Thrifting: The Art of Secondhand Shopping

Transcript

1. Thrifting: The Art of Secondhand Shopping Christian Adkin
2. Thrift Store: Definition • “a store selling secondhand clothes and other household goods, typically to raise funds for a charitable institution” • Examples: Salvation Army, Goodwill, Thrift Stores of America, etc.
3. Consumer Impact • Debranding and disorganized setting • These unknown aspects of the environment create stimulus for experiencing pleasure
4. Consumer Impact: “Unknown Object of Desire” • Searching and examining are the two main thrift shopping activities • “The thrill of the hunt“- the endless search and longing for that particular "gem" hidden somewhere that the expert shopper manages to buy for just 99 cents
5. “I'm gonna pop some tags Only got 20 dollars in my pocket I'm, I'm, I'm hunting Looking for a come up This is (explicit) awesome” –Mackelmore
6. Community Impact • Primary role is charitable fundraising, with a majority of the stores revenue spent directly on community programs. • Goodwill, for example, spent 89% of its total revenue on community- assisted programs. • Around $77.5 million dollars.
7. Community Impact: Example • St. Vincent de Paul in Baton Rouge provides hot meals to the homeless, elderly and poor. • Help those in need find employment, fight substance abuse and get access to education. • Provide recycling to the community. Merchandise that is in good shape is resold; if in poor quality, recycled for other uses.
8. Their Mission Statement: “Our mission, through person-to-person contact, mass feeding, sheltering and other channels, encompasses every form of aid which alleviates suffering and promotes dignity and integrity. All races, creeds, colors, origins, castes, opinions and genders are served.”
9. Environmental Impact • In 2014, over 16 million tons of textile waste was generated, according to the U.S. EPA. • Production of clothing accounts for 10 percent of total carbon impact
10. “Environmental benefits from reusing clothes” • The aim of the study was to assess the net environmental benefits brought by the disposal of used clothing through charities who return them for second-hand sales. • Questionnaire-based survey was conducted on more than 200 consumers in second-hand shops
11. Environmental Impact: Results of Study • The purchase of 100 second-hand garments would save between 60 and 85 new garments dependent of the place of reuse. • The purchase of 100 second-hand garments would save between 60 and 85 new garments dependent of the place of reuse. • Results of the study show that clothes reuse can significantly contribute to reducing the environmental burden of clothing
12. Conclusion • Not only does thrifting provide some intrinsic satisfaction, it can be done on a budget. • Thrifting will benefit your local community as well as reducing your carbon footprint.
13. Citations • Bardhi, F. and Arnould, E. J. (2005), Thrift shopping: Combining utilitarian thrift and hedonic treat benefits. Journal of Consumer Behaviour, 4: 223–233. doi: 10.1002/cb.12 • Farrant, L., Olsen, S.I. & Wangel, A. Int J Life Cycle Assess (2010) 15: 726. https://doi.org/10.1007/s11367-010-0197-y • Fleura Bardhi (2003) ,"Thrill of the Hunt: Thrift Shopping For Pleasure", in NA - Advances in Consumer Research Volume 30, eds. Punam Anand Keller and Dennis W. Rook, Valdosta, GA : Association for Consumer Research, Pages: 375-376. • UNEP (2016) Resource Efficiency: Potential and Economic Implications. A report of the International Resource Panel. Ekins, P., Hughes, N., et al., p. 15. https://www.env.go.jp/press/files/jp/102839.pdf • https://www.charitywatch.org/ratings-and-metrics/goodwill-industries-international-national-office/226