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Hulkamania & Design

F8aa0398b5d8bd59b8f3f0b676d22f28?s=47 Dan Mall
October 26, 2012

Hulkamania & Design

Hulk Hogan is the greatest wrestler that has ever lived. He taught us more about being great designers than we might realize.

F8aa0398b5d8bd59b8f3f0b676d22f28?s=128

Dan Mall

October 26, 2012
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Transcript

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  7. SIX HULKAMANIA DESIGN DEMANDMENTS TO LIVE BY

  8. Hulk Hogan was the greatest wrestler of all time.

  9. “Wrestler”

  10. “Designer”

  11. “Design” doesn’t tell the whole story

  12. HULKAMANIA DESIGN DEMANDMENT #1

  13. HULKAMANIA DESIGN DEMANDMENT #1 One at a time.

  14. Randy “Macho Man” Savage • Paul Orndorff • Big Bossman

    • Big John Studd • One Man Gange • Ric Flair • Earthquake • Sgt. Slaughter • Mr. Perfect • Iron Sheik • Don Muraco • Ted “Million Dollar Man” DiBiase • King Kong Bundy • Andre the Giant • Dr. D David Schultz • Harley Race • Roddy Piper • Brutus Beefcake • Jesse “The Body” Ventura • Greg “The Hammer” Valentine • Hercules • Killer Khan • Terry Funk • Adrian Adonis • Nikolai Volkoff • Bob Orton Jr • Dino Bravo • Bad News Brown • Masked Superstar • Butch Reed • Rick Rude • Haku • Jake “The Snake” Roberts • Warlord • Undertaker • Ultimate Warrior • Boris Zhukov
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  16. Randy “Macho Man” Savage • Paul Orndorff • Big Bossman

    • Big John Studd • One Man Gange • Ric Flair • Earthquake • Sgt. Slaughter • Mr. Perfect • Iron Sheik • Don Muraco • Ted “Million Dollar Man” DiBiase • King Kong Bundy • Andre the Giant • Dr. D David Schultz • Harley Race • Roddy Piper • Brutus Beefcake • Jesse “The Body” Ventura • Greg “The Hammer” Valentine • Hercules • Killer Khan • Terry Funk • Adrian Adonis • Nikolai Volkoff • Bob Orton Jr • Dino Bravo • Bad News Brown • Masked Superstar • Butch Reed • Rick Rude • Haku • Jake “The Snake” Roberts • Warlord • Undertaker • Ultimate Warrior • Boris Zhukov
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  22. “ Related ”

  23. Relevance

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  27. P R O T I P Design a fake CMS.

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  30. ABY

  31. After the Battle of Yavin

  32. Spoiler alert!

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  38. Humans > Algorithms

  39. Client = partner

  40. Clients are not an extension of your team. Clients are

    your team.
  41. HULKAMANIA DESIGN DEMANDMENT #2

  42. HULKAMANIA DESIGN DEMANDMENT #2 Giants are made.

  43. 7’4” 520 lbs.

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  46. 1983

  47. 520 lbs. 475 lbs.

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  53. Big sites need smarter work, not more work.

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  55. No matter how big the giant, you can always body

    slam it.
  56. You might break your back in the process…

  57. …but no pain, no gain, amirite?

  58. How many phrases can I put over this image before

    it gets awkward?
  59. Five?

  60. Six?

  61. Seven?

  62. Yeah, probably seven.

  63. HULKAMANIA DESIGN DEMANDMENT #3

  64. HULKAMANIA DESIGN DEMANDMENT #3 Experiment.

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  66. The client-facing deliverable isn’t always the most important thing to

    make.
  67. http://dmall.me/A0t8Zj

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  74. HULKAMANIA DESIGN DEMANDMENT #4

  75. HULKAMANIA DESIGN DEMANDMENT #4 Encourage “ The Adjacent Possible. ”

  76. http://dmall.me/emgIez

  77. them. Each new combination opens up the possibility of other

    new combinations. Think of it as a house that magically expands with each door you open. You begin in a room with four doors, each leading to a new room that you haven't visited yet. Once you open one of those doors and stroll into that room, three new doors appear, each leading to a brand-new room that you couldn't have reached from your original starting point. Keep opening new doors and eventually you'll have built a palace. STEVEN JOHNSON, THE GENIUS OF THE TINKERER “The strange and beautiful truth about the adjacent possible is that its boundaries grow as you explore
  78. Kutiman

  79. http://thru-you.com/

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  81. The Most Awesomest Thing Ever

  82. MostAwesomestThingEver.com

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  84. Teleportation Cleavage The Internet Life Pizza 1 2 3 4

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  85. Teleportation Cleavage The Internet Life Pizza 1 2 3 4

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  86. Teleportation Cleavage The Internet Life Pizza 1 2 3 4

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  87. Teleportation Cleavage The Internet Life Pizza 1 2 3 4

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  88. Teleportation Cleavage The Internet Life Pizza 1 2 3 4

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  89. Teleportation Cleavage The Internet Life Pizza 1 2 3 4

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  90. When you ask a creative person how they did something,

    they may feel a little guilty because they didn’t really do it; they just saw something. It seemed obvious to them after awhile. That’s because they were able to connect experiences they’ve had and synthesize new things. And the reason they were able to do that was that they’ve had more experiences or have thought more about their experiences than other people have. “Creativity is just connecting things.
  91. have enough dots to connect, and they end up with

    very linear solutions, without a broad perspective on the problem. The broader one’s understanding of the human experience, the better designs we will have. STEVE JOBS, THE NEXT INSANELY GREAT THING Wired Magazine “Unfortunately, that’s too rare a commodity. A lot of people in our industry haven’t had very diverse experiences. They don’t
  92. HULKAMANIA DESIGN DEMANDMENT #5

  93. HULKAMANIA DESIGN DEMANDMENT #5 Turn heel.

  94. HULKAMANIA DESIGN DEMANDMENT #5 Practice empathy.

  95. DanielMall.com

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  99. Kevin Cornell bearskinrug.co.uk

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  120. HULKAMANIA DESIGN DEMANDMENT #6

  121. HULKAMANIA DESIGN DEMANDMENT #6 Enjoy yourself.

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