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Yahoo! Mail Proposal for "Simplelegant" in Design

Yahoo! Mail Proposal for "Simplelegant" in Design

Presented to cross-functional stakeholders the value of "simplelegant" as a product design strategy in acheiveing user-experience and business goals for Yahoo! Mail

Chetana Deorah

May 01, 2009
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  1. SIMPLE what product(s) | how process, teams, communication | when

    timing, relevance | …why goals REDUCE How simple can we make it? <> How complex does it have to be?
  2. SIMPLE what product(s) | how process, teams, communication | when

    timing, relevance | …why goals ORGANIZE makes more seem less organize products. people. processes. plans.…purpose!
  3. SIMPLE what product(s) | how process, teams, communication | when

    timing, relevance | …why goals LEARN sharing knowledge on how to. save time. how to use the product. knowledge makes everything simpler cross-disciplinary communication trends and timeliness
  4. SIMPLE what product(s) | how process, teams, communication | when

    timing, relevance | …why goals CONTEXT simple for who, by whom simplicity is relative. create simple functionality relevant to the USER what is simple in US can be complex in Asia
  5. SIMPLE what product(s) | how process, teams, communication | when

    timing, relevance | …why goals EMOTIONS relationship to our products. amongst our teams. within our processes empathy. If the functionality can be truly simple, then its success can be measure by way of emotional response
  6. SIMPLE what product(s) | how process, teams, communication | when

    timing, relevance | …why goals TRUST relationship to our products. amongst our teams. within our processes “It is easy to make things hard. It is hard to make things easy.”
  7. ELEGANT what product(s) | how process, teams, communication | when

    timing, relevance | …why goals FORM the beauty. delight. emotion to the function elegance of the product (the people, the processes, and …the purpose :-)
  8. ELEGANT what product(s) | how process, teams, communication | when

    timing, relevance | …why goals HOLISTIC sum of the parts can break the whole, if not ALL simple and elegant holistic approach
  9. Elegantly Simple… REDUCE ORGANIZE EDUCATE CONTEXT EMOTIONS FORM (+ function)

    HOLISTIC what product(s) | how process, teams, communication | when timing, relevance | …why goals