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First Things First
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Chris Armstrong
January 13, 2014
Design
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230
First Things First
Choosing better problems to solve (given at Design & Banter in London)
Chris Armstrong
January 13, 2014
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Transcript
First things first @armstrong
— KEN GARLAND ” “We think that there are other
things more worth using our skill and experience on
Now we’re the toolmakers
But what about Normal people?
We don’t have to save the world with everything we
do, but it’s starting to feel like we’re all working on exactly the same app.” — CHRIS SHIFLETT “
None
Opportunities
Challenges
Looking for Prob lems
Take a human desire, preferably one that has been around
for a really long time. Identify that desire and use modern technology to take out steps” — EV WILLIAMS “
USEFUL QUESTIONS “What do you use notes for?” “What’s the
worst part of your job?”
Software is really good for…
COMMUNICATION CALCULATION CREATION COGNITION
COMMUNICATION CALCULATION CREATION COGNITION
COMMUNICATION CALCULATION CREATION COGNITION
COMMUNICATION CALCULATION CREATION COGNITION
ROUTE TO MARKET
Examples
None
None
None
None
There are other things more worth using our skill and
experience on.
Other people have itches too.
@armstrong That’s all folks!