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Surviving Design Projects - The Session

Dan Brown
March 31, 2012
Business
2
4.8k

Surviving Design Projects - The Session

Every design project faces some tough situations. Design teams may not agree on a direction, making it difficult to execute on an aggressive plan. Clients may provide conflicting feedback, forcing designers spend as much time managing politics as doing design. Design decisions made in one meeting may be reversed in the next, delaying progress and depressing morale. These are but a few of the challenges that arise.

Designers are sometimes ill-equipped to deal with complex situations. We focus on quality of craftsmanship and attention to detail. Our accomplishments are measured by the content of our portfolio, not the stories it took to get there.

Even the best planned projects hit a bump in the road, and designers on the path to leadership need to build a repertoire for anticipating, managing, and recovering from them. In this presentation, Dan Brown will offer a glimpse into the techniques he uses to deal with difficult situations.

Dan Brown

March 31, 2012
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Transcript

  1. © 2012 EightShapes, LLC • [email protected] Managing Di cult Situations

    on Design Projects Dan Brown, EightShapes, LLC IA Summit 2012, New Orleans 1

  2. © 2012 EightShapes, LLC • [email protected] Is conflict in design

    inevitable? 1

  3. © 2012 EightShapes, LLC • [email protected] The Importance of Conflict

    in Creativity 2

  4. © 2012 EightShapes, LLC • [email protected] ? ! Problem Solution

    Decisions 3

  5. © 2012 EightShapes, LLC • [email protected] ? ! Problem Solution

    Validity Momentum Decisions 3

  6. © 2012 EightShapes, LLC • [email protected] ? ! 4

  7. © 2012 EightShapes, LLC • [email protected] ? ! how what

    5

  8. © 2012 EightShapes, LLC • [email protected] ? ! how what

    6

  9. © 2012 EightShapes, LLC • [email protected] how what 7

  10. © 2012 EightShapes, LLC • [email protected] agreement clarity 7

  11. © 2012 EightShapes, LLC • [email protected] agreement clarity 8

  12. © 2012 EightShapes, LLC • [email protected] agreement clarity shared understanding

    8

  13. © 2012 EightShapes, LLC • [email protected] shared understanding 9

  14. © 2012 EightShapes, LLC • [email protected] shared understanding CONFLICT 9

  15. © 2012 EightShapes, LLC • [email protected] shared understanding CONFLICT HEALTHY

    UNHEALTHY 9

  16. © 2012 EightShapes, LLC • [email protected] 10

  17. © 2012 EightShapes, LLC • [email protected] MOMENTUM 10

  18. © 2012 EightShapes, LLC • [email protected] MOMENTUM VALIDITY 10

  19. © 2012 EightShapes, LLC • [email protected] I’m very disappointed 11

  20. © 2012 EightShapes, LLC • [email protected] agreement clarity I’m not

    seeing what I thought I’d be seeing. 12

  21. © 2012 EightShapes, LLC • [email protected] agreement clarity You’re not

    doing what I thought you would do. 13

  22. © 2012 EightShapes, LLC • [email protected] agreement clarity You’re not

    doing what I thought you would do. I’m not seeing what I thought I’d be seeing. 14

  23. © 2012 EightShapes, LLC • [email protected] Conflict Resolution: The Model

    15

  24. © 2012 EightShapes, LLC • [email protected] Situation Patterns Traits 16

  25. © 2012 EightShapes, LLC • [email protected] traits Aspects of your

    personality that describe your preferences and style of working. 17

  26. © 2012 EightShapes, LLC • [email protected] situations A scenario involving

    conflict between two or more people. 18

  27. © 2012 EightShapes, LLC • [email protected] patterns Behaviors that enable

    people to resolve conflict. 19

  28. © 2012 EightShapes, LLC • [email protected] mutually impactful Situations Patterns

    Traits 21

  29. © 2012 EightShapes, LLC • [email protected] mutually impactful erns Traits

    ‣ How I perceive situation ‣ Whether I aggravate a situation ‣ Whether I’m prone to create a situation Situations 22

  30. © 2012 EightShapes, LLC • [email protected] mutually impactful Patterns Traits

    ‣ Which patterns suit me best ‣ How I apply patterns tions 23

  31. © 2012 EightShapes, LLC • [email protected] mutually impactful Patterns aits

    ‣ How patterns address situations ‣ How situations benefit from patterns Situations 24

  32. © 2012 EightShapes, LLC • [email protected] traits atterns Traits ‣

    Style ‣ Agenda ‣ Circumstances ‣ Knowledge ituations 25

  33. © 2012 EightShapes, LLC • [email protected] situations atterns Traits ‣

    Purpose ‣ Plan ‣ Performance Situations 26

  34. © 2012 EightShapes, LLC • [email protected] situations atterns Traits ‣

    Purpose Where are we going? ‣ Plan How are we getting there? ‣ Performance How e ective are we? Situations 27

  35. © 2012 EightShapes, LLC • [email protected] patterns Patterns Traits ‣

    Empathize ‣ Involve ‣ Redirect ‣ Reframe uations 28

  36. © 2012 EightShapes, LLC • [email protected] patterns Patterns Traits ‣

    Empathize Making people feel understood ‣ Involve Helping people contribute ‣ Redirect Shifting the focus ‣ Reframe Adopting new language uations 29

  37. © 2012 EightShapes, LLC • [email protected] Applying Patterns 30

  38. © 2012 EightShapes, LLC • [email protected] 31

  39. © 2012 EightShapes, LLC • [email protected] 32

  40. © 2012 EightShapes, LLC • [email protected] 32

  41. © 2012 EightShapes, LLC • [email protected] 32

  42. © 2012 EightShapes, LLC • [email protected] 33

  43. © 2012 EightShapes, LLC • [email protected] 34

  44. © 2012 EightShapes, LLC • [email protected] 34

  45. © 2012 EightShapes, LLC • [email protected] 34

  46. © 2012 EightShapes, LLC • [email protected] and now for my

    next trick… 35

  47. © 2012 EightShapes, LLC • [email protected] Wrap-Up 36

  48. © 2012 EightShapes, LLC • [email protected] Design & Conflict Problem

    Solution 37

  49. © 2012 EightShapes, LLC • [email protected] Design & Conflict Problem

    Solution CONFLICT HEALTHY UNHEALTHY CONFLICT 37

  50. © 2012 EightShapes, LLC • [email protected] Traits, Situations, Patterns Patterns

    Traits Situations What to use? How exacerbating? 38

  51. © 2012 EightShapes, LLC • [email protected] Traits, Situations, Patterns Patterns

    Traits Situations What impact? What strengths? 39

  52. © 2012 EightShapes, LLC • [email protected] Traits, Situations, Patterns Patterns

    Traits Situations How perceive? Impact application? 40

  53. © 2012 EightShapes, LLC • [email protected] Thanks! Dan Brown brownorama

    on most social networks [email protected] For more: survivingdesignprojects.tumblr.com Buy the game! 42