• Giving money to a nonproﬁt organization • Volunteering your time to a nonproﬁt organization The UN recognizes 4 types of volunteerism: • Mutual aid/self-help • Philanthropy and service to others • Civic participation • Advocacy and campaigning
survey of people who had substantial wealth. • Not diverse in any sense of today’s definition, in terms of gender, ethnicity, sexual orientation, national origin and more. • Most of those surveyed and interviewed are of the “Greatest Generation,” in other words, the parents of today’s Baby Boomers
• Service & Giving Good for Business • When local community prospers, they prosper • Lower education levels • See benefits in networking • Prefer to solve problems thru nonprofits than gov’t • Local is important • Look to advisors and friends to determine best nonprofits
a local faith community • Give largely to religious orgs • College educated • See giving as spiritual maturity • Giving is a moral obligation • Not strong government supporters • Decide on charities based on trust • Want attention from the nonprofit
• Give with Tax and Estate awareness • Support umbrella nonprofits (i.e. United Way) • Apply investment principles to philanthropy • Tend to be critical of nonprofits • Do NOT feel morally obligated to give • Methodical in their approach to giving
• Belong to local social networks • Less interested in day-to-day operations • Tie their reputation to nonprofit’s • Look at a nonprofit’s accomplishments • Nonprofit’s brand is important • Expect a nonprofit’s attention
be Anonymous • High empathy for social causes • May prefer urgent causes • Giving is a moral imperative • Believe that they are true philanthropists • Focus on integrity of nonprofit’s leadership • Want you to recognize their altruistic motivations
nonprofit’s service • Feel great loyalty to your cause • Don’t support many nonprofits • Believes that wealth brings obligation to give • Want effective program/service delivery • Don’t rely on friends and advisors for giving advice • Have little need for operational involvement
inherited wealth • Learned obligation • See giving as part of who they are • Think that everyone should give • Younger will give but not to same causes • Get asked by a lot of nonprofits • Careful in their giving decisions
Images by Philanthropic Personality) Communitarian: responsibility, supporting each other, service, serving the community, fund raising, civic responsibility, accountability, leadership, social responsibility, doing good, good for the community, effectiveness.
(Table 10.1, p. 153) • Everyone is familiar with cash • Dynasts have the most sophisticated grasp of giving options. They also tend to know about foundations. • Devout and Altruists have the least familiarity with bequests, while Dynasts and Socialites have the highest. • Devout and Dynasts have a high interest in life insurance, while Altruists have the least
(Table 10.2, p. 154) • All Faces hear about cash • Repayers and Socialites hear the most about bequests and life insurance • Repayers and Communitarians hear the most about charitable remainder trusts • Investors hear the most about foundations
Strategies (Table 10.3, p. 155) • Nobody wants to hear about cash • All want to hear more about foundations • Most (except Altruists) want to hear about charitable lead trusts • There is little interest in life insurance among all, especially the Dynasts • Few want to hear more about bequests, the Devout and Dynasts least of all.
see their giving like you do. • You may find hybrids within a paradigm, like Repayer-Socialites • You may find a donor applies a different paradigm to different NPOs • Partners/spouses will often be different types • Other factors may influence their giving, like age, geography, politics, etc.