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TuneTerrain Pitch Deck

TuneTerrain Pitch Deck

This pitch deck is a short presentation, briefly presenting what TuneTerrain intends to become for bands, artist, fans, listeners and venues.

Pratyush Nigam

October 17, 2013
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  1. tuneterrain *images  used  are  for  representa1onal  purposes  only   .BSLFU

    ¨$PNNVOJUJFTBSFBMMJBODFT PGGPDVTHSPVQTXPSLJOH UPXBSETUIFTBNFPCKFDUJWFT© Event Managers Artist Venue Manager User/Curator
  2. tuneterrain *images  used  are  for  representa1onal  purposes  only   4UBLFIPMEFS"TQJSBUJPOT

    Artist Event Manager Venue Manager User/Curator Source:  Global  Web  Index  
  3. tuneterrain *images  used  are  for  representa1onal  purposes  only   4UBLFIPMEFS"UUSJCVUFT

    Artist Event Manager Venue Manager (FOSF *OGMVFODFST %JTDPHSBQIJFT 'BO'PMMPXJOH 7FOVFT 'FTUJWBMT   3FQVUBUJPO $POUBDUT/FUXPSL $POUSBDUT "SUJTU3PTUFS 'FTUJWBMT 5VSOPVU4BMFT     User/Curator *OEFQFOEFOU$IBJO %BJMZ4QFOET &WFOU#VEHFU "OOVBM$BMFOEBS 5VSOPVU4BMFT         3FBE-JTUFO 'PMMPX $SFBUF$VSBUF 'SFFMBODF 'SJFOE 4QFOE   
  4. tuneterrain *images  used  are  for  representa1onal  purposes  only   4UBLFIPMEFS/FFE(BQT

    Artist Event Manager Venue Manager "SUXPSL 4PVOE4FUVQ 4UZMJOH 'BTIJPO "TTJTUBODF  7FOEPST "DDPVOUJOH $PPSEJOBUPST 7PMVOUFFST 4PVOE4ZTUFN -JHIUJOH User/Curator 5JDLFUJOH1BSUOFST "EWFSUJTJOH 4PDJBM.FEJB 1VCMJDJUZ 1FSNJTTJPOT  4QFDJGJD$POUFOU 6OQVCMJTIFE.VTJD -PDBM"SUJTUT $SFBUJWF0QQPSUVOJUJFT .PSF*OGPSNBUJPO %JTDPVOUT'SFFCJFT
  5. tuneterrain *images  used  are  for  representa1onal  purposes  only   5)&0110356/*5:

    ¨$POTPMJEBUFUIF/FFE(BQT© BOEDSFBUFBDPNNPOQMBUGPSNGPSUIFTFJOUFSBDUJPOT Artist Event Manager Venue Manager User/Curator tuneterrain
  6. tuneterrain *images  used  are  for  representa1onal  purposes  only   8IZ/08

     5IF1IPOF$BMM JTXIBUUIFTUBLFIPMEFSTIBWFCFFOVTJOHXIFOJUDPNFTUPBSSBOHJOHBOFWFOU 4PDJBM.FEJB&YJTUJOH'PSVNT BSFCFJOHVTFEUPBDFSUBJOFYUFOU 1SPCMFN  "MMPGUIJTJT 6/03("/*;&% tuneterrain BJNTUPTUSFBNMJOFQSPDFFEJOHTJOUIFFOUFSUBJONFOUJOEVTUSZ  
  7. tuneterrain *images  used  are  for  representa1onal  purposes  only   ,1*TBOE(PBMT

    Qualita've   •  Create,  customize  pages  as  per  stakeholders  requirements.     •  Acquisi1on  of  more  talent  and  venue  spaces   •  Encouraging    upcoming  talent  and  providing  a  plaForm   •  Iden1fying  and  targe1ng  key  users  consump1on  preferences  which  in  turn  leads  to   revenue  and  UGC.   •  Unifying  it  all  under  1  login   Leading     •  Rela1onships  and  networking  being  formed  between  users  with  TT  as  mediator  and   stakeholder.   •  Concrete  data  on  users  behavior  with  content,  adds  value  to  all  stakeholders  in  the   process.   Input     •  PlaForm  based  processes  all  generated  through  servers   •  Next  level  interac1ons  formed  through    TT  managers.   Process     •  Team  of  admins  monitoring  user  behavior  and  user  interac1on     •  Team  of  managers  for  offline  interac1on  with  users  
  8. tuneterrain *images  used  are  for  representa1onal  purposes  only   ,1*TBOE(PBMT

