capture.x, a simple gamification for CO2 reduction

Capture.x is a platform that aims to make the transition to a carbon-neutral society more accessible and enjoyable. Through simple gamification mechanics, it connects environmentally conscious companies striving for carbon reduction with supportive consumers, fostering behavioral change.

The patented gamification mechanism employed by Capture.x is straightforward. Consumers monitor their daily CO2 reduction efforts, which, in turn, raises awareness about a company's environmental initiatives and supports the achievement of ESG (Environmental, Social, and Governance) goals.

For consumers, each time they track their CO2 reduction efforts, they earn points, which can be redeemed for local specialty products, thereby enhancing engagement. The platform visualizes a wide range of a company's carbon reduction activities, accelerating progress towards a greener future.

Transcript

1.  ୤୸ૉࣾձͷ࣮ݱΛ ࣗ෼͝ͱʹม͑Δ CO2 reduction Make it more accessible and more enjoyable by simple gami fi cation
2.  Our big issues -80% 40 billion tons 10 trilion USD Investment CO2 emission 8 billion tons Obligation COP26, Carbon neutrality by 2050
3.  Consumer’s issues How many kg of CO2 reduced today? We never see the fi gures Want to do something but, Too BIG to do Consumer are not engaged
4.  Company’s issues Building renewable energy plant, CO2 zero factory, etc. Investing more in environmental protection Consumer are not aware of your company’s effort Obligation by Government
5.  Solution A space where consumers can support companies’ carbon reduction initiatives by playing simple game Solar Station Sep 18 00:00-23:59 CO2 reduction
6.  Solution A sense of ownership In real In digital Digital owner
7. Reward Tap! CO2 reduction CO2 reduction Send support, check CO2 reduction, get reward Solution 
8. CO2 reduction Checking CO2 is like Mario’s [?] Blocks Solution ©NINTENDO 
9. Patented Gamification Technology Ownership Get reward Engagement Real data Awareness Approach to the goal Companies Consumer 
10. Business Model Companies pay listing fee for their brand awareness Companies’ real facilities 
11. Achievement • The biggest thermal power generation companies in Japan • Singed two years contracts • The biggest EC platform in Japan • The biggest Local Development Platform in Japan • The biggest Steel manufacturer in Japan Press release Next month “Thanks to capture.x, our environmentally-friendly project has been recognized by consumers, and our employees' motivation has also increased.” 
12. Our potential customer • Solar power plant • EV charging station • Hydropower plant • Offshore wind farm • Smart city 
13. Traction            .BSDI .BZ +VMZ Engagement Retention ratio 80% #activities March vs August 3x Behavioral change facilitated by capture.x. 
14. Potential market size TAM SAM SOM $1B $10 B $100 billion Character goods market 1 trillion USD Capital investment for environmental measures 5 trillion USD Ethical Consumption Market 1 trillion USD Legacy market 
15. Team Nori VC CTO CEO Koya 9yrs management consultant Serial entrepreneur Exit twice Design Akina Tech Team Makoto And EIGHT Full-time engineers ESG expert 
16. Go to the Market Japan Overseas Companies 20+ Pipeline ✔︎ Consumer Collaborate with BIG IP of Japanese animation 
17. Request Fundraise 8 million USD Corporate customer Setting up facilities Onsite Raised 2MM so far