API Transfromation Keynote

APIs are no more a commodity, but the backbone of modern IT architecture. Since 2002 Bezos's mandate, all companies must have the same interest in developing a good API architecture.

In this speech, I explain why APIs are so important using KPI that can be heard by the management (CEO, CIO, CDO,...), using proven case history data.

I'm available for having this speech on meetups or events. Just contact me via https://www.linkedin.com/in/daniele-fontani/

Transcript

1. SINTRA DIGITAL BUSINESS
   TECH ITALIA
   TUSCANY
   Virtual API & CLOUD
   Transformation
   Conference
   2020-04-16
   1
   

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2. SINTRA DIGITAL BUSINESS
   API and Cloud transformation Keynote
   Daniele Fontani
   CTO @ Sintra - Digital Business
   2
   

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3. SINTRA DIGITAL BUSINESS 3
   APIs ARE JUST A
   COMMODITY?
   

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4. SINTRA DIGITAL BUSINESS
   HOW WE SEE APIs
   4
   JUST A CONNECTOR BETWEEN UI AND DATA (and mostly HTTP)
   

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5. SINTRA DIGITAL BUSINESS
   OR
   5
   JUST AN INTEGRATION (and mostly HTTP)
   

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6. SINTRA DIGITAL BUSINESS
   APIs USING WIDE-ANGLE
   6
   

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7. SINTRA DIGITAL BUSINESS
   WHAT ARE APIs
   7
   APIs are the backbone for any modern
   application
   

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8. SINTRA DIGITAL BUSINESS
   THE BEZOS MANDATE (2002)
   1) All teams will henceforth expose their data and functionality through service
   interfaces.
   2) Teams must communicate with each other through these interfaces.
   3) There will be no other form of interprocess communication allowed: no direct
   linking, no direct reads of another team’s data store, no shared-memory model, no
   back-doors whatsoever. The only communication allowed is via service interface
   calls over the network.
   4) It doesn’t matter what technology is used. HTTP, Corba, Pubsub, custom
   protocols — doesn’t matter.
   5) All service interfaces, without exception, must be designed from the ground up to
   be externalizable. That is to say, the team must plan and design to be able to expose
   the interface to developers in the outside world. No exceptions.
   6) Anyone who doesn’t do this will be fired.
   — JEFF BEZOS 8
   

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9. SINTRA DIGITAL BUSINESS
   THE APIs TRANSFORMATION
   9
   DOESN’T MEAN USE API
   GOVERNANCE
   SECURITY
   PERFORMANCE
   MONETIZATION
   BUT
   

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10. SINTRA DIGITAL BUSINESS
    API ECONOMY
    Make your APIs profitable,
    invest instead of spend,
    innovate instead of maintain
    10
    

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11. SINTRA DIGITAL BUSINESS 11
    THE REPORT
    

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12. SINTRA DIGITAL BUSINESS 12
    APIs and Money
    91%
    API = ARE A BUSINESS OUTCOME
    91% of respondents reports that
    their organization are
    experiencing a significant
    business outcome as a result of
    public/private APIs adoption.
    Source: Mulesoft
    “As the digital economy continues to grow, more
    organizations are starting to realize benefits of an API
    strategy and the financial benefits it can bring”
    Marshall Van Alstyne
    MIT Digital Fellow and Boston University Professor
    “The API economy unlocks countless new value chains,
    allowing businesses across nearly every industry to
    position themselves as platform for collaborations.”
    Vala Afshar
    Chief Digital Evangelist, Salesforce
    

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13. SINTRA DIGITAL BUSINESS 13
    How APIs enforce our business?
    Decrease operational costs
    Experiences revenue growth
    30%
    Increasing speed &
    greater agility
    34%
    Increased employee collaboration
    40%
    Increased innovation
    46%
    Increased productivity
    53%
    13
    What business results has your company realized from leveraging APIs?
    

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14. SINTRA DIGITAL BUSINESS
    DELIVERY SPEED
    ACSICS launched a new
    ecommerce in just 2.5 months,
    leveraging reusable APIS to
    delivery IT project faster
    4x
    TIME TO MARKET
    Unilever unified its
    ecommerce experience across
    brands with reusable APIs,
    launching new initiative 4x
    faster
    26%
    REVENUE INCREASE
    Big bus tours grow its revenue
    by 26% by enabling 1000+
    partners to use Apis.
    2.5x 36%
    DEMAND
    IT decision makers able to
    complete all projects
    requested of them last year
    SOME SUCCESS CASES
    14
    

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15. SINTRA DIGITAL BUSINESS
    ul. Kwiatkowskiego 2B/L.14
    35-311 Rzeszów
    Email: info@sintraconsulting.pl
    Rzeszów
    Milano
    Via Marco Fabio Quintiliano, 27
    20138 – Milano – Italia
    Tel: +39 02 87156397
    Email: info@sintraconsulting.it
    Arezzo
    Via F.lli Lumiere, 19
    52100 - Arezzo - Italia
    Tel: +39 0575 38 34 29
    Email: info@sintraconsulting.it
    15
    IL NOSTRO OBIETTIVO È FAR CRESCERE IL TUO BUSINESS ONLINE
    

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