The Arrival of a Train

A talk on the difference between Creativity and Innovation, and lessons from the tech and software industries that can help other creative disciplines. I wrote and delivered it at the European Film Forum on "Creativity, Technology, Finance & Democracy for Europe post 2020".

Transcript

1. November 30, 2018 / ricardo@samsungnext.com @ArgesRic
 https://mastodon.social/@ricardojmendez/ The Arrival of a Train Ricardo J. Méndez
2. @argesric @samsungnext Preview of Coming Attractions
3. In the beginning…
4. @argesric @samsungnext Auguste and Louis Lumière • Invented the cinématographe • Multiple movie patents • Color film technology and the color plate.
5. @argesric @samsungnext 1895 • February: patented the cinématographe. • March 19: recorded footage. • March 22: first private showings. • December: paid public screening of 10 shorts.
6. @argesric @samsungnext
7. @argesric @samsungnext And understood marketing!
8. @argesric @samsungnext “Cinema is an invention without any future”
9. Innovation
10. @argesric @samsungnext If you are truly innovating, you have no idea what you are doing.
11. @argesric @samsungnext It's not about the gadget, but about what you make out of it.
12. Creativity
13. @argesric @samsungnext Realistic? Really?
14. @argesric @samsungnext
15. @argesric @samsungnext Tech demo
16. @argesric @samsungnext This. This is new.
17. Innovation vs. Creativity
18. @argesric @samsungnext Innovation is about making something new. Creativity is about how you use this new thing you have created.
19. @argesric @samsungnext vs.
20. @argesric @samsungnext “What happens when film meets tech?”
21. @argesric @samsungnext Film is tech
22. @argesric @samsungnext
23. @argesric @samsungnext 1-to-1 replacements are easy to reason about
24. Moving on…
25. @argesric @samsungnext There was once a tiny company…
26. @argesric @samsungnext It wasn’t just this, either.
27. @argesric @samsungnext What mattered were new users and machines.
28. @argesric @samsungnext Sure. So what?
29. @argesric @samsungnext
30. @argesric @samsungnext
31. @argesric @samsungnext Users. Not viewers.
32. @argesric @samsungnext Customized. Personal. Apocryphal.
33. @argesric @samsungnext
34. @argesric @samsungnext
35. @argesric @samsungnext Create a read/write future. We don’t have a monopoly on creativity.
36. @argesric @samsungnext Tech can enable us.
37. @argesric @samsungnext
38. @argesric @samsungnext
39. @argesric @samsungnext
40. @argesric @samsungnext 11 Laws That Choke Creativity https://youtu.be/7Q25-S7jzgs
41. @argesric @samsungnext
42. @argesric @samsungnext But what if they copy my stuff?
43. @argesric @samsungnext This is a post-scarcity era.
44. @argesric @samsungnext “The problem isn’t piracy. The problem is obscurity.” — Cory Doctorow
45. A larger pattern
46. @argesric @samsungnext
47. @argesric @samsungnext It is always a bad idea to bet against openness.
48. The Arrival of a Train
49. @argesric @samsungnext
50. @argesric @samsungnext (fade to black, roll credits) Contact: ricardo@samsungnext.com