A Sketch is Worth a Thousand Words: Sketching as communication and collaboration tool.

A Sketch is Worth a Thousand Words
by Aaron Irizarry on Oct 07, 2012 Edit
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Communication is one of the largest hurdles in the product design process. This presentation focuses on using sketching as a tool to improve communication and collaboration within product design teams.

Transcript

1. Monday, October 8, 12
2. Communication & Collaboration Monday, October 8, 12
3. Communication Monday, October 8, 12
4. “Communication is one of the largest hurdles we face in the product design process.” Monday, October 8, 12
5. Why? Monday, October 8, 12
6. Why? Varied rolls in the product design process. Monday, October 8, 12
7. Why? Varied understandings and approaches to product design. Varied rolls in the product design process. Monday, October 8, 12
8. Why? Varied understandings and approaches to product design. Varied understanding of technology (current and past). Varied rolls in the product design process. Monday, October 8, 12
9. Why? Varied understandings and approaches to product design. Varied understanding of technology (current and past). Varied understanding of legacy systems. Varied rolls in the product design process. Monday, October 8, 12
10. Why? Varied understandings and approaches to product design. Varied understanding of technology (current and past). Varied understanding of legacy systems. Varied understanding and opinions of the right tools for the job. Varied rolls in the product design process. Monday, October 8, 12
11. Why? Varied understandings and approaches to product design. Varied understanding of technology (current and past). Varied understanding of legacy systems. Varied understanding and opinions of the right tools for the job. Varied understanding and opinions of the right strategy. Varied rolls in the product design process. Monday, October 8, 12
12. Hey team we need a heuristic evaluation to responsify, the quantitative data in a qualitative way for our new mobile product to leverage social sharing features!!! Monday, October 8, 12
13. So, you think to yourself... Hrmmm that sounds like a lot of buzz words, but I am sure it will be fine I am gonna go build it. Monday, October 8, 12
14. Why is this below the fold? Where are all the Facebooks and Twitters? I thought we were going to responsify all the things? Monday, October 8, 12
15. You keep using that word... I do not think it means what you think it means. Monday, October 8, 12
16. Sketching to the rescue!!! Monday, October 8, 12
17. “Sketching is a visual aide that will help communicate product concepts, flows, and designs where there is variable understanding… Sketching can act as our bridge to cross communication gaps.” Monday, October 8, 12
18. “Words are powerful, but sometimes they don't cut it. We can try to describe what we're imagining, but a diagram often gets us to a common ground quicker.” ~ Jared Spool Monday, October 8, 12
19. But wait I can’t draw! Monday, October 8, 12
20. Monday, October 8, 12
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24. But I am not a designer so this probably isn’t useful for me right? Wrong Monday, October 8, 12
25. Collaboration Monday, October 8, 12
26. “Sketching allows us to quickly communicate ideas to other team members during collaborative exercises.” Monday, October 8, 12
27. Once you can start to improve communication and the conversation surrounding product design you can start to have productive collaborative efforts at the beginning. Monday, October 8, 12
28. Once you can start to improve communication and the conversation surrounding product design you can start to have productive collaborative efforts at the beginning. This allows your team to move forward with a shared understanding of what the product is, what the goals are, and the terminology surrounding the project. Monday, October 8, 12
29. By working towards better communication and collaboration through sketching we can improve the conversation around product design and in the process build stronger product teams. Monday, October 8, 12
30. Additional Resources http://www.uie.com/articles/why_sketching/ - Jared Spool http://www.alistapart.com/articles/sketching-the-visual-thinking-power-tool/ - Mike Rohde http://52weeksofux.com/post/346650933/sketch-sketch-sketch - Josh Brewer http://www.fuelyourcreativity.com/sketching-your-most-important-tool - Jim Gresko http://uxmag.com/articles/5-sketching-secrets-of-leonardo-da-vinci - Brian Sullivan http://uxmag.com/articles/shades-of-grey-thoughts-on-sketching - Will Evans http://www.rosendfeldmedia.com/books/comics- Kevin Cheng’s soon to be released book. Monday, October 8, 12
31. Thank you. Aaron Irizarry Twitter: @aaroni discussingdesign.com thisisaaronslife.com Monday, October 8, 12