EQN Partnership Opportunity

Transcript

1. Equilibrium 2012 Confidential & Proprietary Monetizing Broadway Video Everywhere Sean Barger CEO, Equilibrium Patented and Patents pending. Copyright 2012 Equilibrium All Rights Reserved
2. The Most Effective, Lowest Cost way to Reach More Viewers, Syndicate and Control Content 2 Equilibrium 2012 Confidential & Proprietary •  Viewers want instant access to share and watch high quality (HQ) video across all of their smart devices •  Studios require a simple, very low-cost, direct-to-viewer, video delivery network that maintains control while profitably monetizing assets •  A new delivery network must enable multiple business models including electronic sell through (EST) and sponsorship with viewer measurement Legacy Linear Model Video Everywhere Model Complex Model Content Origination Viewers Content Origination Viewers Content Origination Viewers Past Present Future
3. The Digital Window is Open! 3 Equilibrium 2012 Confidential & Proprietary Broadway Video Syndicated Everywhere… Tracked, Controlled, Monetized Syndicate Broadway Video Library: EQN accepts files from just about any video source Instant Global-Local Video Share & ‘Transportable’ DVR for Premium & Social All-In-One Video Service Broadway  Video   Library   Syndicate,   Broadcast,  Share   Mone6ze   Everywhere   Video Everywhere - simultaneous viewing on; phones, tablets, Web & Over-the-Top Connected TV
4. Reach Viewers Directly on Broadway Video Branded Network or via Syndication Partners •  Digital Window Management •  Flexible data-driven rules •  Country by Country •  Regional / Local •  Get Directly Reported Show and Viewer Data •  Optimized Promotion Monetization •  Electronic-sell-through •  Sponsorships •  Branded & Ads •  Location enabled Broadway Video Everywhere Network 4 Equilibrium 2012 Confidential & Proprietary EQ Network is Transformational •  Easily curate digital video library with EQN Visual Library™ •  Localization capabilities •  Automatically optimize end-to-end video and Ad delivery Easily Access and Control the Existing Broadway Video Library
5. EQ Network Enables New Syndication Capabilities •  EQ Network •  ‘Pass-through delivery’ Technology •  Broadway Video Content •  Exploit Existing Library / Archives •  Broadway Video Network •  BVN Channels •  Promos & Ads •  The simplest way to syndicate •  Domestic •  International •  Sales tool •  Create sales events •  Show Exposition & Discovery •  Matrix Selection Display High Quality Video Everywhere Service 5 Equilibrium 2012 Confidential & Proprietary
6. Broadway Video Direct to Viewers •  Social Network Share •  100s of Millions of Users •  Instant Promotional Reach •  Show Delivery & Monetization •  Direct Viewer Feedback •  Trends •  Behavior •  Sponsorship •  Branded Tie-Ins (e.g. IFC) •  National / International •  Regional Targeting •  Hyper-Local Interaction •  eCommerce •  Broadway Video Store Beyond Syndication: Direct to Viewer Strategy 6 Equilibrium 2012 Confidential & Proprietary Viewers Share Clips, Shows & Comments to Friends Everywhere
7. •  EQ Network •  Automatic, Video Everywhere with Track & Control •  EST and Sponsorship Supported Monetization •  Direct Access to Viewer Data •  Equilibrium’s Heritage •  Major Studios •  Independents •  eCommerce •  Broadway Video – EQ Network Opportunity •  Powerful Joint Digital Market Growth Strategy •  Flexibility and Independence from Traditionally Restrictive Distribution and Syndication Windows •  Discussion •  Next Steps Next Steps 7 Equilibrium 2012 Confidential & Proprietary
8. Equilibrium 2012 Confidential & Proprietary Monetizing Broadway Video Everywhere Patented and Patents pending. Copyright 2012 Equilibrium All Rights Reserved
9. Equilibrium (EQ) is a proven enterprise that has been developing and selling applications for automation, transformation and publishing of rich media -- in use at hundreds of Entertainment, Media, Consumer Product, ecommerce and Marketing companies around the world. •  EQ automates the real time end-to-end distribution, delivery and management of rich digital media •  Over 300 Enterprise customers across multiple industries •  Over $80 million in EQ Network Research & Development •  Several Issued Patents and Patents pending Background 9 Equilibrium 2012 Confidential & Proprietary