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Designing the designer

C9b18d9dff88a9dd2393364c2b3b21bd?s=47 Simon Collison
October 15, 2012

Designing the designer

AIGA Design Camp, Nisswa, Minnesota, 6th October 2012

Creative people have a need to inquire deeply into their craft, making new connections and discoveries along the way. We embrace process and measure work against personal values, aware of strengths and weaknesses. Responses are best when instinctive, not bound by tools or methodologies. Join Simon as he considers what makes designers tick, considering the decisions we make and the ideas we should embrace to help us make the cut.


Simon Collison

October 15, 2012

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  1. Designing the Designer

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  56. Destination

  57. What do you think you’ll be doing in five years?

    Interview question
  58. Doing

  59. Are you in your work?

  60. It took me until my 40s to realize: There’s no

    destination. There’s no ge ing anywhere. There’s just the going. Pa on Oswalt
  61. The reason that most of us are unhappy most of

    the time is that we set our goals—not for the person we’re going to be when we reach them—we set our goals for the person we are when we set them. Dan Gilbert
  62. Not necessarily slowing down, but rather just opting out of

    speed. Frank Chimero
  63. Serendipity

  64. Strengths & values

  65. To progress and to create work of substance or even

    greatness, we each must start by knowing our values, our strengths, and the level of expertise we seek Strengths and values
  66. I have not failed 700 times. I have not failed

    once. I have succeeded in proving that those 700 ways will not work. Thomas Edison
  67. Our strengths find us

  68. designer developer strategist writer educator manager web designer 100%

  69. designer developer strategist writer educator manager web designer 100%

  70. Learning

  71. I’m self-actualised, without the stamp of approval from any guild,

    curriculum authority, or academic institution. I’m web taught. Colleague taught. Empirically taught. Jon Tan
  72. The sad, beautiful fact that we’re all going to miss

    almost everything Linda Holmes
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  78. Cra smanship is a basic human impulse: the desire to

    do a job well for its own sake Richard Senne
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  81. Tools

  82. Tools are the scaffold for what we produce, the enablers.

    They help us bring our ideas to fruition. Our tools
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  85. The tool doesn’t make the cra sman. Choosing the right

    tool for the right purpose is a technical and personal choice. Oliver Reichenstein
  86. delight / emotion / surprise systems / constraint / restraint

    simplicity / complexity / focus context / reduction
  87. Creative inquiry

  88. Inquiring beyond the “necessary” to explore other areas, look at

    things differently, and bring these findings back into our work. Creative inquiry
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  90. Drone

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  93. New design principles

  94. The web is not print.

  95. The screen brings with it different kinds of challenges for

    visual design, some of which occur exclusively in interactive media. Jason Santa Maria, designer
  96. It’s unrealistic to think our old methods can fill in

    all the gaps, but new interaction pa erns and visual languages emerge everyday. Jason Santa Maria, designer
  97. These are the building blocks for our new design principles.

    Jason Santa Maria, designer
  98. Systems

  99. We don’t design web pages. We design systems.

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  101. Responsive

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  103. Ethan states that a responsive design is composed of three

    distinct parts: 1. Flexible grid 2. Flexible images 3. Media queries
  104. The frame

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  109. The complete designer

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  111. Find problems and design responses. Not answers, not solutions. Responses.

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  113. Design is more than just a job.

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  115. Talent is cheap You have to be possessed, which you

    can’t will You have to be in the right place at the right time
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  117. The extraordinary in the ordinary

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  119. Simon Collison / @colly / colly.com