Why Do Businesses Exist? [Turing Fest 2020]

We've all been told that businesses are designed to maximize shareholder value. And that just by creating jobs, businesses are a positive impact on the world. But what if your business creates miserable people working in terrible jobs? Or produces something that is bad for the world? Is it still 'good'?

Let’s talk about why businesses really exist, and how we as leaders can have meaningful and long-lasting impact on our teams, employees, customers, and communities.

Transcript

1. Natalie Nagele CEO of Wildbit @natalienagele Why do businesses exist? How to run a people-first business that has meaningful and long-lasting impact.
2. 100,000+ COMPANIES LOVING OUR PRODUCTS 20 YEARS IN BUSINESS 32 FAMILY MEMBERS IN 7 COUNTRIES @natalienagele // @wildbit
3. Protect your brand from spoofing and phishing attacks Reliable delivery for your application emails A complete workflow to write, review, and deploy code A job board for companies who put people first
4. Founders • Employees • Customers • Community
5. @natalienagele \\ @wildbit #TuringFest What is People-First?
6. @natalienagele \\ @wildbit #TuringFest What does the business need to grow?
7. @natalienagele \\ @wildbit #TuringFest What does the business need to help people grow?
9. @natalienagele \\ @wildbit #TuringFest Business is a tool to support people
10. Photo by Aaron Burden on Unsplash @natalienagele // @wildbit
11. @natalienagele \\ @wildbit #TuringFest 1 People First: Founders
12. Image credit @natalienagele // @wildbit Photo by Aaron Burden on Unsplash
13. @natalienagele \\ @wildbit #TuringFest Founders who don’t pay themselves are vulnerable
14. @natalienagele \\ @wildbit #TuringFest 2 People First: Employees
15. @natalienagele \\ @wildbit #TuringFest Work-life balance is wrong.
16. @natalienagele \\ @wildbit #TuringFest Fulfilling work + prioritizing humans
17. @natalienagele \\ @wildbit #TuringFest 32-hour work week
18. Photo by Robina Weermeijer on Unsplash @natalienagele // @wildbit
19. @natalienagele \\ @wildbit #TuringFest Multiple products help make work fulfilling
20. @natalienagele \\ @wildbit #TuringFest Photo by Robina Weermeijer on Unsplash PFJ Logo
21. Photo by Christin Hume on Unsplash @natalienagele // @wildbit “ I’m reviewing about 300 applicants for our PM job. Only maybe 3-5% or less of those are from PFJ, but those are by far the best candidates (other than direct referrals from employees).”
22. @natalienagele \\ @wildbit #TuringFest 3 People First: Customers
23. @natalienagele \\ @wildbit #TuringFest Customers are people, not numbers
24. Image credit @natalienagele // @wildbit Photo by Neil Thomas on Unsplash
25. Photo by Djim Loic on Unsplash @natalienagele // @wildbit
26. @natalienagele \\ @wildbit #TuringFest Treating customers as people will always win in the end
27. @natalienagele \\ @wildbit #TuringFest 4 People First: Community
28. @natalienagele \\ @wildbit #TuringFest Community: people outside direct influence
29. Photo by Jackson Hendry on Unsplash @natalienagele // @wildbit
30. @natalienagele \\ @wildbit #TuringFest Mentorship Environment Open-source
31. @natalienagele \\ @wildbit #TuringFest Every employee comes with a community
32. @natalienagele \\ @wildbit #TuringFest Businesses: People First
33. @natalienagele \\ @wildbit #TuringFest Founders should not be martyrs
34. @natalienagele \\ @wildbit #TuringFest Employees deserve fulfilling work
35. @natalienagele \\ @wildbit #TuringFest Customers are humans
36. @natalienagele \\ @wildbit #TuringFest Communities can benefit from your business
37. Photo by Nathan Dumlao on Unsplash @natalienagele // @wildbit
38. Natalie Nagele CEO of Wildbit @natalienagele // @wildbit wildbit.com/turingfest