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Lessons learnt (so far)

Lessons learnt (so far)

What did I learn during the past 8 years as a designer? Simple but important lessons I've learnt so far.

Zaharenia Atzitzikaki

September 21, 2013
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  1. Lessons learnt (so far) Digitized Conference, September 2013 Zaharenia Atzitzikaki

    sugarenia.com · workable.com
  2. Lessons learnt (so far) Digitized Conference, September 2013 Zaharenia Atzitzikaki

    sugarenia.com · workable.com
  3. Who am I?

  4. Sugarenia (ʃʊgərɛnjɑ)

  5. None
  6. Work

  7. Work Games

  8. Work Games Cat .gifs

  9. What is this?

  10. Not my portfolio

  11. Not a workshop

  12. Just my mistakes

  13. Pathfinder.gr

  14. None
  15. ONE BRAND Many services

  16. NEARLY 600K passionate users

  17. ...that hate change

  18. Change = extra work

  19. So?

  20. None
  21. PLAN A Iterations

  22. PLAN B Opt-in change

  23. Return to old version

  24. Return to old version Guidance

  25. Return to old version Guidance Rewards

  26. LESSON #1 Users hate change

  27. LESSON #1 Users hate change can love

  28. HealthLeap

  29. None
  30. Now part of vitals.com

  31. Front-end development

  32. None
  33. None
  34. Early adopter

  35. RELAX You can do it

  36. LESSON #2 Stop reading, start doing

  37. Keep your mind open

  38. StartupGreece

  39. None
  40. None
  41. LESSON #3 Don’t use Drupal

  42. ...just kidding

  43. Design in the browser

  44. REAL LESSON #3 Ship first, worry later

  45. Myself.gr

  46. None
  47. Lots of content

  48. Lots of content Banner ads

  49. Lots of content Banner ads Many different sections

  50. WHAT I DELIVERED 20 static mockups

  51. WHAT I SHOULD HAVE DELIVERED a content framework

  52. ONE TINY CHANGE hours of work

  53. Responsiveness

  54. LESSON #4 Design content in the browser

  55. Workable

  56. Workable helps companies manage their entire hiring process online. http://workable.com

  57. OpenFund II

  58. Designing for a startup

  59. ONE PRODUCT All. The. Friggin’. Time.

  60. Design-oriented

  61. Fast, fast, faster

  62. LESSON #5 Create your own system

  63. Working remotely

  64. Is it even possible?

  65. None
  66. Team working

  67. So how do we do it?

  68. Stand-up calls

  69. Stand-up calls Quarterly summits

  70. Stand-up calls Quarterly summits Casual chat

  71. LESSON #6 Yes, you can work remotely

  72. Recap

  73. LESSON #1 Users hate change

  74. LESSON #2 Stop reading, start doing

  75. LESSON #3 Ship first, worry later

  76. LESSON #4 Design content in the browser

  77. LESSON #5 Create your own system

  78. LESSON #6 Yes, you can work remotely

  79. LESSON #7 Never use Drupal har har har

  80. Thank you! You rock hard. Questions? @sugarenia Zaharenia Atzitzikaki sugarenia.com

    · workable.com