More Bids, More Impact: Proven Tactics to Maximize Your Live Auction Fundraiser

with Freddie Silveria

Transcript

1. MORE BIDS, MORE IMPACT FREDDIE SILVERIA, CAI, BAS
2. FSA AUCTIONS 400+ Events $50+ Million FSAauctions.com @FSAauctions
3. MORE DONORS DOESN’T MEAN MORE MONEY A Fund-A- Need Live Auction Silent Auction Dessert Dash Revenue Enhancers Total Donors Average $$ per Donor 2024 $64,100 $27,250 $11,700 $3,000 $5,200 170 $1,308 2023 $65,600 $15,100 $8,880 $3,600 $1,750 196 $968 2022 $53,950 $8,150 $7,545 $5,301 n/a 155 $960 2021 $34,055 $3,775 $3,000 Virtual n/a Virtual Virtual 2020 $36,822 $5,400 $4,130 Virtual n/a Virtual Virtual 2019 $14,100 $3,250 $4,195 $4,629 n/a 90 $581
4. FUND-A-NEED’S CONSISTENTLY UP M Total Fundraised Sponsorships & Tix Sales Fund-A- Need Live Auction Silent Auction Total Donors Average $$ per Donor 2023 $186,448 $30,000 $72,850 $35,500 $6,745 180 $1,278 2022 $157,873 $45,000 $61,800 $24,650 $3,530 168 $1,071 2021 $139,571 $37,500 $63,251 Virtual Virtual Virtual Virtual 2020 $111,977 $33,144 $45,450 Virtual Virtual Virtual Virtual 2019 $130,564 $35,500 $51,100 $20,650 $6,670 155 $1,005 2018 $128,059 $32,000 $38,290 $21,270 $4,945 148 $871
5. LIVE AUCTIONS SPIKING UP H Total Fundraised Sponsorships & Tix Sales Fund-A- Need Live Auction Misc. Total Donors Average $$ per Donor 2023 $482,146 $177,750 $158,551 $117,100 $28,745 400 $1,521 2022 $341,118 $105,355 $117,018 $89,350 $29,395 374 $1,260 2021 $320,745 $107,835 $119,700 $67,550 $25,660 368 $1,157 2020 $219,580 $60,000 $116,685 $20,600 $7,170 Virtual Virtual 2019 $304,665 $126,985 $104,130 $73,550 n/a 379 $940
6. FUND-A-NEED • Placement in Program? • Setup Video, Speaker or Performance? • Leadership Momentum Gifts? • Mobile Bidding Software Enhanced
7. LIVE AUCTION •Travel •Wine & Dine •Experiences
8. LIVE AUCTION TRAVEL • International: Mexico, Italy, Spain, Bali, Costa Rica, Vancouver, Bahamas, Fiji, Africa, Greece, Paris, Ireland, Turks & Caicos, Machu Picchu, & Morocco • Domestic: Hawaii, Las Vegas, Scottsdale, Sedona, Park City, Vail, Luxurious Ranch Montana/WY, Willamette Valley (OR Wine), Napa, Tahoe, Chicago, Nashville, New Orleans, New York, Vermont • Experiences: Disney World, Las Vegas shows/racing, Kentucky Derby, Whiskey/Bourbon trips, Broadway Shows, Private/guided deep sea fishing on a boat, Hot Air Balloons, Red Rocks Amphitheatre
9. TOP CONSIGNMENT DESTINATIONS International Italy Bali Africa Mexico Whistler Domestic Hawaii Nashville Sedona Montana Disney World
10. LIVE AUCTION DINING • Private In-Home Experience: Chef in your home prepares dinner for 6-12 guests with cooking demonstration (cooking class). Common: Paella dinner, Sushi dinner, Italian (pasta making), Greek Dinner or Indian Dinner. Add: mixologists for cocktail making demonstration. Add: entertainment with string quartet, mariachi band, etc. • Private In-Restaurant Experience: Dining experience in private room, private patio, garden or wine vineyard Add: limo transportation. Add Alcohol (tequila/bourbon tasting). Add gratuity included. Add concert/game tixs. • Custom Venue Experience: Elaborate dinner in a vineyard/barn/property with the winemaker and/or owner. ALT: VIP table at next year’s fundraising event/gala. ALT: Food Truck Taco Truck, Mobile Pizza Oven, Hamburger Truck (2-4 hours for 20 to 100 people).
11. LIVE AUCTION EXPERIENCES • Concerts, Sports, Entertainment • Mission Focused & Donors in the Room
12. TOP 10 EASY, FAST & PROFITABLE LIVE AUCTION LOTS • A Day with the CEO • A Night with a VIP • Awardee/Honorees • Vendors • Drinks for the Table • Table for Next Year • Dates for a Year • Consignment Trips • A Mission Object with a Story (Cabbage) • Sponsor a Child (Beach/College)
13. REVENUE ENHANCERS
14. TOP 10 REVENUE ENHANCERS • Lucky Card Draw • Last hero • Heads or Tails • Paddle Drop • Wildcard • Golden Ticket • Balloon Pop • If and Only If FAN • Champagne & Diamond Draw
15. MOBILE BIDDING SOFTWARE • Ease of check in/out • Silent Auction ahead of event • Grand total fundraised at event • Helps market live auction lots • Attracts new donors to FAN
16. 2025 AUCTION TRENDS • Shorter & Tighter Run of Show • FAN – Recurring Monthly Giving • FAN – Stock Option • Mission Focused Live Auction Lots • United Way • Girl Scouts • Boys and Girls Club • Kickoff Dinner & Auction Night Before Golf Tournament • Mobile Bidding & Silent Auctions
17. Q & A freddie@FSAauctions.com FSAauctions.com @FSAauctions