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Click Trip
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ianmacartney
February 14, 2013
Design
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180
Click Trip
Ian Kevin Chris Cassidy
ianmacartney
February 14, 2013
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Transcript
The Click Trip it’s not that she can’t learn to
do it herself or that she can’t remember, but that she believes she’ll never be smart enough to learn to use this computer thing. - Pam Griffith on Learned Helplessness
The Click Trip Let’s go!
Stress Model
The stressor we’re addressing is LEARNED HELPLESSNESS for EMPTY NESTER
PARENTS The calmer is A SURGE OF CONFIDENCE which they will experience through A CLICK TRIP
None
None
None
Trial Results 48 hrs before tutorial 48 hrs after tutorial
5 29 #Archives
Trial Results 48 hrs before tutorial 48 hrs after tutorial
5 29 #Archive “That’s what amazes me; it’s just that simple” Click Trip
Next Steps 9 Incremental Exponential Where does usage go? Teach
the WHY (not just HOW)
The best help is intensely contextual and unavoidably tactile. Chris
Burniske
[email protected]
Ian Macartney
[email protected]
Kevin Mori
[email protected]
Cassidy Saenz
[email protected]
11
12 Prototype I POV
13 Prototype I Creations
14 Prototype I Trial
15 Early Archie An empty nester parent needs to interact
with email as they would with a helpful kid to promote learning and calm in ways that static interfaces cannot.