Don't Leave Cash in the Cart: Build a Payment Experience that Converts

Don't Leave Cash in the Cart: Build a Payment Experience that Converts

Presented this iteration of this Heartland eCommerce presentation at the Internet Merchants Association's sessions during ASD Market Week, July 31, 2016.

Converting shoppers into buyers is a crucial step for any eCommerce merchant. A payment form's capabilities, technology, and user experience all play a part in making the process of checking out as easy and streamlined as possible for customers. Walk through my team's findings as we build a better payment experience for our merchants and their customers.

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Shane Logsdon

July 31, 2016
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