As Apple announced the latest iteration of their Apple TV box, they loudly proclaimed "We believe the future of television is apps". With a worldwide user base bought into the concept of apps, there's no doubt that trailblazing TV apps will get a fair few downloads from early adopters and clients will start asking for their brand to have a TV app.
Drawing on my experience of designing and launching apps for the iPhone and the Apple Watch, and on the wider experiences of the Webcredible design team, this presentation covers:
What are the peculiarities of Apple TV as a platform?
What else is there really to do on TV beyond watching video and playing games?
What should you consider when designing apps for a brand new platform?
Presented at the UX Crunch meetup at Webcredible on 12 November 2015.