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Customer Empathy as a problem solving tool

Simplfy
September 22, 2022

Customer Empathy as a problem solving tool

Ever wondered how to figure out what your customers are prepared to pay for?

Simplfy

September 22, 2022
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  1. ©

  2. Key Activities Key Resources Key Partners & Suppliers Value Proposition

    Relationships Channels Customer Segments Revenue Streams Cost Structure
  3. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels New Product Development Customer Relationships Business Infrastructure Customer Co-creation
  4. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels New Product Development Customer Relationships Business Infrastructure Customer Co-creation
  5. Key Activities Key Resources Key Partners & Suppliers Value Proposition

    Relationships Channels Customer Segments Revenue Streams Cost Structure
  6. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels
  7. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels
  8. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels
  9. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels Direct Revenues B2C Relationships
  10. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels 1-off vs Recurring $ No Market Recognition Competing with existing clients Reduced Economies of Scale No current advantage
  11. What obstacles or challenges does the customer have? What does

    the Customer’s environment look like? What do they hope to achieve and how might they measure success? What Influences the customer? What is important to the customer? What are their hopes, dreams, fears?
  12. What obstacles or challenges does the customer have? What does

    the Customer’s environment look like? What do they hope to achieve and how might they measure success? What Influences the customer? What is important to the customer? What are their hopes, dreams, fears?
  13. What obstacles or challenges does the customer have? What does

    the Customer’s environment look like? What do they hope to achieve and how might they measure success? What Influences the customer? What is important to the customer? What are their hopes, dreams, fears? High St Retailers •Jo Malone •White Company •Crabtree & Evelyn •L’Occitane
  14. What obstacles or challenges does the customer have? What does

    the Customer’s environment look like? What do they hope to achieve and how might they measure success? What Influences the customer? What is important to the customer? What are their hopes, dreams, fears? High St Retailers •Jo Malone •White Company •Crabtree & Evelyn •L’Occitane Pollution from chemicals in liquid soap Palm Oil is bad! Destruction of Rainforest
  15. What obstacles or challenges does the customer have? What does

    the Customer’s environment look like? What do they hope to achieve and how might they measure success? What Influences the customer? What is important to the customer? What are their hopes, dreams, fears? High St Retailers •Jo Malone •White Company •Crabtree & Evelyn •L’Occitane Pollution from chemicals in liquid soap Palm Oil is bad! Destruction of Rainforest Don’t know who to trust Trustworthy Products
  16. Revenue Streams Cost Structure Key Resources Key Activities Value Propositions

    Key Partners Customer Relationships Customer Segments Channels