Upgrade to Pro
— share decks privately, control downloads, hide ads and more …
Speaker Deck
Features
Speaker Deck
PRO
Sign in
Sign up for free
Search
Search
Conformity
Search
Oursky Limited
September 10, 2013
Science
1
120
Conformity
About the act of matching attitudes, beliefs, and behaviors to group norms
Oursky Limited
September 10, 2013
Tweet
Share
More Decks by Oursky Limited
See All by Oursky Limited
UI Automation
oursky
1
450
SSH Can
oursky
1
280
HTTP/2
oursky
0
310
watchOS2
oursky
0
290
Common QA issues
oursky
0
180
Complex is better than complicated
oursky
0
260
Clean code again
oursky
3
340
KiriKiri x O2 x NVLMarker
oursky
0
200
Flux + React
oursky
1
350
Other Decks in Science
See All in Science
学術講演会中央大学学員会いわき支部
tagtag
0
130
Causal discovery based on non-Gaussianity and nonlinearity
sshimizu2006
0
230
Celebrate UTIG: Staff and Student Awards 2024
utig
0
590
The thin line between reconstruction, classification, and hallucination in brain decoding
ykamit
1
1.2k
Factorized Diffusion: Perceptual Illusions by Noise Decomposition
tomoaki0705
0
340
眼科AIコンテスト2024_特別賞_6位Solution
pon0matsu
0
290
統計学入門講座 第1回スライド
techmathproject
0
230
白金鉱業Meetup Vol.16_【初学者向け発表】 数理最適化のはじめの一歩 〜身近な問題で学ぶ最適化の面白さ〜
brainpadpr
10
2k
【健康&筋肉と生産性向上の関連性】 【Google Cloudを企業で運用する際の知識】 をお届け
yasumuusan
0
470
Spectral Sparsification of Hypergraphs
tasusu
0
250
Improving Search @scale with efficient query experimentation @BerlinBuzzwords 2024
searchhub
0
270
Analysis-Ready Cloud-Optimized Data for your community and the entire world with Pangeo-Forge
jbusecke
0
130
Featured
See All Featured
BBQ
matthewcrist
87
9.5k
Optimising Largest Contentful Paint
csswizardry
34
3.1k
A Philosophy of Restraint
colly
203
16k
Evolution of real-time – Irina Nazarova, EuRuKo, 2024
irinanazarova
6
570
Designing for humans not robots
tammielis
250
25k
Building a Scalable Design System with Sketch
lauravandoore
461
33k
KATA
mclloyd
29
14k
Optimizing for Happiness
mojombo
376
70k
Statistics for Hackers
jakevdp
797
220k
Reflections from 52 weeks, 52 projects
jeffersonlam
348
20k
Become a Pro
speakerdeck
PRO
26
5.2k
Why Our Code Smells
bkeepers
PRO
336
57k
Transcript
Conformity “人群是那麼像羊群”
(a) a change of behaviour towards a group or social
norm (b) pressure from a group of people rather than a request from an individual. Conformity is defined as a “change in behaviour or belief toward a group as a result of real or imagined group pressure.”
Sherif, 1935 Autokinetic effect Sherif (1935) conducted an experiment with
the aim of demonstrating that people conform to group norms when they are put in an ambiguous (i.e. unclear) situation
None
Response 4 inch 1 inch 3 inch 6 inch
Response 4 inch 4 inch 3.5 inch 4.5 inch
Response 4 inch 4 inch 4 inch 4 inch
Autokinetic Effect
Asch, 1951
None
Response A A B A
Response A A ...B A
Response A A ...A A
None
When do we conform to informational social influence? Ambiguous situation
When there is a crisis When others are experts
Distortion Aware of Conflict? Believe group to be: Perception No
Right Judgement Yes Right Action Yes Wrong
Pattern Seeking Science Superstition
Conformity - Structure - Predictability - Helpful Conventions - Tyranny
of the Group opinion - Loss of authentic self
Inferring the Popularity of an Opinion From Its Familiarity: A
Repetitive Voice Can Sound Like a Chorus (K. Weaver 2007) http://www.apa.org/pubs/journals/releases/psp-925821.pdf
Is the Majority really Majority?
None
None
X X X X X
So, let’s do it in X way!
X X X Y Y Y Y Y
Conclusion - Awareness - Cultivate healthy scepticism on our own
groups - Active change of behavior - and yes, it’s risky and might disappoint people
Reference http://www.youtube.com/watch?v=TrNIuFrso8I