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The Journey from a Side Project to a WordPress Agency @WordCamp Porto

The Journey from a Side Project to a WordPress Agency @WordCamp Porto

karinchristen

May 14, 2016
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  1. THE JOURNEY
    from a Side Project to a WordPress Agency
    image by boris-baldinger.com

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  2. THE TEAM
    how we met

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  3. Silvan
    Karin
    Designer Developer

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  4. Silvan
    Velthy
    Karin
    Designer Developer
    Designer

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  5. Silvan
    Velthy
    Karin
    Stefan
    Designer Developer
    Designer
    Developer

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  6. Silvan
    Velthy
    Karin Stefan
    Designer Developer
    THE TEAM
    a good mix of skills

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  7. THE SIDE PROJECT
    building something without a client involved
    2006 2010 2011 2013 2014 2016

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  8. FINDING A JOB
    irrelevant job-results
    2006 2010 2011 2013 2014 2016

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  9. WEB JOB TITLES
    are not formal nor protected
    2006 2010 2011 2013 2014 2016

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  10. THE IDEA
    a niche job-board with consistent content quality
    2006 2010 2011 2013 2014 2016

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  11. MOVING ON
    the idea never left our minds
    2006 2010 2011 2013 2014 2016

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  12. STARTING LEAN
    a prototype to prove the idea
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  13. FOCUS ON THE CONTENT
    instead of a fancy feature-set
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  14. SwissWebJobs
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  15. THE NAME
    find a catchy name
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  16. THE PRICING
    make it affordable to startups
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  17. THE DURATION
    finding good staff takes time
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  18. CONTENT QUALITY
    reviewing every listing manually
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  19. CONTENT QUALITY
    fix formatting and spelling issues, update meta info for SEO
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  20. SPREAD THE WORD
    lets tweet
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  21. THE LAUNCH
    with interesting listings from the beginning
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  22. MISSING FEATURES
    how we engaged with our clients
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  23. MISSING FEATURES
    consistent content and engaging personally with the clients
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  24. 2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016
    SPONSORING
    support the web community, giving back what we make

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  25. HOW TO FINANCE IT
    get funded or bootstrap it
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  26. THE REBUILT
    Freshjobs version 2.0
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  27. FRESHJOBS 2.0
    all new but still based on WordPress
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  28. STILL DIFFICULT
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016
    to find web jobs on the major platforms

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  29. THE ANNIVERSARY
    5 years freshjobs.ch
    2006 2010 2011 2013 2014 2016
    2006 2010 2011 2013 2014 2016

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  30. THE BALANCE
    working for clients while running a job-board

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  31. FOCUS MATTERS
    only do what you do best

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  32. THE TAKE AWAYS
    what we learned

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  33. LET LIMITATIONS GUIDE YOU
    constraints drive innovation and force focus

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  34. DON’T BUILD SOMETHING FOR PROFIT ONLY
    people can sense it

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  35. AN IDEA BY ITSELF IS WORTH NOTHING
    it’s the team that executes that makes the difference

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  36. FALL IN LOVE WITH A PROBLEM
    everything else will follow

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  37. People who are passionate about solving a problem,
    are the ones who eventually find each other and make it happen.
    Obrigado - @karinchristen

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