    Output     •  Building  an  organized  process,  which  will  in  turn  Close  the  gaps  and  generate  more   revenue  in  the  form  of  live  shows,  sponsorships  and  trust  equity.   Prac'cal     •  TT  managers  will  handle  accounts  of  ar1st  and  venues  to  as  intermediary  to  requirements   of  stakeholders   Ac'onable   •  Arrangement  or  events,  sponsorships,  1e  ups,  promo1ons,  ar1st  management,  qualita1ve   data  analysis  and  music  distribu1on  to  media  houses       Financial     Revenue  from  events,  online  sales  and  purchases  of  merchandise,  adver1sing  basis  ,royal1es   from  distribu1on.  
  9. .BSLFU •  The market is relatively nascent and young at

    this stage, with few competitors and ample opportunity for those willing to risk a little based on trends and estimates. •  The fact that companies such as OML, NH7, Babblefish, Sunburn are surviving to become large conglomerates proves that the market is definitely growing, and increasingly sustainable. •  Unlike the past, In the modern times, due to increased internet accessibility, the mental openness towards indie culture is also on a rise, with more people joining in and increasing their spend on related items. tuneterrain *images  used  are  for  representa1onal  purposes  only  
  10. tuneterrain *images  used  are  for  representa1onal  purposes  only   VENUES/EVENTS

      •  Customizable  Profile   about  the  band  basis   requirement.   •  Add  their  music   •  Tag  music  around   loca1ons  they  have   performed.   •  Select  places  they  wan   to  perform  at  and  raise   a  crowd.   •  Selects  places  where  he   can  perform  basis   venues  requirement     •  Set  up  personal  shops     ARTIST   •  Customizable  Profile  about   the  venues.   •  Can  access  database  of  ar1st   for  shows   •  Can  and  raise  a  crowd.   •  Selects  places  where  he  can   perform  basis  venues   requirement     •  Allows  fans  to  listen  and  buy   their  merchandise  etc.   USERS   •  Customizable,  Can   listen  to  ar1st  music   •  Curate/Content  for  the   ar1st  to  earn  rewards.   •  Can  collaborate  to   work  on  projects  if   required.   •  Join  ar1st  crowd  to   help  them  get  a  show   they  want.   •  Can  buy  merchandise   items  that  will  help  the   ar1st.   •  Get  early  access  to   shows  that  they  like.   1SPEVDU,FZ'FBUVSFT
  11. tuneterrain *images  used  are  for  representa1onal  purposes  only   8IZJOWFTUJO64

     •  We are a part of the growing independent network that has the potential to be scaled up to a bigger level. •  We are well networked within the music community from artist to event managers. Any independent musician in India is at most 3 degrees of introduction away from me. •  People we have worked with, gladly recommend our work and we are known for the dedication towards the work we do. •  People who we have worked with are now directors and C.E.O’s of NH7, Sunburn, Rock In India and Bangalore Open Air. •  We have our expertise in technology, content ,community building and live events.
  12. 5IF5FBNGPSUIFQSPHSBN Pratyush – Co-Founder .THE Coder and has built web

    properties for Flipkart .com, India’s leading Venture Capitalist funded ecommerce website and is an ex Amazon and Google Summer of code intern. Has worked with Sahana Humanitarian FOSS which is a disaster management system. Has been involved with the platform where his code was deployed in 2011 Japan Earthquakes and Tsunami and 2012 Chilean Wildfires. Naiel -Worked with Viacom18 on MTV, Vh1 and other brands under the group. I helped MTV Get to 1 million fans on facebook before it was cool. I was just 18 years old. Was a Digital account manager with Disney UTV for two and a half years and was heading their online content and sales for digital. Over the years I have built a very tight network of key people in the music and independent industry