The Arrival of a Train

A talk on the difference between Creativity and Innovation, and lessons from the tech and software industries that can help other creative disciplines. I wrote and delivered it at the European Film Forum on "Creativity, Technology, Finance & Democracy for Europe post 2020".

Transcript

1. November 30, 2018 / ricardo@samsungnext.com
   @ArgesRic

   https://mastodon.social/@ricardojmendez/
   The Arrival of a Train
   Ricardo J. Méndez
   

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2. @argesric @samsungnext
   Preview of Coming Attractions
   

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3. In the beginning…
   

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4. @argesric @samsungnext
   Auguste and
   Louis Lumière
   • Invented the
   cinématographe
   • Multiple movie patents
   • Color film technology
   and the color plate.
   

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5. @argesric @samsungnext
   1895
   • February: patented the
   cinématographe.
   • March 19: recorded footage.
   • March 22: first private
   showings.
   • December: paid public
   screening of 10 shorts.
   

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6. @argesric @samsungnext
   

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7. @argesric @samsungnext
   And understood
   marketing!
   

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8. @argesric @samsungnext
   “Cinema is an
   invention without
   any future”
   

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9. Innovation
   

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10. @argesric @samsungnext
    If you are truly innovating, you
    have no idea what you are doing.
    

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11. @argesric @samsungnext
    It's not about the gadget, but
    about what you make out of it.
    

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12. Creativity
    

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13. @argesric @samsungnext
    Realistic?
    Really?
    

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14. @argesric @samsungnext
    

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15. @argesric @samsungnext
    Tech demo
    

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16. @argesric @samsungnext
    This.
    This is new.
    

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17. Innovation vs.
    Creativity
    

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18. @argesric @samsungnext
    Innovation is about making
    something new.
    Creativity is about how you use this
    new thing you have created.
    

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19. @argesric @samsungnext
    vs.
    

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20. @argesric @samsungnext
    “What happens when
    film meets tech?”
    

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21. @argesric @samsungnext
    Film is tech
    

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22. @argesric @samsungnext
    

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23. @argesric @samsungnext
    1-to-1 replacements are
    easy to reason about
    

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24. Moving on…
    

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25. @argesric @samsungnext
    There was once a
    tiny company…
    

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26. @argesric @samsungnext
    It wasn’t just this,
    either.
    

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27. @argesric @samsungnext
    What mattered were new
    users and machines.
    

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28. @argesric @samsungnext
    Sure. So what?
    

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29. @argesric @samsungnext
    

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30. @argesric @samsungnext
    

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31. @argesric @samsungnext
    Users. Not viewers.
    

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32. @argesric @samsungnext
    Customized.
    Personal.
    Apocryphal.
    

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33. @argesric @samsungnext
    

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34. @argesric @samsungnext
    

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35. @argesric @samsungnext
    Create a read/write
    future. We don’t have a
    monopoly on creativity.
    

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36. @argesric @samsungnext
    Tech can enable us.
    

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37. @argesric @samsungnext
    

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38. @argesric @samsungnext
    

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39. @argesric @samsungnext
    

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40. @argesric @samsungnext
    11 Laws That Choke Creativity
    https://youtu.be/7Q25-S7jzgs
    

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41. @argesric @samsungnext
    

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42. @argesric @samsungnext
    But what if they copy
    my stuff?
    

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43. @argesric @samsungnext
    This is a
    post-scarcity era.
    

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44. @argesric @samsungnext
    “The problem isn’t
    piracy.
    The problem is
    obscurity.”
    — Cory Doctorow
    

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45. A larger pattern
    

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46. @argesric @samsungnext
    

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47. @argesric @samsungnext
    It is always a bad idea to
    bet against openness.
    

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48. The Arrival of a Train
    

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49. @argesric @samsungnext
    

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50. @argesric @samsungnext
    (fade to black, roll credits)
    Contact: ricardo@samsungnext.com

    

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