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Time Aware Research
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Nate Bolt
October 25, 2011
Design
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Time Aware Research
From the Design Research Conference 2011 in Chicago.
Nate Bolt
October 25, 2011
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Transcript
TIME AWARE RESEARCH
Hi, I’m Nate Bolt Author, Remote Research President, Bolt |
Peters Time lapse addict
Photo Credit: The Stakhanovite Twins on Flickr
#DRCX or #DRC11
Tony Fadell
Tony Fadell
None
None
Every person on the team should be treated like an
artist. “ ” - Tony Fadell
Edwin H. Land
Edwin H. Land
Market research is what you do when your product isn’t
any good. “ ” - Edwin H. Land
None
None
What’s a researcher to do?
60 years ago o hai, faye
user researcb tools 20 years ago
1995
Decision Theory & Adaptive Systems Group
Bayesian methods Animated pedagogical agency
Infer when users needed help
None
“Misunderstood animated pedagogical agent or spawn of Satan?”
Bad Research
1)Hypothetical Questions 2)A False Premise 3)Opinions are worthless
TIME AWARE RESEARCH UMMM, REMEMBER YOUR TALK IS ON
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None
UX RESEARCH 1% DESIGN RESEARCH 99%
Explode Some thoughts on analytics What do helicopters do in
action movies?
Walter Creative director developer interaction visual designer product manager design
researcher CEO.
Walter Creative director developer interaction visual designer product manager design
researcher CEO.
Walter’s Boss. He’s always on a plane and loves birds.
Walter’s Boss. He’s always on a plane and loves birds.
Walter, I want to solve every problem with our product
and not spend any money.
Sure, Boss. Let’s start with some research.
Okay, nerd.
None
TIME IS EVERYTHING
None
Since 2007
Can tools make us better researchers?
None
None
None
None
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2% RESPONSE RATE
60% ANSWER RATE
None
None
None
None
IMMEDIACY
BUT THAT’S NOT DESIGN RESEARCH
None
LET’S INTERNET?
Back to me.
None
None
None
None
None
60% PROTOTYPE RESEARCH
10 YEARS 244 STUDIES 2,915 PARTICIPANTS (MODERATED) 165 ORGANIZATIONS 67,000
OURS
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None
SOCIAL IMPACT OF TECHNOLOGY
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A DINOSAUR FAMILY EXPLAINS INFORMATION ARCHITECTURE
SF TO PARIS IN TWO MINUTES
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WALTER??
Mobile Time Aware Research?
None
PORTABLE RESEARCH
DUAL LENS STREAMING FIELD RESEARCH •Livestream •Flip Cam RIP •It’s
the view finder, silly •Actual duct tape
None
None
We have to avoid the big myth
The Myth: Geniuses have genius ideas that turn into genius
products.
The Truth: Great Ideas come from Other Great Ideas
More Truth: Imaginative research facilitates invention.
URFRIDAY.COM N.Y. Nov 22nd USER RESEARCH FRIDAY
remoteresear.ch
Le End.
Nate Bolt
[email protected]
@boltron