Trends and Enablers - Connected Services and Cloud Computing
Lecture #4 - ET-3010
Trends and Technology Enablers
Connected Services and Cloud Computing
School of Electrical Engineering and Informatics SEEI / STEI
Institut Teknologi Bandung ITB
Update February 2017
so long ago we didn't need mobiles ... But now, look around you, mobiles are everywhere! Indoors and outdoors, they consume attention ... And we need them like a sh needs water! Mobile 1.0 Early Mobile 2.0 A Global Communication Phenomenon 6 Billions Global Text Messages (2010) 200,000 Messages/Sec Average teen sends/receives 3,339 messages every month. This is equivalent to 14 hours of attention (15 s/msg). The rise of social network -> Gen Y 2010: 9 hours/month
2G First Internet-Capable Mobile Relatively, Poor User Experience Mobile 2.0 Mobile Computing Network: 3G, 3G+ First Internet-Centric Mobile Usable, Can Do Things 100x Processing Power
2.0 More data-friendly tari s Increased device usability = smartphones/pads Faster/fatter networks (3G+) Greater Web 2.0-centricity Social networks are mobilizing (FB 40%) App stores -> new consumption habits Greater user participation Money - apps goldrush
Business Models of Mobile Ecosystems 3. Paul Golding, Connected Services: A Guide to the Internet Technologies Shaping the Future of Mobile Services and Operators, John Wiley & Sons Ltd., 2011, ISBN 978-0-470-97455-1 4. Apple iPhone Revenue by Quarter 2007-2016 | Statistic 5. ITU - ICT Facts and Figures 2015 6. Ericsson Mobility Report 7. The Mobile Playbook 65 / 66