CTK Alumniträff 2011

Transcript

1. STARTBOLAG OCH RISODLINGAR
2. Me, Me, ME! • 2004: Student • 2006: Konsult • 2007: VD • 2008: Entreprenör • 2010: Utvecklare • 2011: Vice President of Engineering
4. MISSION: MAKE ONLINE ADVERTISING AN AMAZING USER EXPERIENCE.
9. Copybox Copywriting. Meme Machine Ad personalization. Rich Advertising analytics.
13. NEXT: ONE BILLION DOLLARS!
14. Jan 2010
15. Jan 2011
16. Okt 2011
17. ALL OVER AGAIN!
18. ADVERTISING & CODING
19. WHY SO SERIOUS?
20. STARTBOLAG
21. A startup is the temporary organization used to search for a scalable business model under conditions of great uncertainty. The purpose is not to remain a startup. Failure = failure to transition.
22. Serve an unknown customer with an unknown product.
23. 1. Concept 2. Product Development 3. Test 4. Launch
24. 1. Concept 2. Product Development 3. Test 4. Launch Assumes the two first are known!
25. 1. Concept 2. Product Development 3. Test 4. Launch Assumes the two first are known! You do not know if you are wrong until you’re out of money
26. 1. Concept 2. Product Development 3. Test 4. Launch Need process to manage them
27. Customer Development Get out of the building Measurable checkpoints Iterative learning and discovery Earlyvangelists Minimum viable product
29. Scrum Planning 2 weeks at a time Daily status meetings Autonomous teams No changes between planning
30. Copybox Copywriting. Meme Machine Ad personalization. Rich Advertising analytics.
31. Din idé är ändå helt fel. 1. VÅGA
32. Du behöver planera för förändring. 2. INSE
33. TANSTAAFL. 3. SATSA
34. ”No one who can rise before dawn three hundred sixty days a year fails to make his family rich”
35. Insats => Resultat Komplext Autonomt
36. SCREW THIS
38. “We’re looking for someone who is willing to make this company their main focus.” - KISSMetrics
39. CUSTOMER DEVELOPMENT SALES ENGINEERING PRODUCT DEVELOPMENT DESIGN PROGRAMMING OPERATIONS USER EXPERIENCE PROJECT MANAGEMENT jakob@burtcorp.com @jakobmattsson