クラウドアプリケーション開発 w/ SendGrid #くまあず #jazug

Transcript

1. Ϋϥ΢υΞϓϦέʔγϣϯ։ൃ w/ SendGrid 2016.11.26 JAZUG۽ຊࢧ෦ ษڧձ#2

2. Who am I ? ,"/46,&
   /","*
   4FOE(SJEΤόϯδΣϦετ
   ⿣  ߏ଄ܭըݚڀॴ(SendGrid೔ຊ୅ཧళ) ۈ຿

   ⿣  SendGridͷັྗΛ఻͑ΔͨΊ೔ʑຉ૸த ⿣  ༷ʑͳٕज़ऀίϛϡχςΟʹࢀՃ @nakansuke kansuke-nakai@kke.co.jp http://nakansuke.hatenablog.com/

3. ຊΛॻ͖·ͨ͠ʢҰ෦ʣ ޮՌతͳಋೖɾӡ༻ͷͨΊͷ
   "NB[PO
   8FC
   4FSWJDFT
   ׆༻ೖ໳
   = 
   ൃച
   ϚΠφϏग़൛
   
   ୲౰෦෼ɿ
   Amazon Simple

   Email Service (SES)

4. ձࣾ঺հ ૑ۀ
   ઃཱ
   ୅දऀ
   ࢿຊۚ
   ॴһ਺
   ্৔ࢢ৔
   ࣄۀॴ
   ೥݄
   
   ೥݄
   

   ୅දऔక໾ࣾ௕
   $&0ɹ෰෦
   ਖ਼ଠ
   ԯສԁ
   ໊ʢ೥݄೔࣌఺ʣ
   +"4%"2ʢ೥݄גࣜެ։ʣ
   ຊॴɹ౦ژ౎த໺۠
   
   ۽ຊߏ଄ܭըݚڀॴɹ۽ຊݝ٠஑܊
   
   େࡕࢧࣾɹେࡕ෎େࡕࢢதԝ۠
   
   ໊ݹ԰ࢧࣾɹѪ஌ݝ໊ݹ԰ࢢத۠
   
   ෱Ԭࢧࣾɹ෱Ԭݝ෱Ԭࢢതଟ۠
   ্ւறࡏһࣄ຿ॴɹத՚ਓຽڞ࿨ࠃ্ւࢢ
   σϯόʔறࡏһࣄ຿ॴɹΞϝϦΧίϩϥυभ
   ,,&
   4*/("103&
   15&
   -5%ɹγϯΨϙʔϧ
   

5. ࣮͸۽ຊͱͷؔ܎͕ਂ͘ɺ
   ·ͨɺ۝भͷଟ͘ͷ৓ֲͷ࠶ݐ࣌ʹߏ଄ઃܭΛ୲౰͠·ͨ͠
   

6. ͘·͋ͣͱࢲͷؔ܎

7. ͔͜͜Βຊ୊

8. Email Platform as a Service 8FCαʔϏε౳
   4FOE(SJE
   SMTP or Web

   API ड৴#09ʹ౸ண
   ϝʔϧʹؔ͢Δ͋ΒΏΔػೳΛAPIͰఏڙ͢ΔSaaS
   

9. ϝʔϧʁʁ
   

10. You Can’t Kill Email TechCrunch: https://techcrunch.com/2016/06/28/you-cant-kill-email/

11. ECαΠτͰങ͍෺ͨ࣌͠ʹडऔΔϝʔϧ
    •  Ϣʔβొ࿥׬ྃ௨஌ •  ύεϫʔυϦηοτ •  ߪೖ׬ྃ௨஌ •  ΫϨδοτܾࡁ׬ྃ௨஌ • 

    ൃૹͷ͓஌Βͤ •  ഑ૹΞοϓσʔτ

12. Social, SMS, TweetͳͲͷπʔϧͱൺֱͯ͠࠷΋ROI͕ߴ͍ ❖  ੈքதͰ40ԯҎ্ͷϝʔϧΞΧ΢ϯτ ❖  ͦͷ͏ͪ25%͕ۀ຿ར༻ͷΞΧ΢ϯτ ❖  1ਓ͋ͨΓ3ΞΧ΢ϯτఔ౓อ࣋ ❖ 

    ϚʔέςΟϯάϝʔϧͷ։෧཰͸ฏۉ20~25% ❖  1ਓ͕ड͚औΔϚʔέςΟϯάϝοηʔδ͸500Ҏ্/݄ ϝʔϧʹؔ͢Δࣄ࣮
    

13. ओͳϝʔϧͷར༻༻్ τϥϯβΫγϣϯϝʔϧ
    ϚʔέςΟϯάϝʔϧ
    ⿣  ༑ୡϦΫΤετ
    ⿣  ύεϫʔυϦϚΠϯμ
    ⿣  ൃૹͷ͓஌Βͤ
    ⿣ 

