Upgrade to Pro — share decks privately, control downloads, hide ads and more …

Business Modeling for Designers

Sponsored · Ship Features Fearlessly Turn features on and off without deploys. Used by thousands of Ruby developers. →
Avatar for Artur Lapinsch Artur Lapinsch
November 09, 2010
Business
1
710

Business Modeling for Designers

Prezo given at the international Europrix Festival in Graz.

Avatar for Artur Lapinsch

Artur Lapinsch

November 09, 2010
Tweet

More Decks by Artur Lapinsch

See All by Artur Lapinsch
Investor Pitch Training
Avatar for Artur Lapinsch art1
1
820
Business Model Generation @Startup Live Munich
Avatar for Artur Lapinsch art1
4
1.4k

Other Decks in Business

See All in Business
[1] Power BI Deep Dive [2026-02]
Avatar for Ohata Masatoshi ohata_bi
2
160
Eco-Pork Impact Report 2026.02.09 EN
Avatar for Eco-Pork ecopork
0
240
Startup Research : Challenges and solutions for female startup founders in Japan
Avatar for MPower Partners mpower_partners
PRO
0
280
TAIAN Company Deck
Avatar for TAIAN,Inc. taian
0
24k
成果報酬型アジャイル開発とプロダクトマネジメント
Avatar for sasakendayo sasakendayo
1
180
akippa株式会社｜Company Deck
Avatar for akippa akippa
0
690
Morght 会社紹介資料_LAST UPDATED 2026.1
Avatar for Morght Co., Ltd. morght
1
7.9k
giftee_Company introduction Febrary 2026
Avatar for giftee recruit_giftee
1
540
採用ピッチ資料
Avatar for 和同産業株式会社 s_kamada
0
390
NewsPicks Expert説明資料 / NewsPicks Expert Introduction
Avatar for NewsPicks Expert mimir
0
22k
全社員が使える環境を整える！ n8n Enterprise導入と浸透施策の実践
Avatar for enpipi enpipi
0
940
Nulab Fun Deck 〜チームワークが、世界をもっと『おもしろく』する〜
Avatar for 株式会社ヌーラボ nulabinc
PRO
1
2.6k

Featured

See All Featured
Chasing Engaging Ingredients in Design
Avatar for Sebastian Deterding codingconduct
0
110
Getting science done with accelerated Python computing platforms
Avatar for Jacob Tomlinson jacobtomlinson
2
120
How to train your dragon (web standard)
Avatar for Monica Dinculescu notwaldorf
97
6.5k
Intergalactic Javascript Robots from Outer Space
Avatar for Vicent Martí tanoku
273
27k
Thoughts on Productivity
Avatar for Jon Yablonski jonyablonski
74
5k
YesSQL, Process and Tooling at Scale
Avatar for Rocio Delgado rocio
174
15k
JavaScript: Past, Present, and Future - NDC Porto 2020
Avatar for David Neal reverentgeek
52
5.8k
From π to Pie charts
Avatar for Rasagy Sharma rasagy
0
120
Code Review Best Practice
Avatar for Trisha Gee trishagee
74
20k
No one is an island. Learnings from fostering a developers community.
Avatar for Antonio thoeni
21
3.6k
The Anti-SEO Checklist Checklist. Pubcon Cyber Week
Avatar for Ryan Jones ryanjones
0
68
実際に使うSQLの書き方 徹底解説 / pgcon21j-tutorial
Avatar for soudai sone soudai
PRO
196
71k

Transcript

  1. None
  2. None

  3. Get your ideas movinµ Start your own biz

  4. Who are you?

  5. Who we are

  6. None

  7. RISK & uncertainty

  8. None
  9. None

  10. Success = Luck

  11. That was pure luck! He must be a criminal!

  12. Persistance, persistance, & Persistance

  13. Hard work!

  14. None

  15. I love my work

  16. Who are these entrepreneurs?

  17. None
  18. None
  19. None
  20. None
  21. None

  22. And what drives them?

  23. Is it the money?

  24. Is it the money?

  25. Is it the mission?

  26. Am i solving A personal problem?

  27. Am i solving A problem For the market?

  28. Why should you care?

  29. Design = Problem Solving = Business

  30. Design = Problem Solving = Business

  31. Design = Problem Solving = Business

  32. So what are the first steps . . ?

  33. # 1 ask the right questions

  34. What am i good at?

  35. What do i need?

  36. Who cares?

  37. Who cares enough to pay?

  38. # 2 sketch the answers in a bizmodel

  39. Whatµs a bizmodel?

  40. None
  41. None

  42. A bizmodel =

  43. Rationale of how an organization . . .

  44. Creates, delivers, and captures . . .

  45. value

  46. Business Model Canvas Methodology

  47. Business + Design =

  48. For whom are you creating value?

  49. What value do we deliver to The customer?

  50. How do our Customers want To be Reached?

  51. What type of relationship does The customer expect from us?

  52. For what value are our customers Really willing to pay?

  53. What key resources do our Value propositions require?

  54. What key activities do our Value propositions require?

  55. Who are our key partners?

  56. What are the most important costs Inherent in our business?

  57. Got it?

  58. None
  59. None

  60. Apple iPod

  61. Now itµs your turn . . .

  62. None

  63. Prezo time

  64. Break

  65. What do you think?

  66. None

  67. 3 things to Remember:

  68. # 1 Team

  69. TEAm team team team TEAm team team team TEAm team

    team team TEAm team team team TEAm team team team TEAm team team team TEAm team team team

  70. more important than idea

  71. No idea/strategy survives the contact w/ the market

  72. Iteration happens all the time

  73. # 2 execution

  74. Execution execution execution execution execution execution execution execution execution execution

    execution execution execution execution

  75. No talk, all action!

  76. # 3 have fun

  77. Just ******* do it!

  78. Q&A

  79. Credits www.businessmodelgeneration.com By alexander osterwalder & Yves pigneur