

  12. ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ ՝ۚϢʔβʔ Ϣʔβʔ਺ ୀձ਺

  13. ΞΫςΟϒϢʔβʔ U Ϧςϯγϣϯ ৽ن֫ಘ ՝ۚϢʔβʔ Ϣʔβʔηάϝϯτ Ϣʔβʔ਺ ୀձ਺

  14. Audience ɾϢʔβʔϓϩύςΟ Ϣʔβʔηάϝϯτ ɾΠϕϯτ ɾআ֎άϧʔϓΛઃఆՄೳ

  15. Audience = - ΞΫςΟϒϢʔβʔ ՝ۚϢʔβʔ ର৅Ϣʔβʔ

  16. Remote Config ɾϦΞϧλΠϜʹ൓өՄೳ ΞϓϦͷಈ࡞Λมߋ

  17. Remote Config ήʔϜͷ೉қ౓Λ௿͘͢Δ ҆ΊͷΦεεϝΛ঎඼Λग़͢ ର৅Ϣʔβʔ

  18. Cloud Messaging ɾఆظ഑৴ ϓογϡ௨஌ΛૹΔ

  19. Cloud Messaging ର৅Ϣʔβʔ ඇΞΫςΟϒͷϢʔβʔ΁ Ξϓϩʔν

  20. Cloud Messaging ର৅Ϣʔβʔ ඇΞΫςΟϒͷϢʔβʔ΁ Ξϓϩʔν ΞΫςΟϒͷϢʔβʔ΁ͷ ՝ۚͷΞϓϩʔν

  21. Prediction ɾୀձΛ༧ଌ ϢʔβʔͷߦಈΛ༧ଌ͢Δ

  22. U Ϣʔβʔ਺ ୀձ਺

  23. U Ϣʔβʔ਺ ୀձ਺

  24. Prediction Ϣʔβʔ͕ҰઢΛӽ͑Δલʹ Ξϓϩʔν͍ͨ͠ Ͳ͏ͤ໌೔ୀձͯ͠͠·͏ͳΒ ۤ೑ͷࡦͰ΋ߏΘͳ͍

  25. None
  26. None
  27. None
  28. None
  29. None
  30. None
  31. None
  32. None
  33. Thank you.