    ܾࡁ׬ྃͷ͓஌Βͤ
    ⿣  ϝʔϧϚΨδϯ
    ⿣  χϡʔεϨλʔ
    ⿣  ϦπΠʔτ͞Ε·ͨ͠
    ⿣  εςοϓϝʔϧ
    

14. ༻్ͷมԽ
    ਓͱਓͷίϛϡχέʔγϣϯ
    ਓʹϦʔν͢ΔͨΊͷπʔϧ
    

15. ͔͠͠ϝʔϧΛಧ͚Δͷ͸೉͍͠
    

16. 22%ͷϝʔϧ͕Inboxʹಧ͍͍ͯͳ͍ "2- -JWF (PPHMF :BIPP *41T &UD 403#4 144- $#-

    #4# #MBDLMJTUT &UD (PPHMF 4QBN "TTBTTJO .BJM 5SVTU .D"GFF 4QBN 'JMUFST &UD /( ड৴#09 εύϜϑΥϧμ ϝʔϧαʔό &UD &UD &UD SourceɿReturn Path

17. ϝʔϧ഑৴ͷྺ࢙ ʮແடংʯ࣌୅
    Ұׅେྔ഑৴ʹΑΓϝʔϧ͸ݏ͕ΒΕΔ΋ͷʹ ʮεύϜใࠂʯ࣌୅
    εύϜϘλϯΛ࢖ͬͯεύϜΛ๾໓͢ΔΑ͏ʹ ʮΤϯήʔδϝϯτʯ࣌୅
    εύϜϑΟϧλ͕ચ࿅͞ΕΑΓෳࡶʹͳΓɺ·ͨύʔιφϥΠζ ͞ΕͨϑΟϧλʹΑΓෆཁͳϝʔϧ͸ϒϩοΫ͞ΕΔΑ͏ʹ ड͚ख͕ཉ͕͠ΔϝʔϧΛૹΔඞཁ͕Ͱ͖ͯͨ

18. ಧ͚ΔͨΊʹߟྀ͢΂͖͜ͱ ⿣  ૹ৴υϝΠϯೝূ ⿣  ό΢ϯεϝʔϧͷରॲ ⿣  ϦετΫϦʔχϯά ⿣  ഑৴ස౓ɺϘϦϡʔϜௐ੔ ⿣ 

    *1΢ΥʔϜΞοϓ
    ⿣  Ϩϐϡςʔγϣϯ؅ཧ
    ⿣  ϑΟʔυόοΫϧʔϓ
    ⿣  ϒϥοΫϦετରࡦ
    

19. ϝʔϧ഑৴ʹಛԽͨ͠αʔϏεΛར༻ͯ͠ղܾ͢Δ
    ⿣  ߟྀ͠ͳ͚Ε͹ͳΒͳ͍͜ͱ͕ଟ͗͢Δ
    ⿣  ໘౗Λݟ͍ͯΔ͚ͩͰ͕࣌ؒա͗ͯ͠·͏
    ⿣  օɺಧ͍ͯ౰ͨΓલͩͱࢥ͍ͬͯΔ
    

20. One Platform for All Your Email

21. ݩ͔Βඋ͍͑ͯΔػೳ ⿣  ૹ৴υϝΠϯೝূ
    ⿣  ό΢ϯεϦετͷ࡞੒ɺ࠶ૹ࣌ഁغ
    ⿣  ഑৴ఀࢭ؅ཧ
    ⿣  ։෧ΫϦοΫτϥοΩϯά
    ϝʔϧपΓͰඞཁʹͳΔػೳ͸σϑΥϧτͰఏڙ
    

