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My Story of Building a Commercial WordPress Plugin
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Kaspars
August 16, 2017
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My Story of Building a Commercial WordPress Plugin
Presented at the WordPress Meetup in Rīga on August 2017.
Kaspars
August 16, 2017
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Transcript
My Story of Creating & Selling a WordPress Plugin Kaspars
Dambis WordPress Meetup Rīga, August 2017 $
Since 2007
200 Blog Posts 40+ Plugins 30+ Themes
None
It took me 7 years to sell my first product
1. Find a Pain Point
None
None
None
Pain Point Website owners are losing money because of missing
contact form submissions.
2. Provide a Solution
Solution Help businesses make more money by avoiding lost leads.
None
3. Find a Market
None
None
4. Build It
First commit on March 23rd
Submitted 2 month later
None
Rejected!
Approved!
$10
None
None
None
None
None
GPL License
Free Software Unlimited Use GPL License
$5 $5 $10
Support Exposure & Eyeballs Payment Processing Hosting $5 $5
6 Month Later
– Envato Support “OK!” November 13
2014
Experiment with Pricing!
5. Support
Only 220 Support Requests Since 2014 1 Support Request
Every 5 Days
7 Support Requests Every Day
Results
Total
AdWords ~10%
AdWords €190 €0
Competition
None
None
None
Product Name
None
Lessons Learned Pick a Large Market Sell to Businesses Build
a Tool Launch Fast
Bonus
Bonus
Bonus We’re looking for experienced WordPress developers to join my
team at XWP.
Kaspars Dambis
[email protected]
kaspars.net