Why so many stickers?

This talk will walk through the past, present, and future of the GitHub brand and focus on where this t-shirt and sticker culture came from. Spoiler: It was taken from Music and Streetwear. Brian will look at how this developer brand got to where it is today and what comes next.

Transcript

1. Why do we have so many Stickers? Brian Douglas @bdougieYO
2. @bdougieYO SWAG @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO “Stuff we all get”
3. @bdougieYO Supreme @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
4. @bdougieYO Modern streetwear culture @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
5. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
6. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
7. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
8. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
9. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
10. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats 71 year old phenom (retired factory worker) @bdougieYO
11. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats For Us By Us @bdougieYO
13. SWAG Surfn’ Brian Douglas Money$ign @bdougieYO @bdougie @bdougieYO
14. @bdougieYO Github @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
15. @bdougieYO GitHub @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
16. @bdougieYO Stop giving it away for free @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
17. @bdougieYO GitHub is not a t-shirt company @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
18. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats shop.github.com @bdougieYO
19. @bdougieYO GitHub is a sticker company @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
20. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats DevRelCon China @bdougieYO
21. @bdougieYO Octocat @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
22. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats “Once upon a time, there was a cat who’s name was Monalisa. Monalisa and her owner went to the beach. When Monalisa got to the beach, her owner Kelly gave her goggles so Monalisa could swim and see what was in the ocean. When Monalisa went in the water she found lots of fish. When Monalisa was swimming she was so exited she opened her mouth and swouloed a coral that made you grow legs like a octapus but keep your normal face. So Monalisa grew legs and became Mrs. Monalisa octocat. [sic]” @bdougieYO
23. @bdougieYO iStockPhoto @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
24. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
25. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
26. @bdougieYO 147 @bdougieYO @bdougieYO @bdougieYO @blacktocats octodex.github.com @bdougieYO
27. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO Largest sculpted Octocat
28. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO Largest inflatable Octocat
29. @bdougieYO We use GitHub to build GitHub @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
30. @bdougieYO
31. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
32. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
33. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
34. @bdougieYO Growing community @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
35. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
36. @bdougieYO
37. @bdougieYO C
38. @bdougieYO Representation matters @bdougieYO @bdougieYO @bdougieYO @blacktocats @blacktocats
40. Benjamin Banneker
41. Benjamin Bannekat
46. @blacktocats
47. @blacktocats
48. @bdougieYO Lean into what works @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
49. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats Build your own @bdougieYO
50. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats myoctocat.com @bdougieYO
51. @bdougieYO @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
52. @bdougieYO GitHub @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
53. @bdougieYO SWAG @bdougieYO @bdougieYO @bdougieYO @blacktocats “Stuff we all get” @bdougieYO
54. @bdougieYO give it away for something @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
55. @bdougieYO Take pride in the brand you advocating @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
56. @bdougieYO GitHub is a sticker company @bdougieYO @bdougieYO @bdougieYO @blacktocats @bdougieYO
57. @bdougieYO