22. Partners

23. Our Happy Customers

24. ݄ؒ300ԯ௨ૹ৴

25. ͏Ε͍͠ػೳͨͪ

26. Suppression List ό΢ϯε΍εύϜใࠂͳͲɺ
    ࠶ૹͯ͠͸·͍ͣ৔߹ʹࣗಈతʹഁغ
    ⿣  #PVODFT
    ⿣  4QBN
    3FQPSUT
    ⿣  *OWBMJE
    

    ⿣  6OTVCTDSJCF
    

27. X-SMTPAPI ΦϦδφϧͷ֦ுػೳ
    ⿣  ϦΫΤετͰͷେྔૹ৴
    ⿣  ࠩ͠ࠐΈ
    ⿣  ΧςΰϦ෼͚
    ⿣  ࣝผ༻*%෇༩
    

    ⿣  ֤छػೳͷ0O0⒎੾ସ
    { "to": [ "ben@sendgrid.com", "joe@sendgrid.com" ], "sub": { "%name%": [ "Ben", "Joe" ] }, "category": [ "Orders" ], "unique_args": { "orderNumber": "12345", "eventID": "6789" }, "filters": { "footer": { "settings": { "enable": 1, "text/plain": "Thank you for your business" } } }, "send_at": 1409348513 }

28. Event Webhook ൃੜͨ͠Πϕϯτ৘ใΛࢦఆͨ͠URLʹPOST͢Δػೳ ར༻ྫɿϩά஝ੵ 3FDFJWF 1SPDFTT %FMJWFS 3FBE SFDFJWFE FWFOU
    OPU
    HFOFSBUFE

    QSPDFTTFE ESPQQFE EFMJWFSFE CPVODF PQFO DMJDL VOTVCTDSJCF TQBNSFQPSU

29. Parse Webhook ड৴ͨ͠ϝʔϧΛύʔεͯ͠ࢦఆͨ͠URLʹPOST͢Δػೳ ར༻ྫɿۭϝʔϧɺ͓໰͍߹Θͤड෇͚ &NBJM 1045

30. ໘౗ͳ͜ͱ͸SaaSʹ೚ͤͯຊۀʹ஫ྗ ࠷ۙͷ܏޲ͱͯ͠ɺSaaSͳͲ༷ʑͳWebαʔϏε͕ఏ ڙ͢ΔAPIΛར༻ͯ͠ɺ։ൃ଎౓ΛߴΊΔಈ͖͕Ճ଎   ϝʔϧ഑৴ɿSendGrid   ి࿩ɿTwilio   ࢮ׆ɾੑೳ؂ࢹɿNew Relic,

    Mackerel   ໊ࢗɿSansan   ձܭɿfreee, ϚωʔϑΥϫʔυ   ஍ਤɿGoogle Map, MapFan   SFA/CRMɿSalesforce ͳͲ͋ΒΏΔ෼໺ͷαʔϏε͕ଘࡏ source: ೔ܦSYSTEMS

31. Azure & SendGrid

32. 2012೥1݄ʹఏܞൃද Azure͔Βͷϝʔϧૹ৴͸SendGridҰ୒ʂ
    

33. Azure & SendGridࣄྫ

34. 1. ௚઀ܖ໿ʢsendgrid.comʣ - શػೳར༻ՄೳɺΫϨδοτΧʔυࢧ෷͍ɺυϧ෷͍ 2. ύʔτφʔܦ༝ 2.1 ߏ଄ܭըݚڀॴʢsendgrid.kke.co.jpʣ - ೔ຊޠυΩϡϝϯτɺαϙʔτɺ೔ຊԁՁ֨ɺ੥ٻॻ෷͍Մ

    2.2 Azure Marketplace - ແྉ࿮͕݄ؒ25,000௨ʢ௨ৗ12,000௨ʣɺҰ෦ػೳ੍ݶ͋Γ ஫ҙɿෳ਺ͷܖ໿ϧʔτ͕ଘࡏ ,,&Ͱ͸ϧʔτʹΑΒͣαϙʔτ͠·͕͢ɺύʔτφʔݻ༗ͷ໰୊ʹ͍ͭͯ͸ର৅֎ͱ͍ͯ͠·͢
    

35. DEMO

36. Happy Sending!! Delivering  Email  that  Ma0ers