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WooConf Day 2: Top Takeaways

WooConf
April 07, 2016

WooConf Day 2: Top Takeaways

WooConf

April 07, 2016
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  1. WOOCONF
    LEARN.DEVELOP.SELL
    #WOOCONF DAY 2
    HIGHLIGHTS

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  2. “Everyone has access to the same
    APIs, the same tech that massive
    companies do. Now, you have to
    di erentiate on experience,
    because the same tools are
    available to everyone.”
    - Juan Benitez - @benitez_juan
    WOOCONF
    LEARN.DEVELOP.SELL

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  3. “In the state of NY, a bagel is not
    taxable unless they’re sliced and open,
    which makes them a ‘prepared good’.
    #detailoriented #themoreyouknow ”
    - Mark Faggiano - @taxjarmark
    WOOCONF
    LEARN.DEVELOP.SELL

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  4. “Shipping can be a
    competitive advantage - for
    Amazon, shipping is 12% of
    total costs, but SMBs, it’s
    35% of total costs. ”
    - Laura Behrens Wu - @LauraBehrensWu
    WOOCONF
    LEARN.DEVELOP.SELL

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  5. “Tokenization, location
    checks, velocity checks,
    AVS/CVC checks and
    transaction security - these
    are the things to think
    about for security.”
    - Siddique Hameed - @siddii
    WOOCONF
    LEARN.DEVELOP.SELL

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  6. “Amazon Prime members
    spend $1,500 per year,
    while non-Prime spent
    $625.”
    - Michael Steele - @el_steele
    WOOCONF
    LEARN.DEVELOP.SELL

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  7. “People generally set up
    ads to only run 24/7 - but
    you can set up to 42
    combinations of days and
    times and optimize ads
    for the best time.”
    - Seth Rand - @SethRand
    WOOCONF
    LEARN.DEVELOP.SELL

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  8. “This discovery phase is
    consulting - charge for it.”
    - David Lockie - @divydovy
    WOOCONF
    LEARN.DEVELOP.SELL

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  9. “That data portability
    between WooCommerce and
    other platforms will open up
    a lot of possibilities for
    bigger stores.”
    - Beka Rice - @Beka_Rice
    WOOCONF
    LEARN.DEVELOP.SELL

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  10. “You’re selling product, so you
    need to cover *all* the features -
    answer all the questions within
    the video, don’t expect people to
    look around more.”
    - Josh Cary - @joshcaryaudio
    WOOCONF
    LEARN.DEVELOP.SELL

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  11. “There are four ways to increase revenue:
    more customers, more repeat purchases,
    converting more visitors or making more
    money per order. The last one is the only
    option that doesn’t require increasing
    orders.”
    - Beka Rice - @Beka_Rice
    WOOCONF
    LEARN.DEVELOP.SELL

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  12. “People selling on their site
    PLUS an additional
    marketplace were selling 38%
    more, if you added another
    marketplace, it jumps to 120%
    more revenue.”
    - Jake Gasaway - @JakeGasaway
    WOOCONF
    LEARN.DEVELOP.SELL

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  13. Product - Meaning = Commodity
    Product + Meaning = Brand
    “A quick, cheap site doesn't do
    justice to the brand you've
    painstakingly crafted.”
    - Kandace Brigleb - @kandacerae of @needmore
    WOOCONF
    LEARN.DEVELOP.SELL

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  14. “User Generated Content - what
    customers are saying about you
    - is a good indicator of whether
    your brand sucks or not.”
    - Shayla Price - @shaylaprice
    WOOCONF
    LEARN.DEVELOP.SELL

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  15. “Consumers are 7X more
    likely to buy from someone
    they trust”
    - Ashwin Raj
    WOOCONF
    LEARN.DEVELOP.SELL

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  16. Theme for the day from the
    dev side:
    “Rely on hooks rather than
    templates for front end
    theme changes”
    - Merrill Mayer @KoolKatWeb
    WOOCONF
    LEARN.DEVELOP.SELL

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  17. “PCI Compliance is done at an
    organizational level. You can’t
    just skip it if you have an SSL
    certificate”
    - Lee Blue - @leehblue
    WOOCONF
    LEARN.DEVELOP.SELL

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  18. “When dealing with customers,
    take their perspective - would
    you rather be sold, or helped?”
    - Matt White - @matthew_j_white
    WOOCONF
    LEARN.DEVELOP.SELL

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  19. “eCommerce is not just products.”
    - Bob Dunn - @bobWP
    WOOCONF
    LEARN.DEVELOP.SELL

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  20. “Ideas Boards have to be
    maintained and curated -
    reject old ideas, merge ideas
    and update statuses. They’re
    not a static resource.”
    - Mindy Posto - @WooMindy
    WOOCONF
    LEARN.DEVELOP.SELL

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  21. “If people won’t tell their
    friends, you’ll have to do
    something dirty, nasty and
    expensive: you have to advertise.
    Advertising is the price of being
    boring.”
    - Andy Sernovitz - @sernovitz
    WOOCONF
    LEARN.DEVELOP.SELL

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