companies They’re mobile, tech savvy and want information fast They’re social listeners, follow crowds and love compelling stories They hate large banks. They buy things from small local companies They’re mobile, tech savvy and want information fast They’re social listeners, follow crowds and love compelling stories 1.Attract more members by creating relevant content, offers and campaigns 2. Double your traffic by having a mobile engaged user experience 3. Double your conversion by coordinating social media engagement across your entire organization.