How to use visual content to promote your tweets

Tweets with images and videos get twice the engagement of those without. But do we really know how to correctly use visual content on Twitter? Find more examples on this post: http://goo.gl/1LFMA2

Transcript

1. Visual Content How to use to promote your tweets sugoru.com
2. Landscape orientation Don’t tweet portrait photos. Twitter cuts them. portrait landscape 1
3. Avoid white backgrounds Tweets’ background is white. The contrast with Colored images highlights the message. 2
4. Pay attention to Quality Don’t tweet blurred, pixelated or small images. 3
5. Banners Create banners to promote your events… But add information! 4
6. Add value to images Images should add some value to your tweets. Think twice before publishing. 5
7. Don’t tweet presentations, please You’re attending a conference? Congratulations. We can read your tweet. It’s not necessary to publish a boring slide. 6
8. Quotes Quotes are great. But try to add some interesting background. 7
9. Several images Publish several images in the same tweet. Don’t bother your followers with endless tweets. 8
10. Twitter cards? Twitter cards are new, have a button... But are they really better that a traditional tweet? 9
11. Ribbon images! Sometimes less is more. Ribbon images use less space in the home timeline and are easier to see. Ribbon image 10
12. Give a voice to your customers Show how your customers enjoy your product. It’s not always me, me, me. 11
13. Play with your product Just play! 12
14. Presentations Yes, you can publish your SlideShare presentations on twitter… So, don’t tweet screenshots! 13
15. Infographics Don’t explain data. Show it. And remember that you have limited space! 14
16. Videos There’s something better than images? - Videos! And avoid titles in the center. Play icon 15
17. Vine videos 6’secs videos which reproduce automatically always catch our attention. 16
18. Animated gifs Animated gifs are an interesting alternative to vine. (Although more complex to create) 17
19. Sound Yes, sounds can also be images! 18
20. Visual Content How to use to promote your tweets sugoru.com @sugorue