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Creating HTML Emails Can Be Fun

Cd62d88a83461e0b1daa8f2fa31c4dcb?s=47 Dan Denney
February 12, 2014

Creating HTML Emails Can Be Fun

Minor tweaks to the last version

Cd62d88a83461e0b1daa8f2fa31c4dcb?s=128

Dan Denney

February 12, 2014
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Transcript

  1. creating html can be fun emails creating html can be

    fun emails creating html can be fun emails creating html can be fun emails creating html can be fun emails creating html can be fun emails
  2. Once upon a time Once upon a time Once upon

    a time
  3. In a land not too far away... In a land

    not too far away... In a land not too far away...
  4. None
  5. None
  6. None
  7. I like-a you do da email

  8. None
  9. The End of the awkward third-person fairy tale The End

    of the awkward third-person fairy tale The End of the awkward third-person fairy tale
  10. None
  11. emails sent from multiple sources ! changing service ! marketing

    needs editing access ! we might change again soon ! ! ! ! ! emails sent from multiple sources ! changing service ! marketing needs editing access ! we might change again soon ! ! ! ! ! emails sent from multiple sources ! changing service ! marketing needs editing access ! we might change again soon ! ! ! ! !
  12. http://wikicedia.net/images/4/45/Cool-story-bro.jpg

  13. Responsive? Responsive? Responsive? Responsive?

  14. it for Go it for Go it for Go

  15. 17 17 17

  16. None
  17. 17 + 17 + 4 38 17 + 17 +

    4 38 17 + 17 + 4 38
  18. autonomy mastery purpose autonomy mastery purpose autonomy mastery purpose

  19. None
  20. None
  21. http://blog.mailchimp.com/mobile-email-research

  22. 46% 46% 46%

  23. Delight Delight Delight

  24. https://litmus.com/blog/mobile-opens-hit-record-high-of-47

  25. None
  26. None
  27. 80% 80% 80% http://www.bizreport.com/2013/03/bluehornet-302-unsubscribe-on-receipt-of-a-badly-formatted-m.html

  28. $ $ $

  29. None
  30. None
  31. Successes Successes Successes

  32. None
  33. None
  34. feedback ftw feedback ftw feedback ftw

  35. Getting Started Getting Started Getting Started

  36. It’s not more difficult. It’s not more difficult. It’s not

    more difficult. too much too much too much
  37. Create a system Create a system Create a system

  38. None
  39. Choose a great service Choose a great service Choose a

    great service
  40. None
  41. Build where ! comfortable. you are Build where ! comfortable.

    you are Build where ! comfortable. you are
  42. None
  43. Embrace the tech Embrace the tech Embrace the tech

  44. Test in clients Test in clients Test in clients

  45. Use a service when you can’t Use a service when

    you can’t Use a service when you can’t
  46. https://litmus.com/blog/the-how-to-guide-to-responsive-email-design-infographic/full-view

  47. Resources Resources Resources campaignmonitor.com/css zurb.com/playground/responsive-email-templates internations.github.io/antwort mailchimp.com litmus.com modernhtmlemail.com Code

    services book Code services book Code services book
  48. @dandenney ! dan@dandenney.com github.com/dandenney/email-design @dandenney ! dan@dandenney.com kippt.com/dandenney/email-design @dandenney !

    dan@dandenney.com
  49. Thank you Thank you Thank you