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The Journey from a Side Project to a WordPress Agency at WordCamp Milano

karinchristen
October 19, 2016
Technology
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The Journey from a Side Project to a WordPress Agency at WordCamp Milano

karinchristen

October 19, 2016
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Transcript

  1. THE JOURNEY from a Side Project to a WordPress Agency

    image by boris-baldinger.com

  2. THE JOURNEY from a Side Project to a WordPress Agency

    image by boris-baldinger.com

  3. THE TEAM how we met

  4. Silvan Karin Designer Developer

  5. Silvan Velthy Karin Designer Developer Designer

  6. Silvan Velthy Karin Stefan Designer Developer Designer Developer

  7. Silvan Velthy Karin Stefan Designer Developer THE TEAM a good

    mix of skills

  8. THE SIDE PROJECT building something without a client involved

  9. WEB JOB TITLES are not formal nor protected 2006 2010

    2011 2013 2014 2016 2015

  10. UNHAPPINESS can lead to new ideas 2006 2010 2011 2013

    2014 2016

  11. THE IDEA a niche job-board with consistent content quality 2006

    2010 2011 2013 2014 2016 2015

  12. MOVING ON the idea never left our minds 2006 2010

    2011 2013 2014 2016 2015

  13. STARTING LEAN a prototype to prove the idea 2006 2010

    2011 2013 2014 2016 2006 2010 2011 2013 2014 2016 2015

  14. FOCUSSING on the content instead of a fancy feature-set 2006

    2010 2011 2013 2014 2016 2006 2010 2011 2013 2014 2016 2015
  15. None

  16. PROOF OF CONCEPT building a prototype within 3 months 2006

    2010 2011 2013 2014 2016 2006 2010 2011 2013 2014 2016 2015

  17. THE NAME find a catchy name 2006 2010 2011 2013

    2014 2016 2006 2010 2011 2013 2014 2016 2015

  18. Freshjobs

  19. None

  20. MISSING FEATURES how we engaged with our clients 2006 2010

    2011 2013 2014 2016 2006 2010 2011 2013 2014 2016 2015

  21. MISSING FEATURES consistent content and engaging personally with the clients

    2006 2010 2011 2013 2014 2016 2006 2010 2011 2013 2014 2016 2015

  22. HOW TO FINANCE IT get funded or bootstrap it 2006

    2010 2011 2013 2014 2016 2006 2010 2011 2013 2014 2016 2015
  23. None
  24. None

  25. SMALL CLIENTS lead us to corporate clients 2006 2010 2011

    2013 2014 2016 2006 2010 2011 2013 2014 2016 2015

  26. REFERALS clients refer clients 2006 2010 2011 2013 2014 2016

    2006 2010 2011 2013 2014 2016 2015
  27. None
  28. None

  29. COMMUNITY WordPress

  30. ATTENDING Meetups & WordCamps 2006 2010 2011 2013 2014 2016

    2006 2010 2011 2013 2014 2016 2015

  31. image by florianziegler.com

  32. CO-ORGANISING WP Meetup Zürich & WordCamp Switzerland 2006 2010 2011

    2013 2014 2016 2006 2010 2011 2013 2014 2016 2015

  33. image by florianziegler.com image by florianziegler.com

  34. SPEAKING sharing experiences at WordCamps 2006 2010 2011 2013 2014

    2016 2006 2010 2011 2013 2014 2016 2015

  35. image by florianziegler.com image by WordCamp Europe

  36. None

  37. image by florianziegler.com

  38. None

  39. OPEN SOURCE developing Plugins & Themes 2006 2010 2011 2013

    2014 2016 2006 2010 2011 2013 2014 2016 2015
  40. None

  41. GROWING SLOW one new team member per year 2006 2010

    2011 2013 2014 2016 2006 2010 2011 2013 2014 2015

  42. image by florianziegler.com

  43. 2006 2010 2011 2013 2014 2016 2006 2010 2011 2013

    2014 2015

  44. 2006 2010 2011 2013 2014 2016 2006 2010 2011 2013

    2014 2016 2015

  45. 2006 2010 2011 2013 2014 2016 2006 2010 2011 2013

    2014 2016 2015

  46. 2006 2010 2011 2013 2014 2016 2006 2010 2011 2013

    2014 2016 2015

  47. WHAT HAPPENED? to freshjobs.ch 2006 2010 2011 2013 2014 2016

    2006 2010 2011 2014 2016

  48. FRESHJOBS 2.0 all new but still based on WordPress 2006

    2010 2011 2014 2016 2006 2010 2011 2014 2016
  49. None
  50. None

  51. THE ANNIVERSARY 5 years freshjobs.ch 2006 2010 2011 2013 2014

    2016 2006 2010 2011 2014 2016

  52. THE BALANCE working for clients while running a job-board

  53. FOCUS MATTERS only do what you do best

  54. WHAT WE DO User Experience Design & Custom Development

  55. THE TAKE AWAYS what we learned

  56. MAKE SURE YOUR TEAM IS HAPPY happy people perform better

  57. PROVIDE THE BEST SERVICE EVER your clients will refer you

    to others

  58. LET LIMITATIONS GUIDE YOU constraints drive innovation and force focus

  59. AN IDEA BY ITSELF IS WORTH NOTHING it’s the team

    that executes that makes the difference

  60. FALL IN LOVE WITH A PROBLEM everything else will follow

  61. Thank you - @karinchristen

  62. People who are passionate about solving a problem, are the

    ones who eventually find each other and make it happen. grazie - @karinchristen