Presented to cross-functional stakeholders the value of "simplelegant" as a product design strategy in acheiveing user-experience and business goals for Yahoo! Mail
timing, relevance | …why goals LEARN sharing knowledge on how to. save time. how to use the product. knowledge makes everything simpler cross-disciplinary communication trends and timeliness
timing, relevance | …why goals CONTEXT simple for who, by whom simplicity is relative. create simple functionality relevant to the USER what is simple in US can be complex in Asia
timing, relevance | …why goals EMOTIONS relationship to our products. amongst our teams. within our processes empathy. If the functionality can be truly simple, then its success can be measure by way of emotional response
timing, relevance | …why goals TRUST relationship to our products. amongst our teams. within our processes “It is easy to make things hard. It is hard to make things easy.”
timing, relevance | …why goals FORM the beauty. delight. emotion to the function elegance of the product (the people, the processes, and …the purpose :-)